China video conferencing software market was valued at US$393.669 million in 2020. The market is expected to grow at a CAGR of 32.95% to attain a value of US$2,889.994 million by 2027.
Growing international trade and globalization of businesses have boosted the demand for video conferencing software in China. Increasing focus on online education and e-learning courses at schools and universities is further fuelling the market growth of video conferencing software in the country. The proliferation of high-speed internet and the penetration of smartphones and other devices is encouraging people to use video conferencing software for remote business activities.
China’s video conferencing software market has been segmented based on the deployment model, enterprise size, and industry vertical. By deployment model, the market has been segmented as on-premise and cloud. By enterprise size, China’s video conferencing software market has been classified into small, medium, and large. The market segmentation has also been done by industry vertical as education, communication and technology, defence, healthcare, BFSI, and others.
COVID-19 Scenario
The biggest factor that has created a sudden spike in demand for video conferencing solutions is the COVID-19 pandemic outbreak. With government lockdowns and the shutdown of offices, schools, and colleges, people are increasingly using video conferencing solutions for various purposes. Consumers and businesses are embracing video conferencing solutions as a platform to meet or learn during an ongoing crisis virtually. This, however, has surged the video conferencing software market growth significantly in China. Zoom lifted the 40-minute limit on meetings with more than two participants for basic users of its video collaboration software in the country, in 2020. The company also schedules information sessions and on-demand resources to make new users learn the Zoom platform conveniently. The booming demand for video conferencing solutions to continue teaching activities online in China to maintain social distancing due to the coronavirus outbreak is also bolstering the video conferencing market growth in the country. Zoom has also launched a Zoom video conferencing platform, in cooperation with the China Educational Information Platform, that supports online education and research for all Chinese universities and colleges, including Nanjing University, Tsinghua University, and Shenzen University.
Key Development
Segmentation