Health Intelligent Virtual Assistant Market Size, Share, Opportunities, And Trends By Product (Chatbot, Smart Speakers), By Technology (Automatic Speech Recognition, Text To Speech, Text-Based), By End Users (Payer, Providers, Others), And By Geography - Forecasts From 2023 To 2028

  • Published : Oct 2023
  • Report Code : KSI061616151
  • Pages : 148

The health intelligent virtual assistant market is projected to show steady growth during the forecast period.

A Health Intelligent Virtual Assistant, often abbreviated as HIVA, is an innovative digital service meticulously crafted to replicate human conversation and deliver individualized responses based on the input it receives from users. These virtual assistants find applications in a multitude of contexts, spanning healthcare education, research, and practical healthcare settings. Their versatility allows them to efficiently automate specific tasks, disseminate critical information, and enhance the overall user experience and productivity. However, the development and utilization of these virtual assistants come hand in hand with a slew of ethical considerations that demand careful attention. Paramount among these concerns is the imperative to uphold human agency, ensuring that users' autonomy and decision-making are respected. Furthermore, safeguarding user privacy and data protection is of paramount importance in the digital age, as there is always a looming risk of personal and sensitive information falling prey to unauthorized access or misuse. Nonetheless, it is essential to recognize the enormous potential that these virtual assistants hold. They have the power to revolutionize the healthcare landscape by offering tailored and easily accessible support to both patients and healthcare professionals. By bridging the gap between technology and healthcare, they open new avenues for improving the quality of patient care, enhancing medical research, and streamlining healthcare practices. While navigating these ethical and security challenges is crucial, the benefits that Health Intelligent Virtual Assistants can bring to the healthcare domain are undeniably promising.


The Health Intelligent Virtual Assistant market is experiencing remarkable growth within the healthcare industry. This burgeoning sector leverages virtual assistants and chatbots to provide invaluable support to patients, medical practitioners, and various healthcare professionals. These virtual assistants are equipped to handle a wide array of tasks, ranging from responding to queries and managing appointment schedules to dispensing basic medical guidance. Several driving forces fuel the expansion of the health intelligent virtual assistant market. Escalating healthcare expenses have prompted the industry to seek cost-effective solutions, with virtual assistants proving to be a viable option. The market also benefits from continuous advancements in artificial intelligence and natural language processing technologies, enabling virtual assistants to offer increasingly sophisticated services. The healthcare sector has been quick to adopt these virtual assistants, realizing their potential to streamline operations and enhance patient care. Furthermore, there is a growing recognition of the advantages of digital healthcare, contributing to the market's growth. Notable industry players dominating the Health Intelligent Virtual Assistant market include Alphabet Inc.,, Inc., Apple Inc., IBM Corporation, and Microsoft. Their involvement underscores the market's importance and potential, with these tech giants investing in the development of advanced virtual assistants for the healthcare sector. Given the ongoing evolution of artificial intelligence and natural language processing technologies, the Health Intelligent Virtual Assistant market is poised to maintain its impressive growth trajectory in the years ahead. These technological advancements will continue to drive innovation in the industry, providing healthcare with efficient and highly capable virtual assistants.


