Thyroid Ablation Devices Market - Strategic Insights and Forecasts (2025-2030)
Description
Thyroid Ablation Devices Market Size:
Thyroid Ablation Devices Market, sustaining a 7.13% CAGR, is anticipated to rise from USD 441.426 million in 2025 to USD 622.935 million by 2030.
Thyroid Ablation Devices Market Highlights:
- Established CPT Coding and Reimbursement Parity: As of January 1, 2025, the Centers for Medicare & Medicaid Services (CMS) implemented official CPT codes for percutaneous radiofrequency ablation of the thyroid. This regulatory milestone provides a standardized framework for insurance coverage, significantly lowering financial barriers for outpatient clinics and propelling the transition from inpatient surgical resection to minimally invasive thermal ablation.
- Dominance of Radiofrequency Ablation (RFA) Technology: RFA continues to lead the market, representing over 70% of clinical applications within the thermal ablation segment. The necessity is specifically sustained by the "moving-shot" technique and the introduction of thyroid-dedicated electrodes, such as those from STARmed Co., Ltd., which feature shorter shaft lengths (7–10 cm) optimized for the superficial location of the thyroid gland.
- On-Schedule Completion of SONOVEIN® Pivotal FDA Trials: In 2025, Theraclion successfully completed the 12-month patient follow-up for its pivotal FDA-approved clinical trial of the SONOVEIN® robotic platform. This high-intensity focused ultrasound (HIFU) technology represents a non-invasive paradigm shift, with a marketing authorization application planned for Fall 2025, targeting a significant untapped demand for scar-free thyroid nodule management.
- Accelerated Shift toward Ambulatory Surgical Centers (ASCs): There is a structural migration of thyroid procedures from traditional hospital settings to specialized endocrine and interventional radiology centers. This shift is driven by the ability to perform thermal ablation under local anesthesia in an outpatient setting, which aligns with healthcare cost-containment initiatives and growing patient preference for rapid recovery and minimal post-procedural downtime.
The global thyroid ablation devices market is entering a phase of rapid maturity, characterized by the convergence of advanced energy delivery systems and specialized imaging guidance. Historically, thyroidectomy was the definitive treatment for symptomatic nodules and recurrent malignancies; however, the associated risks of general anesthesia, permanent scarring, and lifelong thyroid hormone replacement therapy have created a robust demand for alternative therapeutic modalities. Thermal ablation, comprising radiofrequency, microwave, and laser technologies, addresses these unmet needs by providing precise tissue destruction while preserving healthy thyroid parenchyma and adjacent anatomical structures like the recurrent laryngeal nerve.
The industry’s trajectory is heavily influenced by updated clinical guidelines and enhanced diagnostic screening. The rising incidence of thyroid cancer, coupled with the increasing detection of benign but symptomatic nodules through high-resolution ultrasound, has intensified the mandate for scalable, minimally invasive solutions. Market players are responding by developing "intelligent" generators that utilize real-time impedance feedback to automate energy titration, thereby reducing the risk of thermal carbonization and improving the consistency of clinical outcomes across diverse patient populations.
Thyroid Ablation Devices Market Analysis
- Growth Drivers
The primary driver of the thyroid ablation devices market is the intensification of clinical evidence and updated medical society guidelines. In 2025, the Korean Society of Thyroid Radiology (KSThR) and other international bodies updated recommendations to include radiofrequency ablation (RFA) as a primary alternative for recurrent thyroid cancers and primary microcarcinomas. This professional endorsement directly catalyzes demand by legitimizing thermal ablation among referring endocrinologists and surgeons. Additionally, the standardization of reimbursement, specifically the establishment of official CMS CPT codes in early 2025, has removed the primary "economic headwind" for US-based practitioners. This regulatory clarity allows healthcare facilities to confidently invest in ablation consoles, knowing that procedural costs and specialized disposables are now covered by major payers.
- Challenges and Opportunities
High initial equipment acquisition costs remain a significant constraint, particularly for smaller ambulatory centers and healthcare systems in low-and-middle-income regions. The requirement for specialized generators, ultrasound guidance systems, and single-use electrodes creates a high barrier to entry that can hinder market penetration. However, this challenge is offset by the opportunity for healthcare cost optimization. Studies consistently demonstrate that thermal ablation reduces the "Total Cost of Care" by eliminating hospital stays, reducing complication rates, and removing the long-term pharmaceutical burden of hormone replacement. Furthermore, the expansion of robotic and high-intensity focused ultrasound (HIFU) presents a major opportunity to capture the "aesthetics-conscious" patient segment, as these non-invasive technologies require no incisions and leave zero visible scarring.
