1. EXECUTIVE SUMMARY
2. MARKET SNAPSHOT
2.1. Market Overview
2.2. Market Definition
2.3. Scope of the Study
2.4. Market Segmentation
3. BUSINESS LANDSCAPE
3.1. Market Drivers
3.2. Market Restraints
3.3. Market Opportunities
3.4. Porter’s Five Forces Analysis
3.5. Industry Value Chain Analysis
3.6. Policies and Regulations
3.7. Strategic Recommendations
4. TECHNOLOGICAL OUTLOOK
5. Home Fragrance Market BY Fragrance
5.1. Introduction
5.2. Floral
5.3. Fresh/Citrus
5.4. Woody
5.5. Oriental/Spicy
5.6. Herbal
5.7. Fruity
5.8. Sweet/Gourmand
5.9. Oceanic
5.10. Others
6. Home Fragrance Market BY Product Type
6.1. Introduction
6.2. Candles
6.3. Sprays
6.4. Diffusers
6.5. Essential Oils
6.6. Incense Sticks
6.7. Plug-in Devices
6.8. Potpourri and Sachets
6.9. Wax Melts
6.10. Others
7. Home Fragrance Market BY Distribution Channel
7.1. Introduction
7.2. Hypermarkets/Supermarkets
7.3. Specialty Stores
7.4. Online Stores
7.5. Others
8. Home Fragrance Market BY GEOGRAPHY
8.1. Introduction
8.2. North America
8.2.1. By Fragrance
8.2.2. By Product Type
8.2.3. By Distribution Channel
8.2.4. By Country
8.2.4.1. USA
8.2.4.2. Canada
8.2.4.3. Mexico
8.3. South America
8.3.1. By Fragrance
8.3.2. By Product Type
8.3.3. By Distribution Channel
8.3.4. By Country
8.3.4.1. Brazil
8.3.4.2. Argentina
8.3.4.3. Others
8.4. Europe
8.4.1. By Fragrance
8.4.2. By Product Type
8.4.3. By Distribution Channel
8.4.4. By Country
8.4.4.1. United Kingdom
8.4.4.2. Germany
8.4.4.3. France
8.4.4.4. Spain
8.4.4.5. Others
8.5. Middle East and Africa
8.5.1. By Fragrance
8.5.2. By Product Type
8.5.3. By Distribution Channel
8.5.4. By Country
8.5.4.1. Saudi Arabia
8.5.4.2. UAE
8.5.4.3. Others
8.6. Asia Pacific
8.6.1. By Fragrance
8.6.2. By Product Type
8.6.3. By Distribution Channel
8.6.4. By Country
8.6.4.1. China
8.6.4.2. Japan
8.6.4.3. India
8.6.4.4. South Korea
8.6.4.5. Taiwan
8.6.4.6. Others
9. COMPETITIVE ENVIRONMENT AND ANALYSIS
9.1. Major Players and Strategy Analysis
9.2. Market Share Analysis
9.3. Mergers, Acquisitions, Agreements, and Collaborations
9.4. Competitive Dashboard
10. COMPANY PROFILES
10.1. Newell Brands
10.2. Bath & Body Works
10.3. S.C. Johnson & Son, Inc.
10.4. Scentsy Inc.
10.5. Apotheke
10.6. Procter & Gamble
10.7. P.F. Candle Co.
10.8. Nippon Kodo Co., Ltd.
10.9. Shoyeido Incense Co.
10.10. Baieido Incense Co.
10.11. Flairesse Co., Ltd.
11. APPENDIX
11.1. Currency
11.2. Assumptions
11.3. Base and Forecast Years Timeline
11.4. Key benefits for the stakeholders
11.5. Research Methodology
11.6. Abbreviations