  • Rising healthcare costs: The escalation of healthcare costs has become a pressing concern, necessitating a concerted effort to streamline and economize healthcare services. In response to this challenge, Health Intelligent Virtual Assistants (HIVAs) have emerged as a promising solution to mitigate the financial burden associated with healthcare. These sophisticated digital tools offer multifaceted benefits that encompass both cost reduction and improved service quality. Through automation, HIVAs can efficiently handle various administrative and routine tasks within healthcare settings, reducing overall operational expenses. Furthermore, they excel in delivering tailored assistance to patients and healthcare practitioners, enhancing the overall efficiency of healthcare delivery and minimizing costly errors. Thus, the integration of Health Intelligent Virtual Assistants in the healthcare landscape represents a significant stride toward cost-effective and sustainable healthcare services.
  • Advancements in artificial intelligence and natural language processing technologies: The escalating expenses within the healthcare sector have prompted a growing urgency for the development of more streamlined and budget-conscious healthcare services. In response to this challenge, Health Intelligent Virtual Assistants (HIVAs) have emerged as a promising solution, capable of mitigating the burden of rising healthcare costs. By harnessing the power of artificial intelligence and automation, HIVAs are poised to revolutionize healthcare by taking on various administrative and operational tasks that traditionally require human intervention. Furthermore, these intelligent virtual assistants can deliver tailored, patient-centric support, enhancing the overall quality of care while containing costs. HIVAs offer a multifaceted approach to cost reduction, from streamlining administrative processes to enabling proactive health monitoring, thus facilitating a more sustainable and accessible healthcare system.
  • Increasing adoption of virtual assistants in healthcare: The rising utilization of virtual assistants within the healthcare sector represents a growing trend driven by their remarkable capacity to offer tailored assistance to both patients and healthcare practitioners. These virtual assistants play a pivotal role in automating various administrative and clinical tasks, thereby reducing the burden on medical staff and streamlining operational processes. Beyond mere automation, they serve as repositories of medical knowledge, offering patients and professionals access to a wealth of information, including treatment options, disease management techniques, and current health guidelines. By offering these services, virtual assistants enhance the overall user experience and foster increased productivity in the healthcare setting, ultimately contributing to more efficient and patient-centric healthcare delivery. This surge in the use of virtual assistants showcases their potential to revolutionize the healthcare industry by enhancing patient care, information accessibility, and operational efficiency.
  • Growing awareness of the benefits of digital healthcare: The increasing recognition of the advantages offered by digital healthcare solutions has significantly transformed the healthcare landscape. In recent years, the multitude of benefits that digital healthcare, including virtual assistants, can provide have gained considerable traction. This burgeoning awareness has ushered in a paradigm shift in the way healthcare is accessed and delivered. Patients, healthcare providers, and organizations alike are now more attuned to the potential of digital tools to enhance healthcare services and streamline processes. As a direct result, there has been a notable surge in the adoption of virtual assistants within the healthcare sector. These sophisticated AI-driven virtual assistants are revolutionizing patient care, diagnostics, administrative tasks, and overall efficiency, thereby ushering in a new era of healthcare where technology plays a pivotal role in improving patient outcomes and the quality of healthcare services.
  • Technological Advancements: Advancements in technology have profoundly reshaped the landscape of virtual assistant capabilities. These developments, driven by relentless innovation and the convergence of various cutting-edge technologies, have ushered in a new era of virtual assistance. Today, virtual assistants are equipped with an array of powerful tools and resources, allowing them to offer users an unprecedented level of sophisticated and tailored support. These technological breakthroughs encompass natural language processing (NLP), machine learning, and artificial intelligence (AI), enabling virtual assistants to understand and respond to human queries with remarkable accuracy and fluency. Moreover, they can learn from user interactions, adapting and evolving to become even more attuned to individual preferences and needs. Furthermore, advancements in sensory technologies, like speech recognition and computer vision, have enhanced the multi-modal interaction with users, making virtual assistants more versatile and capable than ever before. In essence, technology has paved the way for virtual assistants to transcend mere utility, becoming indispensable companions in our increasingly digital and interconnected world.

 Products offered by key companies:

  • MedRespond is a healthcare technology company that provides AI-powered solutions to help healthcare providers and payers improve patient engagement, streamline workflows, and reduce costs. One of MedRespond's solutions is a surgical care platform that helps patients prepare for, undergo, and recover from surgery.
  • True Image Interactive (Tii) is a company that develops human-like virtual assistants (VAs) that can be used in a variety of industries, including healthcare. Tii's VAs are powered by artificial intelligence (AI) and natural language processing (NLP), which allows them to understand and naturally respond to human language.

Prominent growth in the automatic speech recognition segment within the health intelligent virtual assistant market:

The segment of automatic speech recognition presents a highly promising avenue for growth within the Health Intelligent Virtual Assistant market. This potential is underlined by the anticipation of the highest Compound Annual Growth Rate (CAGR), primarily attributed to its increasing integration into smart speakers. The rationale behind this integration lies in the growing emphasis on enhancing conversational virtual assistant tools and the need for incorporating multi-language support within healthcare virtual assistant solutions, thereby setting the stage for an expansion of the market. Notably, automatic speech recognition technology is expected to demonstrate the most rapid growth rate throughout the projection period, and this trend is closely tied to the widespread adoption of smart speakers across various sectors. These intelligent speakers are engineered to discern spoken language and provide predefined responses, further driving the demand for automatic speech recognition technology. As a result of these compelling factors, the automatic speech recognition segment is expected to maintain its dominant position within the Healthcare Virtual Assistants Market throughout the forecast period, showcasing a promising trajectory for future developments and innovation.