- Raw Material and Pricing Analysis
Thyroid ablation devices are high-precision hardware products, and their pricing is sensitive to the global supply of medical-grade stainless steel, specialized polymers, and piezoelectric ceramics. The electrodes and antennae used in RFA and Microwave Ablation (MWA) require high-conductivity materials and biocompatible coatings that must withstand extreme thermal stress without degradation. In 2025, inflationary pressures on semiconductor components for energy-delivery generators have stabilized but remain higher than pre-2020 levels, influencing the final MSRP of consoles. Additionally, the supply chain for gold-plated and tungsten-tipped needles, essential for precision thermal delivery, has seen increased lead times due to stringent "Conflict Minerals" reporting requirements and a consolidated base of specialized manufacturers capable of producing 18-gauge and 19-gauge specialized thyroid electrodes.
- Supply Chain Analysis
The supply chain for thyroid ablation devices is characterized by high geographic concentration in South Korea, Japan, and the United States. These regions serve as the primary production hubs for advanced generators and specialized probes. Logistical complexities arise from the need for sterility-controlled shipping and temperature-sensitive storage for certain specialized probes and consumables. Dependencies on a limited number of specialized electronic component suppliers for "real-time impedance monitoring" modules can create bottlenecks if trade restrictions intensify. To mitigate these risks, major players like Medtronic and Olympus are increasingly seeking to diversify their manufacturing footprints, moving assembly closer to high-growth markets in the Asia-Pacific and Middle Eastern regions to ensure supply continuity and reduce exposure to trans-Pacific shipping delays.
- Government Regulations
|
Jurisdiction |
Key Regulation / Agency |
Market Impact Analysis |
|
United States |
CMS CPT Code Establishment (2025) |
Direct Demand Catalyst: Established official reimbursement codes for thyroid RFA, enabling clinicians to bill for procedures and encouraging wide-scale adoption in private practices. |
|
European Union |
Medical Device Regulation (EU MDR) |
Compliance Barrier: Imposes rigorous clinical data requirements for "CE-marking" renewals, potentially delaying the launch of next-gen microwave and laser systems but ensuring high safety standards. |
|
South Korea |
KSThR 2025 Updated Guidelines |
Clinical Endorsement: Formally updated guidelines for RFA in recurrent thyroid cancer, providing a roadmap for practitioners and driving demand for domestic technologies like STARmed. |
Thyroid Ablation Devices Market Segment Analysis
- By Type: Radiofrequency Ablation (RFA)
Radiofrequency ablation remains the definitive technological segment within the thyroid market, underpinned by over two decades of clinical validation and a highly refined procedural technique. The introduction of thyroid-specific electrodes that address the unique anatomical challenges of the neck propels its demand. Unlike liver or lung ablation, thyroid RFA requires needles with a significantly shorter shaft (typically 7 cm or 10 cm) and thinner gauges (18G or 19G) to allow for the "moving-shot" technique, which prevents collateral damage to the esophagus and trachea. The market is also seeing a surge in demand for "Continuance Mode" generators. These devices, such as those from STARmed and Medtronic, automatically adjust energy output based on real-time impedance feedback, ensuring predictable ablation zones even in vascularized or heterogeneous nodules. This technological maturity has made RFA the "standard of care" for benign nodules, as it reliably achieves a volume reduction rate (VRR) of 80% to 95% within 12 to 60 months post-procedure, effectively addressing patient symptoms while preserving endocrine function.
- By End-User: Hospitals & Clinics
The hospital and specialized clinic segment is the primary engine of market volume, largely due to the integrated nature of thyroid care pathways. Modern hospitals are increasingly establishing "Interventional Endocrine Units" that combine diagnostic ultrasound, fine-needle aspiration (FNA), and thermal ablation within a single facility. This centralization drives demand for multi-modality platforms that can support both RFA and MWA, allowing clinicians to tailor the energy source to the nodule's characteristics (e.g., MWA is often preferred for larger, cystic, or highly vascularized lesions due to its faster energy delivery and reduced heat-sink effect). Furthermore, hospitals serve as the primary hubs for physician training. As medical schools and residency programs in the US and Europe integrate thermal ablation into their interventional radiology and endocrine surgery curricula, the demand for hospital-grade consoles and simulators has increased. The presence of established "chain of custody" and sterile processing departments in hospital settings also makes them the most viable environment for the high-volume deployment of advanced thyroid-dedicated hardware.
