Report Overview
The automation as a service market is forecast to grow at a CAGR of 27.9%, reaching USD 36.6 billion in 2031 from USD 10.7 billion in 2026.
Automation as a service is a structured solution or a service that will help large and small-scale industries automate their business in terms of functionalities, processes, and tasks. The increasing advancements in the field of artificial intelligence, machine learning, cloud automation, and the Internet of Things (IoT) are all contributing to massive growth in the automation as a service market. Additionally, the increasing acceptance of automation across major industries is also a major factor contributing to market growth. The entire process, like staffing, calling, and listing, among other services that are related to the human resources segment, can be automated. Hence, in the projected period, the market is expected to see multifold benefits as automation is increasing.
Automation As A Service Market Driver:
Growing Use Of Automation In End-Use Industries
Increasing adoption of cloud solutions and demand for deployment options are rising rapidly in the market, with an increased focus on companies in the market. Automation is expected to increase its presence in multiple industries from manufacturing to the banking and finance sector. Additionally, in the projected period, self-service networks, ‘as a service model’, robust AI, and remote workplaces are all expected to have a multifold growth, which in turn will increase the market for automation as a service in the projected period. Increasing investments in automation research and development are expected to further boost the market. For instance, Testsigma raised US$ 4.6 million from Accel and STRIVE for testing automation in April 2022. With the increasing focus on DevOps and automation, software delivery is faster than ever. Automated testing has been one of the essential criteria for balancing software quality, with the accelerated velocity and release cycles. To have the best quality testing experience, both companies heavily invested in Testsigma.
According to the United States Census Bureau, the number of people working from home in 2019 was 5.7% of the total population, or a total of 9.0 million people. But within a span of two years, the number of people working from home almost tripled and reached 27.6 million or 17.9% of people in total were working from home. The automation infrastructure needed by companies that are operating remotely can also play an important role in increasing the demand for automation as a service in the forecasted period.
Automation As A Service Market Geographical Outlook:
North America is predicted to hold the largest market share for the market
Due to the presence of prominent IT firms and the fact that the majority of the top suppliers are based in the USA, North America is one of the largest contributors and investors in the market. Furthermore, the nation is witnessing a rise in investments in domestic companies and various product launches, which are contributing to industry innovation. For instance, one of Canada's leading providers of automation services, Tangentia, will help companies use AI and RPA in the banking and financial sectors starting in July 2022. Innovative technologies such as computer vision, deep learning, RPA, machine learning, and natural language processing have all been used in the development of TiA Core AI. TiA Core AI offers support for client data to Soroco, a leader in the task mining tools industry. Moreover, the RPA digital automation wave for BFSI is also increasing the market of automation as a service market in North America.
The United States is predicted to hold the largest market share for the automation as a service market
The region is one of the biggest contributors and investors in the market due to the presence of leading IT companies and the fact that the majority of the primary industry vendors have their headquarters in the US. Emerging technology is being used by a wide range of businesses due to technological breakthroughs and well-established regional IT infrastructure. In addition, the market is benefiting from the growing use of automation and cloud technology by businesses, along with regional government efforts aimed at developing smart cities
Moreover, the increasing adoption of artificial intelligence is also increasing the demand for automation as a service as access to AI made it easier to integrate across the business, but firms are also looking to AI to assist them in enhancing automation of jobs and saving expenses. The adoption of AI by larger and smaller organizations diverged considerably as well. Compared to only 69% in 2021, larger firms are now 100% more likely than smaller ones to have implemented AI throughout their organization. Additionally, as per the IBM report- IBM Global AI Adoption Index 2022, the percentage of deployed AI was 25%, and exploring AI was 43% in the United States.
Automation As A Service Market Key Developments:
March 2026: UiPath partnered with Microsoft to launch integrated security automation capabilities, combining automation platforms with Microsoft security tools to enhance threat detection, response, and enterprise workflow protection.
March 2026: ServiceNow, in collaboration with Deloitte, released its Workflow Automation Outlook 2026, highlighting the enterprise shift toward end-to-end AI-driven automation platforms replacing fragmented automation approaches.
February 2026: UiPath launched industry-specific agentic AI automation solutions for healthcare at ViVE 2026, streamlining administrative workflows, claims processing, and prior authorization through scalable automation-as-a-service models.
January 2026: Automation Anywhere announced advancements in AI-native agentic automation solutions in collaboration with OpenAI, enabling enterprises to deploy autonomous AI agents for end-to-end business process automation.
November 2025: Automation Anywhere announced acquisition of Aisera, strengthening its agentic automation platform by integrating generative AI and conversational automation to accelerate autonomous enterprise adoption.