The Asia Pacific region is expected to hold a significant share of the health intelligent virtual assistant market:

The Asia Pacific region is poised to maintain a substantial stake in the Health Intelligent Virtual Assistant market for several compelling reasons. First and foremost, the proliferation of internet connectivity and the widespread adoption of smartphone devices have provided a robust foundation for the global healthcare virtual assistant market's expansion. This trend is especially pronounced in the Asia Pacific region, where the population's increasing access to digital technology has contributed significantly to the market's growth. Furthermore, the healthcare industry in the Asia Pacific region is witnessing a surging demand for technological advancements. This is driven by the need to strike a delicate balance between enhancing patient engagement and optimizing clinical workflows. As a result, the region is becoming a hotbed for innovative healthcare technologies, including intelligent virtual assistants. Another pivotal factor in the region's prominence in the Health Intelligent Virtual Assistant market is the mounting awareness of virtual assistant solutions among consumers. Particularly noteworthy is the growing recognition of the benefits offered by virtual assistants in countries like India and China. Additionally, the Asia Pacific region enjoys a distinct competitive advantage due to its access to cost-effective labour and low production costs. This economic benefit is anticipated to be a driving force behind the region's market growth, as it allows for more affordable development and deployment of healthcare virtual assistant solutions. Lastly, the Asia Pacific region is witnessing a remarkable expansion of healthcare infrastructure. This surge in infrastructure development is set to have a ripple effect on the health intelligent virtual assistant market. As healthcare facilities continue to expand and modernize, the demand for intelligent virtual assistants to enhance patient care, streamline administrative tasks, and facilitate communication is expected to grow, solidifying the region's standing in this market segment.

Key developments:

  • In April 2023,'s EVA Bot is a cutting-edge AI-powered virtual assistant that leverages a 6-billion-parameter LLM to deliver superior, intelligent communication for large organizations, including the United Nations. EVA Bot is designed to revolutionize the recruitment and talent management industry with its extensive personalization features and advanced Q&A capabilities.
  • In March 2023, Royal Philips launched Philips Virtual Care Management, a suite of flexible solutions and services that enable healthcare organizations, providers, payers, and employer groups to motivate and connect with patients remotely more effectively.


  • By Product
    • Chatbot
    • Smart Speakers
  • By Technology
    • Automatic Speech Recognition
    • Text to Speech
    • Text-Based
  • By End Users
    • Payer
    • Providers
    • Others
  • By Geography
    • North America
      • United States
      • Canada
      • Mexico
    • South America
      • Brazil
      • Argentina
      • Others
    • Europe
      • United Kingdom
      • Germany
      • France
      • Spain
      • Others
    • Middle East and Africa
      • Saudi Arabia
      • UAE
      • Israel
      • Others
    • Asia Pacific
      • Japan
      • China
      • India
      • South Korea
      • Indonesia
      • Thailand
      • Others


1.1. Market Overview

1.2. Market Definition

1.3. Scope of the Study

1.4. Market Segmentation

1.5. Currency

1.6. Assumptions

1.7. Base, and Forecast Years Timeline


2.1. Research Data

2.2. Research Process


3.1. Research Highlights


4.1. Market Drivers

4.2. Market Restraints

4.3. Porter’s Five Force Analysis

4.3.1. Bargaining Power of Suppliers

4.3.2. Bargaining Power of Buyers

4.3.3. Threat of New Entrants

4.3.4. Threat of Substitutes

4.3.5. Competitive Rivalry in the Industry

4.4. Industry Value Chain Analysis


5.1. Introduction

5.2. Chatbot

5.3. Smart Speakers


6.1. Introduction

6.2. Automatic Speech Recognition

6.3. Text to Speech

6.4. Text-Based


7.1. Introduction

7.2. Payer

7.3. Providers

7.4. Others


8.1. Introduction

8.2. North America

8.2.1. United States

8.2.2. Canada

8.2.3. Mexico

8.3. South America

8.3.1. Brazil

8.3.2. Argentina

8.3.3. Others

8.4. Europe

8.4.1. United Kingdom

8.4.2. Germany

8.4.3. France

8.4.4. Spain

8.4.5. Others

8.5. The Middle East and Africa

8.5.1. Saudi Arabia

8.5.2. UAE

8.5.3. Israel

8.5.4. Others

8.6. Asia Pacific

8.6.1. Japan

8.6.2. China

8.6.3. India

8.6.4. South Korea

8.6.5. Indonesia

8.6.6. Thailand

8.6.7. Others


9.1. Major Players and Strategy Analysis

9.2. Market Share Analysis

9.3. Mergers, Acquisitions, Agreements, and Collaborations


10.1. Nuance Communications, Inc.

10.2. CodeBaby Corporation

10.3. eGain Corporation 

10.4. MedRespond; CSS Corporation

10.5. True Image Interactive, Inc.

10.6. Welltok, Inc

Nuance Communications, Inc.

CodeBaby Corporation

eGain Corporation

MedRespond; CSS Corporation

True Image Interactive, Inc.

Welltok, Inc