Thyroid Ablation Devices Market Geographical Analysis
- USA Market Analysis
The US market is currently the largest and most dynamic, propelled by a comprehensive shift in the reimbursement landscape. The 2025 CMS CPT coding change has fundamentally altered the demand profile, transitioning RFA from an "out-of-pocket" luxury to a standard medical necessity. This growth is further intensified by the presence of major global players such as Medtronic, Integra LifeSciences, and Johnson & Johnson, who provide robust technical support and clinical training. The US also leads in the adoption of image-guided robotic systems, with centers of excellence in North Carolina and New York pioneering the use of HIFU for non-malignant thyroid lesions.
- Brazil Market Analysis
In South America, Brazil is the focal point for thyroid ablation growth, driven by a strong culture of minimally invasive aesthetics and specialized endocrine care. Brazilian physicians have been early adopters of the "moving-shot" technique, and the country hosts several international training summits. Its expansion is currently constrained by import duties and currency volatility, yet there is a growing trend toward private medical groups investing in thermal ablation technology to differentiate their oncology and endocrine services. The market is also seeing increased activity in university-affiliated hospitals in São Paulo and Rio de Janeiro, where clinical trials for microwave ablation are expanding.
- Germany Market Analysis
The German market is characterized by a highly structured healthcare system and rigorous clinical evidence requirements. The need for thyroid ablation devices is centered on Cancer Specialty Centers that utilize thermal ablation as a "salvage therapy" for patients with recurrent thyroid cancer who are ineligible for further surgery. Germany is also a key market for Theraclion’s HIFU technology, as German patients show a high preference for non-invasive, radiation-free treatments. The market is increasingly influenced by sustainability and efficiency mandates, leading hospitals to favor devices with lower energy consumption and reduced procedural times.
- Saudi Arabia Market Analysis
Saudi Arabia leads the Middle Eastern market, fueled by significant healthcare infrastructure investment under the "Vision 2030" initiative. The Kingdom is witnessing a proliferation of specialized medical cities and interventional radiology centers equipped with the latest radiofrequency and microwave platforms. A high regional prevalence of thyroid disorders and a government mandate to modernize oncology services drives its demand. Saudi healthcare providers are increasingly seeking "turnkey" ablation solutions that include not only hardware but also comprehensive clinical training and long-term service agreements with manufacturers like Medtronic and STARmed.
- South Korea Market Analysis
South Korea remains the global innovation hub and primary exporter of thyroid-dedicated ablation technology. As the birthplace of many RFA techniques used worldwide, the domestic market has near-universal acceptance of thermal ablation for benign nodules. A sophisticated patient base that actively seeks out non-surgical options to avoid the "surgical scar" and potential voice complications drives its demand. Currently, the market is focusing on the integration of AI-guided ultrasound to automate the mapping of the ablation zone, further increasing the precision and safety of procedures performed in both metropolitan hospitals and provincial clinics.
Thyroid Ablation Devices Market Competitive Environment and Analysis
The competitive landscape is defined by a dichotomy between multilateral MedTech conglomerates and specialized boutique firms focusing exclusively on thermal therapy.
- Medtronic Plc.
Medtronic maintains a dominant position by leveraging its global distribution network and extensive portfolio of energy-based surgical tools. Medtronic’s strategy in the thyroid space revolves around the integration of its "Pulsed Field Ablation" (PFA) and RFA technologies across its cardiovascular and surgical portfolios. In fiscal year 2025, Medtronic reported strong organic revenue growth, specifically highlighting its Cardiovascular and Neuroscience portfolios where ablation technology is a core driver. For the thyroid market, Medtronic focuses on "predictable and consistent" energy delivery systems that allow surgeons to transition seamlessly from open procedures to minimally invasive ones. Their strategic focus is on clinical evidence generation and physician education, ensuring that their devices are backed by the most rigorous safety data available in the industry.
- STARmed Co., Ltd.
