Global Clarified Butter Market Size, Share, Opportunities, And Trends By Product (Conventional, Flavored), By Application (B2B, B2C), By Distribution Channel (Online, Offline), And By Geography - Forecasts From 2023 To 2028

Unsalted butter that has been refined into pure fat at a high smoking point is known as clarified butter. It is a good source of vital fatty acids, such as omega 3 and 6, as well as proteins, vitamins, potassium, phosphorus, calcium, selenium, antioxidants, and butyric acids. It has many health advantages, including enhancing digestion, enhancing heart and brain health, decreasing dangerous cholesterol levels, and distributing vitamins throughout the body.

One of the main factors driving the market expansion is the rising consumer awareness of the high nutritional value and related health advantages of ghee, such as improving physical strength. In addition, ghee is a potent source of antioxidants and vitamin E, which are essential for collagen maintenance, skin tightening, and wrinkle prevention. This, together with the growing emphasis on preserving healthy, youthful skin, is fostering market expansion. The demand for premium ghee, which is produced using premium milk in sanitary and secure circumstances to assure its purity and quality, is also being fueled by increased disposable incomes and a growing preference for packaged food goods.

In addition, producers in the sector are concentrating on enhancing their production methods to lengthen the shelf life and fortify the ghee with essential nutrients. This is expected to offer the market significant growth possibilities, along with the flourishing food and beverage (F&B) sector. Only a few global players are competing in the highly consolidated clarified butter market. Grassland Dairy Products, Amul, Nordic Creamery, Roil Foods, Netherend Farm, Beneficial Blends, and Grassland Dairy Products are a few of the well-known, well-established brands of clarified butter.

Clarified butter's advantages should be made more widely known to consumers to grow the market.

Clarified butter is becoming more widely used in many cuisines as a result of increased consumer awareness and concern about nutritional augmentation that is healthy. It contains the fat-soluble vitamins A, D, and E, which promote healthy digestion, and strong bones, and reduce inflammation. The global clarified butter market is expanding as a result of the expanding use of clarified butter for various food applications to improve flavor. Because it is used to make bakery goods like croissants, puff pastries, danish pastries, etc., clarified butter is more in demand in this market.

In contrast to other alternatives that are accessible for the aforementioned uses, this superfood enhances the flavor of the dish and makes it rich and heavy on the palette. Clarified butter produces a strong perfume when heated; this aroma is very alluring, increases hunger, and attracts foodies, all of which contribute to increased consumption of clarified butter.

The use of clarified butter in the cosmetic industry influence the market

Ghee helps to retain collagen, reduce wrinkles, and tighten the skin because it is a potent source of antioxidants and vitamin E. The increased emphasis on preserving healthy, youthful skin, has increased product acceptance among consumers. Furthermore, the market expansion has been accelerated by the increasing product usage in personal care product formulations since it combats free radicals, nourishes the skin, cures cracked lips, lightens dark spots, and lowers dark circles. Also, the introduction of premium ghee, made from high-grade milk in clean, safe environments to guarantee its purity and quality, is helping to boost product sales.

Asia Pacific is projected to be the prominent market shareholder in the clarified butter market and is anticipated to continue throughout the forecast period.

Asia Pacific is the largest geographical market for clarified butter.  The main consumers of ghee include nations like India, Pakistan, Bangladesh, Sri Lanka, Singapore, the Philippines, Japan, and China. Biscuits, cookies, chicken, scallops, paneer, oats, soups, bone marrow, lamb, naan, steak, beef, celery, muffins, brussels sprouts, halwa, rice, dal, biryani, pancakes, fudge, skillets, and paratha are some of the meals that are frequently prepared with ghee.

In nations like Germany, the U.K., France, and Italy, where there is a sizable population that values health, clarified butter is expected to become more common as a staple meal. A growing migrant population from South Asian nations like Bangladesh, Pakistan, and India is also anticipated to expand the market for clarified butter throughout the forecast period.

Market Key Developments

• In January 2023, The dairy and pastry industries helped Saudi dairy major Almarai improve its net profit by 12.5% to SR1.7 billion ($453 million) in 2022 from SR1.5 billion the year before.

Global Clarified Butter Market Scope:

Segmentation:

• By Product
  • Conventional
  • Flavored
• By Application
  • B2B
  • B2C
• By Distribution Channel
  • Online
  • Offline
• By Geography
  • North America
    • USA
    • Canada
    • Mexico
  • South America
    • Brazil
    • Argentina
    • Others
  • Europe
    • Germany
    • UK
    • France
    • Spain
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • UAE
    • Israel
    • Others
  • Asia Pacific
    • China
    • Japan
    • South Korea
    • India
    • Taiwan
    • Thailand
    • Indonesia
    • Others