Cloud Music Services Market Size, Share, Opportunities, COVID-19 Impact, And Trends By Type (Downloadable, Subscription, Streaming), And By Geography - Forecasts From 2021 To 2026

  • Published : Oct 2021
  • Report Code : KSI061610555
  • Pages : 118

The cloud music services market is expected to grow at a compound annual growth rate of 29.48% over the forecast period to reach a market size of US$19.158 billion in 2026 from US$3.140 billion in 2019.

Cloud music services allow users to save their music collections on the cloud as well as on local storage devices and stream music across many devices. These services usually operate on a freemium basis, which allows users to store data for free up to a specific amount before having to pay a small fee to utilise cloud services. Many cloud services feature user interfaces that let users access music from a range of devices, including MP3 players, laptops, cellphones, gaming consoles, and setup boxes. Using the servers, one can make a number of playlists and listen to them from anywhere.

Cloud has revolutionized the music industry and how people listen to digital music. The smartphone has largely become the device of choice for allowing cloud-based music services due to its increasing penetration and coverage. According to the IFPI Global Music Report 2021, total streaming revenues increased by 19.9% to $13.4 billion, accounting for 62.1% of total global recorded music revenue.

Cloud music services are generally used to expand music access by overcoming constraints imposed by device storage space or lack of ownership. Streaming, subscription, and other cloud services provide listeners service agreements that allow them to rent music for a charge or under specific circumstances. One of the main trends predicted to gain momentum in the cloud music services market is the rising incorporation of analytics in the music business. Record labels can give clients a personalised music experience thanks to the help of curators, editors, and

Growth Factors:

  • Rising use of smartphones:

The adoption of cloud music services is rising at a faster rate as the use of smartphones grows. It solves the problem of saving tracks on a smartphone. With the use of a smartphone, the user can listen to his favourite music whenever he wants. As the number of smartphones grows, so does the use of mobile cloud services, resulting in a growth in the mobile cloud services market. Furthermore, with enhanced mobile network technology, users can have high-speed internet access to playlists on the cloud, which is expected to drive the cloud music service market.


  • High bandwidth with fast streaming:

High-speed network bandwidth is required to stream music online, and a stable network is required to maintain continuously streaming. Many developing nations lack strong network connections, which might have a negative impact on the market for cloud music services. Furthermore, in the coming years, efforts by telecommunications and government services to establish extensive network connectivity may overcome the constraints. Furthermore, because it is customary for users to share their IDs and password, the privacy connected with the music collection might be a big stumbling block for the market.

Impact of Covid-19:

The COVID-19 pandemic is forecasted to have a positive influence on the cloud music services market, as all kinds of entertainment have gone online due to the outbreak. People were compelled to adapt to new kinds of media due to the lack of movement and the closing of all entertainment centres, resulting in the rise of streaming services.

Competitive Insight:

  • May 2021 - The Hong Kong Stock Exchange provided NetEase permission to spin off its music streaming business, Cloud Village, which operates the popular NetEase Cloud Music streaming service, with an aim to raise roughly $1 billion.
  • March 2021 - NetEase Cloud Music, China's biggest interactive music streaming service provider, and Merlin, the independent's digital music licencing partner, announced an extension of their strategic relationship in China to cover a wider range of partnerships.

Cloud Music Services Market Scope:

Report Metric Details
 Market size value in 2019  US$3.140 billion
 Market size value in 2026  US$19.158 billion 
 Growth Rate  CAGR of 29.48% from 2019 to 2026
 Base year  2019
 Forecast period  2021–2026
 Forecast Unit (Value)  USD Billion
 Segments covered  Type, And Geography
 Regions covered  North America, South America, Europe, Middle East and Africa, Asia Pacific
 Companies covered  Apple, Inc., Spotify, Amazon, Pandora, Sound Cloud, KKBOX, Youtube, Deezer SA,   Saavn LLC,
 Customization scope  Free report customization with purchase

Market Segmentation

  • By Type
    • Downloadable
    • Subscription
    • Streaming
  • By Geography 
    • North America 
      • United States
      • Canada
      • Mexico
    • South America 
      • Brazil
      • Argentina
      • Others
    • Europe 
      • UK
      • Germany
      • Italy
      • Spain
      • Others
    • Middle East and Africa 
      • Israel
      • Saudi Arabia
      • Others
    • Asia Pacific 
      • China
      • Japan
      • India
      • Australia
      • South Korea
      • Taiwan
      • Thailand
      • Indonesia
      • Others

Frequently Asked Questions (FAQs)

Q1. What is the size of the global cloud music services market?
A1. Cloud Music Services Market was valued at US$3.140 billion in 2019.

Q2. What will be the cloud music services market size by 2026?
A2. The cloud music services market is expected to reach a total market size of US$19.158 billion by 2026.

Q3. What are the growth prospects for the cloud music services market?
A3. The global cloud music services market is expected to grow at a CAGR of 29.48% during the forecast period.

Q4. What factors are anticipated to drive the cloud music services market growth?
A4. The global cloud music service market growth is driven by the growing penetration of the cloud for digital music.

Q5. Who are the major players in the cloud music services market?
A5. Prominent key market players in the cloud music services market include Apple, Inc., Spotify, Amazon, Pandora, Sound Cloud, KKBOX, Youtube, Deezer SA, Saavn LLC,, among others.

1. Introduction
1.1. Market Definition
1.2. Market Segmentation

2. Research Methodology
2.1. Research Data
2.2. Assumptions

3. Executive Summary
3.1. Research Highlights

4. Market Dynamics
4.1. Market Drivers
4.2. Market Restraints
4.3. Porters Five Forces Analysis
4.3.1. Bargaining Power of End-Users
4.3.2. Bargaining Power of Buyers
4.3.3. Threat of New Entrants
4.3.4. Threat of Substitutes
4.3.5. Competitive Rivalry in the Function 
4.4. Function Value Chain Analysis

5. Cloud Music Services Market Analysis, By Type 
5.1. Introduction
5.2. Downloadable
5.3. Subscription
5.4. Streaming 

6. Cloud Music Services Market Analysis, By Geography  
6.1. Introduction
6.2. North America  
6.2.1. United States
6.2.2. Canada
6.2.3. Mexico
6.3. South America  
6.3.1. Brazil
6.3.2. Argentina
6.3.3. Others
6.4. Europe  
6.4.1. UK
6.4.2. Germany
6.4.3. Italy
6.4.4. Spain
6.4.5. Others
6.5. Middle East and Africa  
6.5.1. Israel 
6.5.2. Saudi Arabia
6.5.3. Others
6.6. Asia Pacific  
6.6.1. China
6.6.2. Japan
6.6.3. India
6.6.4. Australia
6.6.5. South Korea
6.6.6. Taiwan
6.6.7. Thailand
6.6.8. Indonesia
6.6.9. Others

7. Competitive Environment and Analysis
7.1. Major Players and Strategy Analysis
7.2. Emerging Players and Market Lucrativeness
7.3. Mergers, Acquisitions, Agreements, and Collaborations
7.4. Vendor Competitiveness Matrix

8. Company Profiles.
8.1. Apple, Inc.
8.2. Spotify
8.3. Amazon
8.4. Pandora
8.5. Sound Cloud
8.6. KKBOX
8.7. Youtube
8.8. Deezer SA
8.9. Saavn LLC

Apple, Inc.




Sound Cloud



Deezer SA

Saavn LLC