STARmed is the primary technological pioneer in the thyroid ablation market, credited with developing the world's first thyroid-specific radiofrequency equipment. Their strategy is built on unrivaled specialization; unlike broad-based competitors, STARmed’s R&D is dedicated to the unique anatomical requirements of the thyroid. Their flagship product, the VIVA combo RF System, is FDA-cleared and features specialized electrodes like the VIVA II Adjustable RF Electrode, which allows practitioners to adjust the active tip length (from 5mm to 30mm) during a single session. This flexibility allows for the treatment of multiple nodules of varying sizes without changing the device, a significant competitive advantage in terms of procedural efficiency and cost-per-case.
- Theraclion
Theraclion is the market’s primary disruptor in the non-invasive segment, focusing on High-Intensity Focused Ultrasound (HIFU) via its SONOVEIN® platform. While traditional thermal ablation is minimally invasive (percutaneous), Theraclion’s technology is completely non-invasive, utilizing ultrasound waves to generate heat at a focal point inside the body from the outside. Theraclion’s strategic positioning in 2025 is focused on accessing the US market, with its pivotal FDA trials reaching completion. By targeting "recurrence and consumables" (PPU - Pay Per Use) as a recurring revenue model, Theraclion is positioning itself as a high-growth alternative to hardware-heavy RFA and MWA systems, particularly appealing to outpatient centers prioritizing high patient throughput.
Thyroid Ablation Devices Market Company Products:
Thyroid radiofrequency ablation (RGS healthcare) -Thyroid radiofrequency ablation is a specialized application, designed to non-surgically eradicate benign thyroid nodules. This procedure is particularly suitable for treating autonomous functioning thyroid nodules, characterized by benign growths that produce excess thyroid hormone. Additionally, it is effective in addressing toxic nodules, which, while also benign, lead to hyperthyroidism due to excessive thyroid hormone production. This minimally invasive approach offers a targeted solution for managing thyroid nodules without the need for conventional surgery.
- Radio Frequency Thyroid (BVM Medical) RF Electrode- Radiofrequency Thyroid (RF) Electrodes are specifically crafted for thyroid ablation and lymph node ablation procedures. These electrodes boast ultra-thin and ultra-sharp designs, featuring a Teflon coating that facilitates easy penetration and manoeuvrability within the tissue. Offered in 18G and 19G diameters, with a variety of total lengths and active tip sizes, these electrodes provide versatility for different medical applications.
- CUSA NXT- The CUSA NXT ultrasonic surgical aspirator system is approved for application in surgical procedures requiring the fragmentation, emulsification, and aspiration of both soft and hard tissues, such as bone. It is suitable for a range of surgical specialties, including neurosurgery, gastrointestinal and affiliated organ surgery, urological surgery, plastic and reconstructive surgery, general surgery, orthopaedic surgery, gynaecological surgery, thoracic surgery, as well as laparoscopic and thoracoscopic surgery.
Thyroid Ablation Devices Market Developments
- November 2025: Pulse Biosciences Advances Nanosecond Pulsed Field Ablation (nsPFA) for Thyroid Therapy. At the Stifel 2025 Healthcare Conference, Pulse Biosciences highlighted its strategic push into minimally invasive thyroid interventions using nsPFA, a non-thermal ablation modality designed to reduce complications and shorten procedure times to about 12 minutes. The company confirmed ongoing clinical evaluation through the Precise BTN trial for benign thyroid nodules.
- August 2025: Long-Term Studies Validate 10-Year Safety and Efficacy of Thyroid RFA. New peer-reviewed publications reaffirmed that thyroid RFA delivers durable outcomes, with long-term follow-ups showing sustained nodule volume reductions exceeding 90% in many cases. These findings further establish RFA as a credible alternative to thyroid surgery for benign nodules.
- May 2025: Clinical Trial Launched for RFA in Low-Risk Papillary Thyroid Microcarcinoma. A Columbia University–sponsored clinical study, updated in May 2025, began evaluating RFA for treating low-risk papillary thyroid microcarcinoma (PTMC). This development signals RFA’s expansion beyond benign nodules into early-stage malignant indications, reflecting broader shifts toward less invasive management of microcarcinomas.
- January 2025: CMS Implements New CPT Codes for Thyroid Ablation. The Centers for Medicare & Medicaid Services (CMS) introduced two new CPT codes, 60660 and 60661, to formally classify and reimburse radiofrequency ablation (RFA) for thyroid nodules. This milestone standardizes billing, expands insurance coverage, and strengthens RFA’s position as a recognized treatment across the U.S. healthcare system.