Automation As A Service Market Scope:
| Report Metric | Details |
|---|---|
| Total Market Size in 2026 | USD 10.7 billion |
| Total Market Size in 2031 | USD 36.6 billion |
| Forecast Unit | Billion |
| Growth Rate | 27.9% |
| Study Period | 2021 to 2031 |
| Historical Data | 2021 to 2024 |
| Base Year | 2025 |
| Forecast Period | 2026 – 2031 |
| Segmentation | Component, Platform, Organization Size, Geography |
| Geographical Segmentation | North America, South America, Europe, Middle East and Africa, Asia Pacific |
| Companies |
|
Market Segmentation
Component
Platform
Organization Size
Geography
Geographical Segmentation
North America, South America, Europe, Middle East and Africa, Asia Pacific
Table of Contents
1. INTRODUCTION
1.1. Market Overview
1.2. Market Definition
1.3. Scope of the Study
1.4. Market Segmentation
1.5. Currency
1.6. Assumptions
1.7. Base, and Forecast Years Timeline
2. RESEARCH METHODOLOGY
2.1. Research Data
2.2. Research Process
3. EXECUTIVE SUMMARY
3.1. Key Findings
4. MARKET DYNAMICS
4.1. Market Drivers
4.2. Market Restraints
4.3. Porter’s Five Forces Analysis
4.3.1. Bargaining Power of Suppliers
4.3.2. Bargaining Power of Buyers
4.3.3. Threat of New Entrants
4.3.4. Threat of Substitutes
4.3.5. Competitive Rivalry in the Industry
4.4. Industry Value Chain Analysis
5. AUTOMATION AS A SERVICE MARKET BY COMPONENT
5.1. Introduction
5.2. Service
5.3. Solution
6. AUTOMATION AS A SERVICE MARKET BY PLATFORM
6.1. Introduction
6.2. On-Premise
6.3. Cloud-Based
7. AUTOMATION AS A SERVICE MARKET BY ORGANIZATION SIZE
7.1. Introduction
7.2. Small and Medium-Sized Enterprise
7.3. Large Enterprise
8. AUTOMATION AS A SERVICE MARKET BY END-USER
8.1. Introduction
8.2. Retail and Consumer Goods
8.3. Manufacturer
8.4. Healthcare and Lifesciences
8.5. BFSI
8.6. Telecom and IT
8.7. Others
9. AUTOMATION AS A SERVICE MARKET BY GEOGRAPHY
9.1. Introduction
9.2. North America
9.2.1. By Component
9.2.2. By Platform
9.2.3. By Organization Size
9.2.4. By End-User
9.2.5. By Country
9.2.5.1. USA
9.2.5.2. Canada
9.2.5.3. Mexico
9.3. South America
9.3.1. By Component
9.3.2. By Platform
9.3.3. By Organization Size
9.3.4. By End-User
9.3.5. By Country
9.3.5.1. Brazil
9.3.5.2. Argentina
9.3.5.3. Others
9.4. Europe
9.4.1. By Component
9.4.2. By Platform
9.4.3. By Organization Size
9.4.4. By End-User
9.4.5. By Country
9.4.5.1. United Kingdom
9.4.5.2. Germany
9.4.5.3. France
9.4.5.4. Spain
9.4.5.5. Others
9.5. Middle East and Africa
9.5.1. By Component
9.5.2. By Platform
9.5.3. By Organization Size
9.5.4. By End-User
9.5.5. By Country
9.5.5.1. Saudi Arabia
9.5.5.2. UAE
9.5.5.3. Others
9.6. Asia Pacific
9.6.1. By Component
9.6.2. By Platform
9.6.3. By Organization Size
9.6.4. By End-User
9.6.5. By Country
9.6.5.1. China
9.6.5.2. Japan
9.6.5.3. South Korea
9.6.5.4. Indonesia
9.6.5.5. Thailand
9.6.5.6. Others
10. COMPETITIVE ENVIRONMENT AND ANALYSIS
10.1. Major Players and Strategy Analysis
10.2. Market Share Analysis
10.3. Mergers, Acquisition, Agreements, and Collaborations
10.4. Vendor Competitiveness Matrix
11. COMPANY PROFILES
11.1. Microsoft
11.2. Blue Prism
11.3. HCL Technologies
11.4. IBM
11.5. Automation Anywhere
11.6. Uipath Inc.
11.7. Hewlett Packard Enterprise
11.8. Nice Ltd.
11.9. Kofax Inc.
11.10. Pegasystems
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Automation As A Service Market Report
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