Multimedia Chipset Market Size, Share, Opportunities, And Trends By Type (Graphics, Audio, Others), By End-user (Automotive, Consumer Electronics, Communication, Media And Entertainment, Others), And By Geography - Forecasts From 2023 To 2028

  • Published : Apr 2023
  • Report Code : KSI061614858
  • Pages : 138

The movement of data between components on a motherboard is controlled by an electrical chipset and between the CPU, GPU, RAM, storage, and peripherals, it serves as the traffic manager. It has been referred to as the motherboard's "glue" by experts which is called a multimedia chipset. The widespread use of computing devices, such as laptops and personal computers (PCs), as well as rising investment in the electronics and automobile sector, have been significantly driving the growth of the multimedia chipset market in recent years. According to the Indian Electrical Equipment Industry Mission Plan 2012-2022, the Indian government intends to make the country a manufacturer of electrical equipment and achieve productivity of USD 100 billion by matching exports and imports. The expansion of technologies like AI, along with the trend of real-time analysis, and the rising demand for high graphics and computing applications are more factors driving the expansion of the multimedia chipset market over the forecast period.

The rising data centres establishments will boost the multimedia chipset market growth

In data centres, some of the most popular multimedia chipsets used include the graphics processing unit (GPU), application-specific integrated circuit (ASIC), central processing unit (CPU), and field-programmable gate array (FPGA). The server section of a data centre typically houses the crucial part known as the data centre chipset. The growing data centre establishments globally will accelerate the demand for multimedia chipsets. For instance, in September 2022, India's data centre capacity was 870 MW, driven by 138 data centres, and is expected to surpass 1,700 MW by 2025. In November 2022 AWS announced the opening of AWS Asia Pacific (Hyderabad) Region, its second data centre in India. According to the North American data centre trends report In the US in 2021, there were over 100 data centre projects that had been revealed or were in the phases of planning, the providers of colocation services and hyper scale operators like Facebook, Apple, Google, and Microsoft are responsible for more than 90% of data centre creation initiatives.  According to, the Joint Secretary of Ministry of Technology and Information Technology announced plans to add 2000 MW of capacity to the National Data Centre by 2027 in February 2022, accelerating the increase in scheduled data centre capacity across the nation. Additionally, a sharp rise in data demand and the opening of data centres has prompted major firms and governments to invest which will be a growing driver for the multimedia chipset market during the forecasted period.

Favourable investments and product launches will boost the multimedia chipset market growth

With the high demand for smartphones, TVs with DSP chips supporting IPTV, wearable technology, laptops, home appliances, and numerous other embedded computing systems, multimedia chipsets are becoming more widely accepted by consumer electronic industries. The multimedia chipsets market is expanding due to increasing investments by the market players in the expansion of production units and new product developments related to multimedia chipsets. For instance, in January 2022, Intel Corp announced that it would invest more than $20 billion in two new multimedia chip-making plants in Ohio, as it seeks to increase manufacturing capacity amid a global shortage of semiconductors used in everything from smartphones to other electronic items. In October 2021, Apple unveiled the M1 Pro and M1 Max, the most powerful chips ever made, these new chips that fuel the all-new MacBook Pro include up to the 10-core the CPU with 32-core of GPU, 64GB unified memory, and industry-leading power economy. This showcases that rising production and new product launches of chipsets in the consumer electronics industry will increase and will boost the multimedia chipset market growth.

During the forecast period, the Asia-Pacific region is anticipated to dominate the market.

Asia Pacific is expected to dominate the multimedia chipset market during the forecasted period. The multimedia chipset is anticipated to have a growing market primarily in China, India, South Korea, Japan, and Australia where the market will benefit from the growing usage of 5G services and increasing consumer electronic sales. According to the Executive Yuan of the Republic of China, by 2025, 1.2 billion individuals worldwide—and probably a third of them in China—will have access to 5G networks and governments all over the area will put their best effort into 5G technologies, working with chip makers and smartphone vendors. In November 2022, the secretary of the Ministry of Information and Broadcasting stated that India has over 1.2 billion mobile subscribers among which 600 million were smartphone users. The country's PC industry, which includes desktops, notebooks, and workstations also showing positive growth. In May 2021, according to a statement from the Ministry of Trade, Industry, and Energy of South Korea said, chipset shipments are anticipated to double to USD 200 billion by 2030. This shows the increasing new technologies like 5G and sales of consumer electronics in the Asia-pacific region will boost the multimedia chipset market growth.

Market Key Developments.

