Eco-Friendly Alternative to Plastic Packaging: Metal Packaging Market

The global metal packaging market size was valued at US$115.829 billion in 2020 and is anticipated to increase at a Compound Annual Growth Rate of 3.18% over the predictive period to reach US$150.510 billion by 2027. Metal packaging is a type of packaging process composed mostly of metals such as aluminium, and steel. One of the primary factors expected to enhance the global metal packaging market over the forecast period is its recyclability. Aluminum and steel packaging materials are the most durable raw materials for packaging because of their superior recycling infrastructure. Given the increased demand for canned food, particularly in urban areas, the rising popularity of using the product for tinned food is helping to boost consumption. Metal packaging is also commonly used in the fragrances sector due to its capacity to tolerate high pressure and durability, making it a desirable material for deodorants and aerosol sprays.

Benefits of Using Metal Packaging

Preserves Freshness: Canning technique keeps food fresh and nutritious without a lot of additives and chemicals, making canned foods and beverages a nutritional alternative. Nutrients in foods are sealed throughout the canning process, so the amount of vitamins and nutrients in the food is the same on the day it was canned as it is a year afterward.

Eco Friendly: Since metal cans are infinitely recyclable, canned goods are environmentally beneficial. Cans are one of the most recycled products around the world, owing to their sustainable nature.

Provides Strength: Due to the sturdiness and strength of canned products, they can withstand a lot of impacts and damages, which makes them a perfect alternative to traditional plastic packaging.

Products in the Market

Crown Holdings Incorporated has been providing its services to a number of companies. Perio, Inc. collaborated with Crown to create two distinctive, limited-edition shaving cream cans to reflect the upcoming Jurassic World film in support of the long-awaited sequel to Steven Spielberg's iconic Jurassic Park series.

Crown has collaborated with WD-40 Company to release a number of limited-edition collector aerosol cans, ranging from commemorating American military heroes to celebrating reality TV personality Chip Foose's latest automobile innovations.

The Ball Aluminum Cup™, produced and marketed by Ball Corporation, has been created as a sustainable alternative to plastic disposable cups. The innovative design of the Ball Aluminum Cup has been increasingly adopted across food and beverage sectors in sports, theatres, and other places. These cups are available in retail outlets and stores across select regions.

Adargh launched a 187ml canned wine product for the British beverage company, NICE.  According to Adargh, the technical characteristics of the wine can range were created to preserve the taste and quality of wine and wine-based beverages, and the new 187ml format, which is a quarter of a standard 75cl bottle, is the desired quantity for casual wine drinkers looking for a suitable single-serve alternative while on the go.

Developments in the Metal Packaging Market

According to a release by Ball Corporation on April 19th, 2022, the company and Novelis Inc. announced that the Ball Aluminum Cup would now be made with 90% recycled content, which would help in fulfilling the company’s goal to decrease its carbon footprint. The cup was released as a sustainable solution for food services and beverage industries across different sectors.

Another report by Ball Corporation on 25th April announced that the Ball Aluminum CupTM was named as the gold wined of the 2022 Edison Awards in the field of Consumer Solutions: Sustainability. Expert reviewers from all over the world chose the Ball Aluminum Cup as the winner after weighing in on more than 350 nominees.

According to a release by Can-pack on 20th January 2022, the company has announced its support to Pivovarna Laško, in a drive to raise awareness about the impact of climate change and global warming. The companies have been working together to find sustainable solutions for the market.

According to a release on 01st December 2021, CCL Container Inc announced that it had won the World Aluminum Aerosol Can Award 2021, in the Prototype category. The products ‘Save the Earth’ and ‘The Matrix’ earned this award for their unique design and printing technology. The appealing cans were created in collaboration with Sun Chemical in response to consumer demand for innovative methods to design aluminum cans.     

North American Region to Lead the Market

Throughout the forecast period, the metal packaging market is likely to be dominated by the North American region. Factors such as increased usage in the food and beverage sector, as well as the need for sustainable and recyclable packaging materials, are expected to drive the market forward. The increased need for metal packaging is due to the expanding market for canned soft drinks, beer, and other beverages as a result of beverage firms' aggressive marketing methods. Consumers have shifted away from plastic bottles and toward canned goods as their concerns about plastic waste have grown. The increasing deodorant and aerosol spray markets have also reported a significant increase in demand. Furthermore, the rising need for metal packaging in the manufacturing of pharmaceutical equipment has boosted demand for the metal packaging market, which is expected to develop considerably in the area over the predicted period.

Covid-19 Insight

A worldwide economic downturn was precipitated by the COVID-19 pandemic. Since most governments imposed lockdown and social isolation regulations, most firms have experienced significant losses. Due to the closure of key manufacturers and companies, the metal packaging industry also experienced a considerable drop in revenues and demand. The market was hampered by a scarcity of raw materials and a manpower deficit, both of which had a significant impact on the sector. As a result, most key supply and manufacturing lines were affected, resulting in a drop in imports and exports. Due to the tight COVID-19 regulations, the food and beverage industry has also experienced a decline in demand. However, the market is expected to rise as a result of the increasing e-commerce and online shopping trends. Furthermore, the industry is expected to grow considerably as most nations begin to lift their COVID-19 procedures.