Report Overview
Pea Flakes Market - Highlights
Pea Flakes Market Size:
The pea flakes market is expected to grow at a CAGR of 8.11%, reaching a market size of US$2,280.292 million in 2029 from US$1,321.481 million in 2022.
Pea flakes are a great source of vitamins, soluble fiber, and other nutrients. They can also be used as healthy snacks. Because of their health benefits, pea flakes are especially nutritious pet food. Pets may also chew pea flakes because of their texture, created by flattening and battering peas.
Rodents love the nutritious pleasure of micronized peas. Peas are micronized during the flaking process, which increases their digestibility by heating the natural starches. So, no preparation is required before feeding. Pea flakes can be dehydrated and added to water instead of breadcrumbs in meat preparations. Green peas' distinctive phytonutrients offer important anti-inflammatory and antioxidant properties. Small nuisance species and immature fish find it challenging to eat the bigger particles in the flakes because they are more consistent and thicker.
Pea Flakes Market Drivers:
- Rising health concerns
The market demand is expected to grow as people become aware of the health benefits of protein-rich pea flakes, especially in developing nations like China, Brazil, and India. Pea flakes' high nutritional value, simplicity in preparation, and quick digestion have made them increasingly popular. Due to their high protein content, these products are becoming more popular among athletes and gym-goers.
Moreover, the demand for pea-based animal feed is increasing due to its high protein content. As an example of the richness of these flakes, Erin's Ark, Natural Pet Care states that one pea flake per day is sufficient for each pig. Overindulgence could lead to weight gain. Pea flakes are a great supplement for animal and human diets.
- Increasing demand from the food industry
Pea flakes are made from dried green field peas that are all-natural and contain no added sugar, salt, artificial preservatives, or additives. Additionally, new product innovations are being made to prolong the dryness and crunch of the flakes. Reusable zipper pouches have become a standard product packaging material to preserve freshness while searching for the best and most affordable packaging. In response to the rising demand for gluten-free flakes suitable for human consumption, producers of pea-based flakes are making further advancements in this area. For instance, pea flakes are the soup base used by Street Soup, a soup brand. One of the soup's advantages is that each cup of the vegan-produced soup contains 24% vegetable protein.
- High demand for yellow pea flakes
Flakes made from yellow peas are rich in protein and other necessary nutrients. Less than 1 gram of fat, 2 mg of sodium, 10 grams of protein, and 26 grams of cholesterol are all present in 100 grams of yellow pea flakes. As yellow peas have historically been used as a staple food rather than green ones, yellow pea flakes are highly popular. Compared to the sweeter green pea flakes, yellow ones typically have a milder flavor. However, because of their high nutritional value and a reasonable amount of fiber and antioxidants, green pea flakes are predicted to become more popular in the future.
- Increasing adoption in the animal feed industry
Animals are fed pea flakes, especially rats and rabbits. Pea flakes include lysine, an amino acid. Small animals require this vitamin to survive. Pets cannot digest raw peas; thus, they shouldn't be given to them. Pea flakes, on the other hand, provide a delightful and simple-to-digest treat for dogs. They contain a lot of calories as well. Pea flakes are an environment-friendly aqua feed that even young fish may eat because of their excellent water solubility and consistency.
Pea Flakes Market Geographical Outlook:
- Asia Pacific is witnessing exponential growth during the forecast period
The Asia Pacific pea flakes market is expanding due to rising health consciousness among the populace, particularly in China and India. Due to their high protein content, pea flakes are used in soups, salads, and other culinary products. Additionally, the antioxidant and anti-inflammatory qualities increase their nutritional value. The usage of pea flakes as a replacement for the traditional carbohydrate-rich but protein-deficient flakes is projected to increase rapidly in the future due to the usual eating patterns of Southeast Asian countries.
Pea Flakes Market Key Launches:
- In February 2022, Chartwells Universities and Tortilla Mexican Grill plc announced a strategic partnership. Over the next five years, the fast-casual Mexican restaurant brand plans to open at least 14 sites across Chartwells' university estate, expanding its customizable and affordable offerings beyond existing locations like Middlesex, Brunel, Sussex, and Swansea Universities.
- In January 2022, Benson Hill, Inc., a food technology company that uses its cutting-edge food innovation engine to unlock plants' natural genetic diversity, announced its purchase of ZFS Creston, LLC, a leading food-grade white flakes and soy flour production operation in southwest Iowa, for approximately $102 million, financed primarily through a new debt facility. This investment completes Benson Hill's ability to transform its exclusive soybeans into value-added soy protein components for the neglected human and pet food categories.
Pea Flakes Market Segmentation:
- By Type
- Yellow Peas
- Green Peas
- By Nature
- Organic
- Conventional
- By Application
- Animal Feed
- Processed Food
- Other Applications
- By Distribution Channel
- Online
- Offline
- Supermarkets/Hypermarkets
- Convenience Stores
- Others
- By Geography
- North America
- USA
- Canada
- Mexico
- South America
- Brazil
- Argentina
- Others
- Europe
- United Kingdom
- Germany
- France
- Spain
- Others
- Middle East and Africa
- Saudi Arabia
- UAE
- Israel
- Others
- Asia Pacific
- China
- Japan
- India
- South Korea
- Taiwan
- Thailand
- Indonesia
- Others
- North America