Thyroid Ablation Devices Market Segmentation:
- By Type
- Image-guided Ablation
- Radiofrequency Ablation
- Microwave Ablation
- Others
- By Application
- Thyroid Nodules
- Thyroid Cancer
- By End-user
- Hospitals & Clinics
- Ambulatory Surgical Centers
- Cancer Specialty Centers
- By Geography
- North America
- USA
- Canada
- Mexico
- South America
- Brazil
- Argentina
- Others
- Europe
- UK
- Germany
- France
- Spain
- Others
- Middle East and Africa
- Saudi Arabia
- UAE
- Israel
- Others
- Asia Pacific
- Japan
- China
- India
- South Korea
- Indonesia
- Thailand
- Others
- North America
Frequently Asked Questions (FAQs)
Rising cases of thyroid nodules and cancers, growing preference for minimally invasive treatments, and advancements in image-guided ablation technologies are driving market growth.
It offers precise tissue targeting, minimal scarring, faster recovery, and strong clinical outcomes compared to surgery.
Better imaging support, availability of trained endocrinologists, and improved reimbursement are boosting adoption.
Asia-Pacific is expected to grow fastest due to high thyroid disease incidence and expanding access to image-guided procedures.
More patients seek alternatives to thyroidectomy because ablation avoids anesthesia, preserves thyroid function, and reduces complications.
Table Of Contents
1. INTRODUCTION
1.1. Market Overview
1.2. Market Definition
1.3. Scope of the Study
1.4. Market Segmentation
1.5. Currency
1.6. Assumptions
1.7. Base, and Forecast Years Timeline
2. RESEARCH METHODOLOGY
2.1. Research Data
2.2. Research Process
3. EXECUTIVE SUMMARY
3.1. Research Highlights
4. MARKET DYNAMICS
4.1. Market Drivers
4.2. Market Restraints
4.3. Porter’s Five Force Analysis
4.3.1. Bargaining Power of Suppliers
4.3.2. Bargaining Power of Buyers
4.3.3. Threat of New Entrants
4.3.4. Threat of Substitutes
4.3.5. Competitive Rivalry in the Industry
4.4. Industry Value Chain Analysis
5. THYROID ABLATION DEVICES MARKET BY TYPE
5.1. Introduction
5.2. Image-guided Ablation
5.3. Radiofrequency Ablation
5.4. Microwave Ablation
5.5. Others
6. THYROID ABLATION DEVICES MARKET BY APPLICATION
6.1. Introduction
6.2. Thyroid Nodules
6.3. Thyroid Cancer
7. THYROID ABLATION DEVICES MARKET BY END-USER
7.1. Introduction
7.2. Hospitals & Clinics
7.3. Ambulatory Surgical Centers
7.4. Cancer Specialty Centers
8. THYROID ABLATION DEVICES MARKET BY GEOGRAPHY
8.1. Introduction
8.2. North America
8.2.1. United States
8.2.2. Canada
8.2.3. Mexico
8.3. South America
8.3.1. Brazil
8.3.2. Argentina
8.3.3. Others
8.4. Europe
8.4.1. United Kingdom
8.4.2. Germany
8.4.3. France
8.4.4. Spain
8.4.5. Others
8.5. The Middle East and Africa
8.5.1. Saudi Arabia
8.5.2. UAE
8.5.3. Israel
8.5.4. Others
8.6. Asia Pacific
8.6.1. Japan
8.6.2. China
8.6.3. India
8.6.4. South Korea
8.6.5. Indonesia
8.6.6. Thailand
8.6.7. Others
9. COMPETITIVE ENVIRONMENT AND ANALYSIS
9.1. Major Players and Strategy Analysis
9.2. Market Share Analysis
9.3. Mergers, Acquisitions, Agreements, and Collaborations
10. COMPANY PROFILES
10.1. RGS HEALTHCARE
10.2. BVM Medical Limited
10.3. Integra Life Sciences
10.4. MedWaves Inc.
10.5. Johnson & Johnson
10.6. StarMed Co. Ltd.
10.7. Medtronic Plc.
10.8. Olympus Corp.
10.9. Theraclion
10.10. Moffitt Cancer Center
Companies Profiled
RGS HEALTHCARE
BVM Medical Limited
Integra Life Sciences
Johnson & Johnson
StarMed Co. Ltd.
Medtronic Plc.
Theraclion
Moffitt Cancer Center
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