The global yogurt market is expected to grow from USD 157.880 billion in 2025 to USD 207.633 billion in 2030, at a CAGR of 5.63%.
The yogurt market is growing due to the increasing demand for low-calorie, high-protein, and healthy sweets worldwide. Additionally, due to the growing number of people who are lactose intolerant, there is a rise in the sale of lactose-free yogurt varieties worldwide. This is having a favourable impact on the market, along with the general public's increased awareness of the advantages of ingesting yogurt. Additionally, yogurt is widely accessible through offline and online distribution channels, providing lucrative growth opportunities for business investors. In addition, yogurt consumption is rising due to its potential to improve immunological function, lower the risk of developing type 2 diabetes and lung cancer, prevent osteoporosis, promote weight loss, and more.
The demand for probiotic foods is driven by the increased frequency of digestive diseases among different consumer groups worldwide. Due to its advantages, consumers believe probiotic food is a simple substitute for pharmaceutical treatments due to its benefits. The most popular probiotic food is yogurt, which comes in a variety of flavors and is both spoonable and drinkable. The probiotic product industry is driven by customers' steadily increasing preference for items that promote digestive health. As a result, yogurt now accounts for a sizeable portion of the market's sales of probiotics. The market is being driven by the expanding acceptance of probiotics among the younger generation, greater knowledge of their health benefits, and growth in the number of older people. For instance, according to the International Probiotics Association (IPA), major brands like Chobani, Vega-protein, Silk, Active, and many others are dumping dairy-free probiotic yogurt on the market as probiotic yogurts gain popularity like the Greek Style Coconut Yoghurt with Coconut Milk Base was introduced by Silk, a brand of Danone, in August 2021. This has also increased the sales revenue of Danone; for instance, as per the 2021 company report, the sales increased from €12,823 million in 2020 to €13,090 million in 2021.
According to the National Library of Medicine, run by the US federal government, as of April 2022, lactose intolerance is a highly prevalent condition among adults. By the age of 20, about 30 million American adults have lactose intolerance. During the forecast period, demand for non-dairy products will continue to expand due to the high consumption of lactose-free products. Owing to this, the American Food and Drug Administration (US FDA) made plans to encourage innovation in the production of various dairy substitutes, including vegan yogurt and other plant-based goods. The European Commission also sought to provide producers with appropriate recommendations to boost productivity in processing milk substitutes.
The global yogurt market is segmented into online and offline based on distribution channels. The online distribution channel for yogurt has witnessed tremendous growth in recent years due to the increasing adoption of e-commerce platforms and their convenience. Offline distribution channel for yogurt includes supermarkets, hypermarkets, convenience stores, and specialty stores. This channel remains an extremely dominant distribution channel for yogurt products, with supermarkets and hypermarkets accounting for a significant market share. The offline distribution channel offers consumers the advantage of physically examining the product before purchasing and offers immediate gratification. The offline distribution channel also provides a platform for manufacturers to display their products and attract new consumers through in-store promotions and offers.
Based on geography, the global yogurt market has been analyzed into North America, South America, Europe, Asia Pacific, and the Middle East and Africa. In recent years, the market has experienced steady growth due to increasing health consciousness among consumers and the rising popularity of yogurt as a convenient, nutritious, and versatile food. The North American yogurt market offers various yogurt flavours, types, and brands. This availability of options is driving the market's growth as consumers seek out new and innovative flavours and products.
Market Segmentation: