1. INTRODUCTION
1.1. MARKET OVERVIEW
1.2. MARKET DEFINITION
1.3. SCOPE OF THE STUDY
1.4. CURRENCY
1.5. ASSUMPTIONS
1.6. BASE, AND FORECAST YEARS TIMELINE
2. RESEARCH METHODOLOGY
2.1. RESEARCH DESIGN
2.2. SECONDARY SOURCES
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1. MARKET SEGMENTATION
4.2. MARKET DRIVERS
4.3. MARKET RESTRAINTS
4.4. MARKET OPPORTUNITIES
4.5. PORTER’S FIVE FORCE ANALYSIS
4.5.1. BARGAINING POWER OF SUPPLIERS
4.5.2. BARGAINING POWER OF BUYERS
4.5.3. THREAT OF NEW ENTRANTS
4.5.4. THREAT OF SUBSTITUTES
4.5.5. COMPETITIVE RIVALRY IN THE INDUSTRY
4.6. LIFE CYCLE ANALYSIS - REGIONAL SNAPSHOT
4.7. MARKET ATTRACTIVENESS
5. ONLINE ADVERTISEMENT MARKET BY PAYMENT STRUCTURE
5.1. PAY PER CLICK
5.2. PAY PER ACTION
6. ONLINE ADVERTISEMENT MARKET BY PRODUCT TYPE
6.1. SPONSORED ADS
6.2. DISPLAY ADS
6.3. VIDEO ADS
6.4. APP ADS
7. ONLINE ADVERTISEMENT MARKET BY GEOGRAPHY
7.1. NORTH AMERICA
7.1.1. USA
7.1.2. CANADA
7.1.3. MEXICO
7.1.4. OTHERS
7.2. SOUTH AMERICA
7.2.1. BRAZIL
7.2.2. ARGENTINA
7.2.3. OTHERS
7.3. EUROPE
7.3.1. GERMANY
7.3.2. FRANCE
7.3.3. UNITED KINGDOM
7.3.4. SPAIN
7.3.5. OTHERS
7.4. MIDDLE EAST AND AFRICA
7.4.1. SAUDI ARABIA
7.4.2. ISRAEL
7.4.3. OTHERS
7.5. ASIA PACIFIC
7.5.1. CHINA
7.5.2. JAPAN
7.5.3. SOUTH KOREA
7.5.4. INDIA
7.5.5. OTHERS
8. COMPETITIVE INTELLIGENCE
8.1. Competition and Offerings Analysis of Key Vendors
8.2. RECENT INVESTMENT AND DEALS
8.3. STRATEGIES OF KEY PLAYERS
9. COMPANY PROFILES
9.1. Google, Inc.
9.2. Facebook
9.3. Oath, Inc. (A SUBSIDIARY UNDER VERIZON COMMUNICATIONS)
9.4. Nanjing Marketing Group Ltd.
9.5. Yelp
9.6. Reddit
9.7. Amazon
9.8. Twitter
9.9. Microsoft
9.10. RhythmOne
LIST OF FIGURES
LIST OF TABLES