1. INTRODUCTION
1.1. Market Overview
1.2. Market Definition
1.3. Scope of the Study
1.4. Market Segmentation
1.5. Currency
1.6. Assumptions
1.7. Base, and Forecast Years Timeline
2. RESEARCH METHODOLOGY
2.1. Research Data
2.2. Sources
2.3. Research Design
3. EXECUTIVE SUMMARY
3.1. Research Highlights
4. MARKET DYNAMICS
4.1. Market Driver
4.2. Market Restraints
4.3. Porter's Five Forces Analysis
4.3.1. Bargaining Power of End-Users
4.3.2. Bargaining Power of Buyers
4.3.3. Threat of New Entrants
4.3.4. Threat of Substitutes
4.3.5. Competitive Rivalry in the Industry
4.4. Industry Value Chain Analysis
5. EU and UK BREAKFAST CEREAL MARKET, BY TYPE
5.1. Introduction
5.2. Hot Cereal
5.3. Ready-To-Eat Cereal
6. EU and UK BREAKFAST CEREAL MARKET, BY PRODUCT
6.1. Introduction
6.2. Corn-based Breakfast Cereal
6.3. Others
7. EU and UK BREAKFAST CEREAL MARKET, BY DISTRIBUTION CHANNEL
7.1. Online
7.2. Offline
7.2.1. Supermarkets
7.2.2. Convenience Stores
7.2.3. Others
8. EU and UK BREAKFAST CEREAL MARKET, BY COUNTRY
8.1. Introduction
8.2. Germany
8.3. France
8.4. United Kingdom
8.5. Spain
8.6. Italy
8.7. Netherlands
8.8. Switzerland
8.9. Others
9. COMPETITIVE ENVIRONMENT AND ANALYSIS
9.1. Major Players and Strategy Analysis
9.2. Emerging Players and Market Lucrativeness
9.3. Mergers, Acquisitions, Agreements, and Collaborations
9.4. Vendor Competitiveness Matrix
10. COMPANY PROFILES
10.1. General Mills Inc.
10.2. Nestle S.A.
10.3. Dr. Oetker
10.4. Weetabix Ltd.
10.5. Associated British Foods plc
10.6. PepsiCo, Inc.
10.7. J Sainsbury plc
10.8. The Kellogg Company
10.9. Doves Farm Ltd.