  • In February 2023, a new "Dimensity 7200" chipset from MediaTek was introduced with enhanced gaming and photography powers. The "Dimensity 7200" employs the same TSMC 4nm second-generation process as the "Dimensity 9200," according to its manufacturer, and is ideal for ultra-slim designs in a range of form factors.

Multimedia Chipset Market Scope:


Report Metric Details
Growth Rate CAGR during the forecast period
Base Year 2021
Forecast Period 2023 – 2028
Forecast Unit (Value) USD Billion
Segments Covered Type, End-user, and Geography
Regions Covered North America, South America, Europe, Middle East and Africa, Asia Pacific
Companies Covered Apple Inc, Samsung Group, Intel Corporation, Qualcomm Incorporation, Marvell Technology Group, NVIDIA Corporation, MediaTek Inc, Broadcom Corporation, Realtek Semiconductor Corporation, DSP Group Inc
Customization Scope Free report customization with purchase



  • By Type
    • Graphics
    • Audio
    • Others
  • By End-user
    • Automotive
    • Consumer Electronics
    • Communication
    • Media and Entertainment
    • Others
  • By Geography
    • North America
      • USA
      • Canada
      • Mexico
    • South America
      •  Brazil
      • Argentina
      • Others
    • Europe
      • Germany
      • UK
      • France
      • Spain
      • Others
    • Middle East and Africa
      • Suadi Arabia
      • UAE
      • Others
    • Asia Pacific
      • China
      • Japan
      • South Korea
      • India
      • Australia
      • Others

Frequently Asked Questions (FAQs)

2021 has been taken as the base year in the multimedia chipset market.
Prominent key market players in the multimedia chipset market include Apple Inc, Samsung Group, Intel Corporation, Qualcomm Incorporation, and Marvell Technology Group, among others.
The multimedia chipset market has been segmented by type, end-user, and geography.
The widespread use of computing devices, such as laptops and personal computers (PCs), as well as rising investment in the electronics and automobile sector, have been significantly driving the multimedia chipset market growth.
Asia Pacific is expected to dominate the multimedia chipset market.


1.1. Market Overview

1.2. Market Definition

1.3. Scope of the Study

1.4. Market Segmentation

1.5. Currency

1.6. Assumptions

1.7. Base, and Forecast Years Timeline


2.1. Research Data

2.2. Assumptions


3.1. Research Highlights


4.1. Market Drivers

4.2. Market Restraints

4.3. Market Opportunities

4.4. Porter’s Five Force Analysis

4.4.1. Bargaining Power of Suppliers

4.4.2. Bargaining Power of Buyers

4.4.3. Threat of New Entrants

4.4.4. Threat of Substitutes

4.4.5. Competitive Rivalry in the Industry

4.5. Industry Value Chain Analysis


5.1. Introduction

5.2. Graphics 

5.3. Audio 

5.4. Others 


6.1. Introduction

6.2. Automotive

6.3. Consumer Electronics 

6.4. Communication

6.5. Media and Entertainment 

6.6. Others 


7.1. Introduction

7.2. North America 

7.2.1. USA

7.2.2. Canada

7.2.3. Mexico

7.3. South America 

7.3.1. Brazil

7.3.2. Argentina

7.3.3. Others

7.4. Europe 

7.4.1. UK

7.4.2. Germany

7.4.3. France

7.4.4. Italy

7.4.5. Spain 

7.4.6. Others

7.5. Middle East and Africa 

7.5.1. Saudi Arabia

7.5.2. UAE

7.5.3. Others

7.6. Asia Pacific 

7.6.1. China

7.6.2. Japan

7.6.3. India

7.6.4. South Korea

7.6.5. Taiwan

7.6.6. Others


8.1. Major Players and Strategy Analysis

8.2. Emerging Players and Market Lucrativeness

8.3. Mergers, Acquisitions, Agreements, and Collaborations

8.4. Vendor Competitiveness Matrix


9.1. Apple Inc

9.2. Samsung Group

9.3. Intel Corporation

9.4. Qualcomm Incorporation 

9.5. Marvell Technology Group

9.6. NVIDIA Corporation

9.7. MediaTek Inc

9.8. Broadcom Corporation

9.9. Realtek Semiconductor Corporation

9.10. DSP Group Inc

Apple Inc

Samsung Group

Intel Corporation

Qualcomm Incorporation

Marvell Technology Group

NVIDIA Corporation

MediaTek Inc

Broadcom Corporation

Realtek Semiconductor Corporation

DSP Group Inc