Potentiometer Market Size, Share, Opportunities, And Trends By Product Type (Rotary, Linear, Plastic Film, Carbon Film, Wire Wound), By Technology Type (Digital, Analog), By Application Type (Televisions, Computers, Measuring Devices, Calibrators & Tuners), By End Use (Automotive, Consumer Electronics, Aerospace & Defense, Healthcare, Telecommunication, Home Appliances, Others), And By Geography - Forecasts From 2023 To 2028

  • Published : Dec 2023
  • Report Code : KSI061616324
  • Pages : 147

The potentiometer market is anticipated to have significant growth over the forecast period.

The market for potentiometers is expected to increase significantly due to the rising demand for electrical devices and components across many sectors. Potentiometer demand is predicted to be driven by factors such as the growing use of automation and robots in industries, improvements in sensor technologies, and the growing use of Internet of Things (IoT) devices. Furthermore, the expanding consumer electronics sector, particularly the need for smartphones, tablets, and wearable technology is projected to assist the potentiometer market.


A potentiometer, often known as a pot, is an electronic component used to measure or alter electrical resistance. It comprises a resistive element and a sliding contact that allows the electrical output to be adjusted by adjusting the location of the contact along the resistive element. Potentiometers are used in a variety of electronic devices and systems, including volume controls in audio equipment, control knobs in electronic instruments, and voltage regulators in power supplies. The potentiometer market's future and present outlook is projected to have a healthy growth rate. With rising demand for electrical devices and components across a variety of sectors, the market for potentiometers is expected to expand significantly. Potentiometer demand is predicted to be driven by factors such as increased industrial automation and robotics usage, developments in sensor technologies, and the growing popularity of Internet of Things (IoT) devices. Furthermore, the potentiometer market is expected to profit from the expanding consumer electronics sector, particularly demand for smartphones, tablets, and wearable devices. Potentiometers are widely used in consumer electronics to regulate screen brightness, volume settings, and input sensitivity, among other things.


  • Rising utilization in various industries is fueling the market growth: These electronic instruments are being used in a variety of industries, including consumer electronics, healthcare, aerospace and military, home appliances, telecommunications, and others. Potentiometers are gaining favor in a variety of sectors due to their capacity to help in temperature extremes, their lack of vibration or shock, and their ability to manage current in a closed loop.
  • The introduction of new potentiometers with added features is a major market proponent: The introduction of innovative potentiometers with increased linearity, outstanding dependability, improved temperature stability, extended operating life, and other characteristics is expected to boost global market sales.
  • The potentiometer is used by the health care device manufacturer which is boosting the market growth: Potentiometers are often found in medical devices such as patient monitors, analyzers, and surgical instruments. They are used to accurately manage a circuit's voltage and offer accurate voltage readings. The growing need for technological advancements and electrical gadgets is projected to drive the demand for linear potentiometers.
  • The digital potentiometer is expected to create favorable market opportunities: Digital potentiometers are used in medical devices and automation to adjust voltage precisely and accurately. They are often employed in high-resolution, high-accuracy applications such as electrical devices and automation. Digital potentiometers are ideal for this environment because they can be manipulated digitally, allowing for programmability and flexibility. As companies embrace digital transformation to improve efficiency and automation, demand for digital potentiometers is expected to rise.

Products offered by key companies:

  • PTN16-A01120K1B1, CUI Devices: CUI Devices offer PTN16-A01120K1B1 which is a stunning 16.5mm vertical rotary potentiometer built for precision and adaptability. This through-hole device provides smooth control over a variety of applications owing to its linear resistance profile and 1 k resistance. The knurled shaft provides a secure grip, making adjustments simple and precise.
  • LPPS-36 LINEAR POTENTIOMETER, Harold G. Schaevitz Industries LLC: The LPPS-36 series Linear Potentiometer Travel Sensor with Rod End Joints from HGSI is used to monitor and track a target's linear motion or position. These ruggedized sensors are well suited for usage in industrial and laboratory settings such as automotive, industrial, motion control, medical, and aerospace. Conductive plastic is used to make the resistive potentiometric element. The output is ratiometric, ranging from 0% to 100% of the stimulation voltage. The LPPS-36 series sensor is constructed of industrial-grade materials that are resistant to dust, temperature, shock, and vibration.

Prominent growth is anticipated in the rotary type sector under the product type segment

The rotary-type potentiometer is anticipated to expand at a high CAGR and capture a major market share over the projection period. Its popularity arises from its adaptability and simplicity of usage. rotational potentiometers provide smooth and continuous resistance change by a rotational motion, making them ideal for jobs requiring variable control, such as volume adjustments in audio systems or tuning in electrical circuits. Their ease of use and interoperability with many technological systems led to their broad adoption. Rotary potentiometers are widely used in medical equipment such as joysticks, steering wheels, and sliders. They provide continuous voltage adjustment in a circuit and are commonly used in situations requiring accurate voltage control. Potentiometers, particularly rotary potentiometers, play an important role in robotics and automation systems. They are utilized to monitor and control robotic arm motions, positions, and angles, as well as automated machinery and conveyor systems. The need for rotary potentiometers is likely to rise as automation becomes more widespread.

