Food And Beverage Coding And Marking Market Size, Share, Opportunities, COVID-19 Impact, And Trends By Packaging Code Type (Primary Packaging Code, Secondary Packaging Code, Tertiary Packaging Code), By Coding Technology (Continuous Inkjet (CIJ) Coding, Laser Coding, Thermal Transfer Overprinting (TTO), Piezo Inkjet (PIJ) Coding, Thermal Inkjet Coding), And By Geography - Forecasts From 2022 To 2027

The food and beverage coding and marking market is projected to grow at a CAGR of 5.55% during the forecast period to reach US$3,769.656 million by 2027, from US$2,583.676 million in 2020.

The growing penetration of technology in food and beverage industry is supporting the growth of this industry. With the increased use of additives and preservatives to improve the shelf life of this food and beverages, it has become important to mention the details of contents on the food or beverage packaging. The machines used for food and beverage (F&B) coding and marking are used to print product-related data on the F&B packaging, such as the manufacturing date, price, batch number, expiration date, nutritional data, and industry certifications. Barcodes, QR codes, 2D codes, logos, and genuine markings are some of the codings and marking forms that are frequently utilized. Ensuring customers of the authenticity, transparency, and freshness of the goods, helps businesses develop and sustain their brand image. Manufacturers may use it to monitor consumer trends and develop specialized marketing strategies. As a result, the food and beverage (F&B) business has seen tremendous growth in the use of coding and labeling technology.

The food and beverage coding and marking market will grow due to the high demand for ensuring the meeting of safety standards by manufacturers in the food and beverage industry.

There is a requirement for the information on the pack to be clear and easily understood by the customers so that they are not misled. The information could be regarding allergens, nutritional information, or alcohol level which otherwise may cause deleterious effects if not mentioned clearly. For instance, the FSSAI has ensured the proper coding and marking of the food and beverages with the help of the Food Safety and Standards (Labelling and Display) Regulations, 2020. This statutory body of India has made sure that every important labeling information is mentioned on the packaging with the help of these regulations. The Labelling requirement under these regulations mandates that every food package shall carry the name of the food, a list of ingredients, nutritional information, a declaration regarding veg or non-veg., a declaration regarding food additives, a declaration of the name and complete address, FSSAI logo and License number, net quantity, retail sale price, consumer care details, lot/code/batch information, date marking, etc. Such stringent regulations and requirement to mention detailed product information has made food and beverage coding and marking necessary. Henceforth, to comply with rules and safeguard their brand, food and beverage manufacturers need high-quality coding and marking.

Furthermore, coding and marking is the only way through which food and beverage firms can track their products after they leave the factory with precise, long-lasting tags that print clearly even on wet surfaces. Henceforth it has become important to have coding and marking on the packaging of food and beverages, which is supporting the growth of the food and beverage coding and marking market during the forecast period. Moreover, poorly labeled food and beverage items will not only create doubts in the mind of consumers but also affect the brand image, henceforth, it is crucial for the manufacturer to have proper coding and marking on their product. Consequently, these strategic needs coupled with stringent government regulations are expected to propel the food and beverage coding and marking market during the anticipated period.

The food and beverage coding and marking market is expected to be dominated by the European region

The region's strict regulations for labeling, coding, and marking of food and beverage are the key drivers for the market’s growth in this region. Furthermore, during the forecast years, it is anticipated that the market for food and beverage coding and marking equipment in the Asia Pacific, the Middle East, and Africa would experience rapid growth. One of the key elements that would support the market for coding and marking equipment for food and beverages is the growing food and beverage industry in these regions coupled with rising population.

Key Development

• In April 2022, Hitachi Industrial Equipment Systems Co., Ltd. successfully acquired 100% stocks of PHOTON ENERGY GmbH. This acquisition adds PHOTON ENERGY’s innovative core laser technology and application know-how to Hitachi’s industrial equipment portfolio. This acquisition has strengthened Hitachi’s competitiveness in Coding and marking field.
• Hitachi Industrial Equipment Systems (HIES) Co., Ltd acquired Telesis Technologies, a US-based manufacturer and seller of marking equipment using laser technologies to strengthen the marking equipment business. The acquisition was announced in July 2022 by the Hitachi Group. The combined strengths of HIES and Telesis are aimed at further penetrating the global coding and marking industry.

COVID-19 Impact

The pandemic had a significant impact on the food and beverage coding and marking market. The government-imposed lockdowns and pandemic restrictions largely disrupted the supply chain in the food and beverage industry. Furthermore, the production facilities and manufacturing units were temporarily shut to avoid any social interaction and further spread of the virus. These developments harshly affected the food and beverage industry. However, to aid the issue of global food supply government ensured the minimum security of the food and beverage industry’s supply chains. The agriculture and food and beverage industries were tasked to provide sufficient food sources to the public. Such positive measures supported the food and beverage coding and marking industry to make up for the significant losses due to the pandemic.

Key Market Segments

• By Packaging code type
  • Primary Packaging Code
  • Secondary packaging Code
  • Tertiary Packaging Code
• By Coding Technology
  • Continuous Inkjet (CIJ) Coding
  • Laser Coding
  • Thermal Transfer Overprinting (TTO)
  • Piezo Inkjet (PIJ) Coding
  • Thermal Inkjet Coding
• By Geography
  • North America
    • USA
    • Canada
    • Mexico
  • South America
    • Brazil
    • Argentina
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Spain
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • Israel
    • Others
  • Asia Pacific
    • China
    • Japan
    • South Korea
    • India
    • Indonesia
    • Others

Frequently Asked Questions (FAQs)

Q1. What will be the food and beverage coding and marking market size by 2027?
A1. The food and beverage coding and marking market is projected to reach a market size of US$3,769.656 million by 2027.

Q2. What is the size of the global food and beverage coding and marking market?
A2. Food And Beverage Coding And Marking Market was valued at US$2,583.676 million in 2020.

Q3. What are the growth prospects for the food and beverage coding and marking market?
A3. The global food and beverage coding and marking market is projected to grow at a CAGR of 5.55% over the forecast period.

Q4. What factors are anticipated to drive the food and beverage coding and marking market growth?
A4. The growing penetration of technology in food and beverage industry is supporting the food and beverage coding and marking market growth.

Q5. Who are the major players in the food and beverage coding and marking market?
A5. Major industry players profiled as part of the food and beverage coding and marking market report are Leibinger Group, Danaher, Markem-Imaje- A Dover Company, Hitachi, Ltd., Banner Engineering Corp., and Kortho among others.