The global automated feeding system market is projected to grow at a CAGR of 10.48% during the forecast period. Animal feed plays a pivotal role in the daily diet of animals as it is able to facilitate the delivery of all the required essential nutrients and minerals to improve the overall health of the animals and improve the quality of the produce. Growing concerns among livestock owners in order to effectively mix and provide feed inappropriate rations to the different livestock and the animals according to their daily needs is increasing the demand and adoption of the high-end systems, therefore, leading to surge in the market growth of automated feeding system.
Moreover, the size of the livestock farms such as poultry farms and dairy farms is increasing, which is attributable to the increasing demand for products such as meat and milk among consumers. This is encouraging the livestock owners to reduce the operational costs, increase their profitability and effectively manage the health of all the animals, resulting in an increase in the adoption of automatic feeding systems, thus bolstering the market growth of the automated feeding system further over the forecast period.
However, there is a high amount of cost associated with the purchase and installation of these systems which is hindering the adoption of automated feeding systems across small livestock owners, thus hampering the market growth. In conjunction, for the proper and effective management and maintenance of the automated feeding systems, there is a requirement of skilled labor and personnel, which increases the cost that needs to be incurred by the farmers, thus these factors limit the market growth to some extent. Moreover, the presence of conventional feeding systems is also contributing to the limit the growth of the automated feeding system market.
Key market players are increasingly adopting various growth strategies including product launch and partnerships to expand their market reach which will contribute to the market growth of automated feeding systems during the next five years. For example, in April 2019, DeLaval announced the launch of its new product, which is an automated feed pusher and remixer and is called the “OptiDuo”. This product is also referred to as a robotic feed remixer due to the fact that is premixed the feed apart from just pushing it. Some of the features of this product include a navigation system installed in them, which ensures that the robot is in the right places and feeding to the right animals and helps the unit from coming in close proximity to people with the help of installed bumpers. Another feature is the adaptive drive system, which allows adjusting how to mix the feed based on the type of feed such as straw, hay and fresh grass. This product can be integrated with the DeLaval body conditioning system, which aids the livestock owners or the cattle farmers in order to analyze the health of the cattle and adjust the ration of feed according to that. Apart from this, the DeLaval automated feeding system has some benefits such as reducing feed waste, an increase in the yield of milk in cows by 4.4 lb per day and most importantly a good amount of reduction in labor costs. In February 2019, Roxell announced the launch of its new automated feeding system called the “Titan” that is specifically designed to cater to the larger birds such as turkeys. Also, it is one of the largest pan available in the market and can be easily cleaned. Their product is their second-largest feeder offered in the automated feeding system for turkeys and other large birds. Other features include greater durability and quicker cleaning.
The automated feeding systems market is segmented based on type, function, and geography. By type, the market is segmented asrail-guided feeding systems, conveyor feeding system, and self-propelled feeding systems. By function, the market is segmented as mixing, controlling, filling, and others.
Conveyor feeding systems to hold a significant market share
Conveyor feeding systems are projected to surge at a notable pace over the forecast period and hold a significant share in the market. This is attributable to the fact that there is an increased level of effectiveness by which the feed is delivered to the animals, as the speed of the conveyor can be controlled and in addition, it is provided with a scraper allowing the feed to be delivered accurately, therefore there is increased adoption of this type system among livestock owners.
Mixing and controlling to contribute to the market growth
Mixing and Controlling is estimated to hold a considerable amount of share in the market on account of the fact that there is an increasing concern among the livestock owners in order to provide their animals with the feed containing the proper mixture of raw materials in so that the animals can receive proper nutrients and vitamins. In addition, the control on the rate and the quantities of raw materials is also added in order to not overdo the content in the animal feed as it and cause digestive problems and other problems as well, which can degrade the quality of the produce.
The North American region to show considerable growth over the forecast period
Geographically, the global automated feeding system market is segmented into North America, South America, Europe, Middle East and Africa, and Asia Pacific. The North American region is projected to hold a significant market share and show considerable growth over the forecast period owing to the fact there is an increasing number of investments in the R&D of automated feeding systems to enhance the capabilities of these systems and encourage the adoption among livestock owners. For example, Lakeland College announced that they have received around $117,026 in funding from federal sources for purchasing SmartFeed-Pro systems and to conduct research in order to improve the feeding systems.
Some of the major players covered as a part of this report are DeLaval Inc, Trioliet, GEA Group Aktiengesellschaft, Fullwood Packo, Lely, Afimilk Ltd., VDL Agrotech bv, DAIRYMASTER, BouMatic, and Pellon Group Oy.