The custom packaging market, with a 5.33% CAGR, is anticipated to reach USD 47.031 billion in 2031 from USD 34.450 billion in 2025.
Rising consumer demand for convenience packaging and advancements in packaging technology are major drivers of the custom packaging market. Other important reasons that are anticipated to fuel demand for custom packaging and promote market revenue development include building brand awareness, providing customers with a personalized experience, and improving customer interaction.
Moreover, product packaging is vital for businesses because it allows them to not only differentiate their products and give a better consumer experience but also safeguard the product itself. Custom packaging is defined as being created specifically for a company's operations and the goods it is manufacturing and distributing. It is made to properly fit the products and protect them more efficiently than regular and standard packaging.
Growing demand for paper packaging in the food and beverages industry
The most popular materials for food packaging are paper and paperboard. Paper is a great material for food packaging because it is eco-friendly. It is mostly used for carrying and storing major goods as well as packaging that comes into contact with food. Baking paper, microwave popcorn bags, and fast-food containers are all made from paper and paperboard. All of this is anticipated to encourage paper packaging growth on a global scale. High consumer awareness of packaged food, especially packaged food delivery, is expected to be the main driver of the custom packaging market growth.
Furthermore, the rise in demand for ready-to-eat, frozen, and packaged items is fueling the expansion of the food business, which is in turn boosting demand for folding cartons, corrugated boxes, and liquid paperboard boxes. For instance, the US Census Bureau estimates that in August 2023, retail and food services sales in the United States were $697.6 billion, up 0.6%. from the previous month and 2.5% over August 2022. As a result, rising food and beverage sales have an impact on the expansion of the paper packaging market, which is also increasing retail sales. For instance, grocery store sales climbed by 4.3% from $759.4 billion in 2020 to $792.3 billion in 2021.
It is projected that the custom packaging market in the United States will grow steadily.
Large custom packaging businesses like Packlane and The Custom Packaging, among others, stimulate investments for R&D and innovation operations in the nation. The fundamental changes in the packaging sector are driven by the various expansions across materials and forms. The custom packaging market is expanding in the United States as a result of shifting consumer behaviour and market-based product innovation.
According to the USDA, Economic Research Service, the import of beverages in the United States has significantly increased from US$16,368.9 million in 2020 to as much as US$19,022.6 million in 2021. This growth impacts the custom packaging market for beverages in the nation due to changing consumer preferences. Manufacturers in the nation are further focusing on product innovation and collaborations. For instance, Specialty chemical additive manufacturer Mayzo has unveiled new toll services that let their clients customize their products, save production costs, and increase the sturdiness and safety of their finished goods. Mayzo offers toll solutions such as chemical repackaging, particle size reduction, dry or liquid mixing, warehouse and distribution services, and dry or liquid toll solutions. Customers can also benefit from Mayzo's cheap minimum quantities and bespoke formulation services in several areas.
November 2022, Krones, a top producer of filling and packaging solutions, owned 80.5% of R+D Custom Automation LLC (R+D). R+D, a US company based in Wisconsin, provides tools and equipment for creating and filling containers for the pharmaceutical sector.
In February 2022, Samsung introduced a new line of packaging for the Galaxy S22 models. This packaging is composed of recycled paper and uses vegetable-based inks for printing. Samsung has pledged to make 100% of its packaging recyclable by 2023, and the packaging itself is also made to be recyclable.
In January 2022, Nobelus® announced the introduction of cellulose-based EcoElementTM CLS Film as part of our ongoing commitment to sustainability. A completely plastic-free film is now part of the EcoElement sustainable range. EcoElement CLS Flexible Film provides a more environmentally friendly alternative to conventional coatings, which are mostly made of petrochemicals and are manufactured from PEFC-certified wood pulp from sustainably managed forests.
Smurfit Kappa
Glenroy, Inc.
ProAmpac
Owens-Illinois Inc.
Packlane
| Report Metric | Details |
|---|---|
| Study Period | 2021 to 2031 |
| Historical Data | 2021 to 2024 |
| Base Year | 2025 |
| Forecast Period | 2026 – 2031 |
| Companies |
|
Report Metric | Details |
Custom Packaging Market Size in 2025 | USD 34.450 billion |
Custom Packaging Market Size in 2030 | USD 44.998 billion |
Growth Rate | CAGR of 5.49% |
Study Period | 2020 to 2030 |
Historical Data | 2020 to 2023 |
Base Year | 2024 |
Forecast Period | 2025 – 2030 |
Forecast Unit (Value) | USD Billion |
Segmentation |
|
Geographical Segmentation | North America, South America, Europe, Middle East and Africa, Asia Pacific |
List of Major Companies in Custom Packaging Market |
|
Customization Scope | Free report customization with purchase |
By Material
Paper & Paperboard
Plastic
Metal
Glass
By Packaging Type
Boxes & Cartons
Bottles
Containers & Jars
Bags & Pouches
Others
By End-User
Food & Beverage
Personal Care & Cosmetics
Electronics
Pharmaceuticals
Others
By Geography
North America
USA
Canada
Mexico
South America
Brazil
Argentina
Others
Europe
Germany
France
United Kingdom
Spain
Italy
Others
Middle East and Africa
Saudi Arabia
UAE
Others
Asia Pacific
China
India
Japan
South Korea
Indonesia
Thailand
Taiwan
Others
Page last updated on: September 23, 2025