Knowledge Sourcing Intelligence announces the publication of a new report on “Data Monetization Market - Forecasts from 2019 to 2026” to their giving.
The prime factors driving the growth of the data monetization market are the rising adoption of cloud computing and global internet penetration.
As per the report, the market about Data Monetization Market is expected to grow at a steady pace.
Data monetization comprises a collection of data, through feedback forms, cookies, website visits, and other ways, that has the potential to provide economic benefits after organizing, analyzing prediction, and forecasting. Companies, who collect data, tend to increase their customers/ viewer’s experience. They also sell this data to a third-party organization to generate miscellaneous revenue. With technological advancement, the internet is becoming a new and dominating source for data collection. Rising internet penetration in every corner is making data collection and monetization easier and convenient.
Based on the development mode, the market for data monetization is segmented into on-premise and cloud. The cloud model of data monetization is anticipated to outperform during the forecasted period and grow at the fastest rate. The rising adoption of cloud computing is the prime reason for market growth, especially among small and medium enterprises (SMEs).
By end-user industry, the market is fragmented into retail, manufacturing, automotive, BFSI, media and entertainment, and others. The BFSI industry is predicted to have a major role in the market with rising data demand for better customer needs and wants.
However, rising privacy concerns along with strict government rules and regulations may hinder the market for data monetization and collection. Surging cybercrime cases also constraints the market. Since now consumers can fully grasp the data that is collected, they refrain the companies from storing the data. This reduces the market source and hence, revenue.
By geography, the North American region is predicted to hold a significant share owing to its state-of-art infrastructure and technological advancement. The Asia Pacific region has a noteworthy share with a growing population hence customer data and surging internet penetration.
As a part of the report, the major players operating in the data monetization market, that have been covered are1010data, Accenture, Adastra, Adstra, Dawex Systems, Elevondata, EMU Analytics, Gemalto NV, Infosys, Monetize, IBM, Google, SAP, and SAS.
View a sample of the report or purchase the complete study at https://www.knowledge-sourcing.com/report/data-monetization-market
This analytics report segments the data monetization market on the following basis