The North American region is expected to hold a significant share of the potentiometer market:

The North American region is predicted to be the leading region in terms of market value and is anticipated to expand at a healthy CAGR over the forecast period. Potentiometer demand in major industries including consumer electronics, automotive, and industrial applications is growing in the area, which is driving this dominance. A key factor in this market leadership is the rise in North American car sales, which is mostly due to increased consumer spending on comfort and the launch of cutting-edge automobiles. Potentiometers play an important role in controlling vehicle speeds, acting as essential parts such as throttle position sensors. North America is leading the worldwide potentiometer market thanks to its strong demand for potentiometers, which is being driven by the fast expansion of the automobile industry. In addition to rising demand in the consumer electronics, automotive, and industrial sectors, the region's technical developments and innovation contribute considerably to market growth. North America is at the forefront of pioneering electronic advances, fueling the need for high-quality and precise potentiometers. Furthermore, the market's position is strengthened by the existence of top potentiometer manufacturers and a well-established network of suppliers and distributors.

Key developments:

The Motion and Control Group of CUI Devices announced the launch of a new range of potentiometers in January 2023. These rotary potentiometers are available with shaft or shaftless variants, resistance values ranging from 1 to 2000 k, and panel or through-hole mounting styles. CUI Devices' PT and PTN series of potentiometers have a rotational life of 10,000 cycles and are suited for control inputs for electrical circuits and audio control applications. Potentiometer versions are available with linear, logarithmic, or reverse logarithmic tapers, as well as a range of shaft or rotor designs and terminal combinations.


  • By Product Type:
    • Rotary
    • Linear
    • Plastic Film
    • Carbon Film
    • Wire Wound
  • By Technology Type:
    • Digital
    • Analog
  • By Application Type:
    • Televisions
    • Computers
    • Measuring Devices
    • Calibrators & Tuners
  • By End Use:
    • Automotive
    • Consumer Electronics
    • Aerospace & Defense
    • Healthcare
    • Telecommunication
    • Home Appliances
    • Others
  • By Geography
    • North America
      • United States
      • Canada
      • Mexico
    • South America
      • Brazil
      • Argentina
      • Others
    • Europe
      • United Kingdom
      • Germany
      • France
      • Italy
      • Spain  
      • Others
    • Middle East and Africa
      • Saudi Arabia
      • UAE
      • Others
    • Asia Pacific
      • Japan
      • China
      • India
      • South Korea
      • Taiwan
      • Thailand
      • Indonesia
      • Others


1.1. Market Overview

1.2. Market Definition

1.3. Scope of the Study

1.4. Market Segmentation

1.5. Currency

1.6. Assumptions

1.7. Base, and Forecast Years Timeline


2.1. Research Data

2.2. Research Process


3.1. Key Findings


4.1. Market Drivers

4.2. Market Restraints

4.3. Porter’s Five Forces Analysis

4.3.1. Bargaining Power of Suppliers

4.3.2. Bargaining Power of Buyers

4.3.3. Threat of New Entrants

4.3.4. Threat of Substitutes

4.3.5. Competitive Rivalry in the Industry

4.4. Industry Value Chain Analysis


5.1. Introduction

5.2. Rotary

5.3. Linear

5.4. Plastic Film

5.5. Carbon Film

5.6. Wire Wound


6.1. Introduction

6.2. Digital

6.3. Analog


7.1. Introduction

7.2. Televisions

7.3. Computers

7.4. Measuring Devices

7.5. Calibrators & Tuners


8.1. Introduction

8.2. Automotive

8.3. Consumer Electronics

8.4. Aerospace & Defense

8.5. Healthcare

8.6. Telecommunication

8.7. Home Appliances

8.8. Others


9.1. Introduction

9.2. North America

9.2.1. United States

9.2.2. Canada

9.2.3. Mexico

9.3. South America

9.3.1. Brazil

9.3.2. Argentina

9.3.3. Others

9.4. Europe

9.4.1. United Kingdom

9.4.2. Germany

9.4.3. France

9.4.4. Italy

9.4.5. Spain

9.4.6. Others

9.5. The Middle East and Africa

9.5.1. Saudi Arabia

9.5.2. UAE

9.5.3. Others

9.6. Asia Pacific

9.6.1. Japan

9.6.2. China

9.6.3. India

9.6.4. South Korea

9.6.5. Taiwan

9.6.6. Thailand

9.6.7. Indonesia

9.6.8. Others


10.1. Major Players and Strategy Analysis

10.2. Market Share Analysis

10.3. Mergers, Acquisitions, Agreements, and Collaborations


11.1. CUI Devices

11.2. Harold G. Schaevitz Industries LLC 

11.3. Microchip Technology Inc

11.4. Parallax Inc

11.5. Renesas Electronics Corporation

11.6. Texas Instruments

11.7. Tangio Printed Electronics

11.8. Omeg Limited

11.9. Nidec Copal Electronics

11.10. Panasonic

CUI Devices

Harold G. Schaevitz Industries LLC

Microchip Technology Inc

Parallax Inc

Renesas Electronics Corporation

Texas Instruments

Tangio Printed Electronics

Omeg Limited

Nidec Copal Electronics