Xylitol Market Size, Share, Opportunities, And Trends By Application (Pharmaceuticals, Dietary Supplements, Confections, Toothpaste, Chewing Gum), By Form (Liquid, Powder), By Distribution Channel (Online, Offline), And By Geography - Forecasts From 2023 To 2028

The Xylitol market is projected to show steady growth during the forecast period.

Xylitol, a natural sugar alcohol present in various plants, including fruits and vegetables, belongs to the pentitol type in organic chemistry. As a sugar alcohol, Xylitol lacks reducing groups in its molecular structure. Known for its sweet taste, it is commonly employed as a sugar substitute, particularly in "sugar-free" chewing gums, mints, and candies. Beyond its use in consumer goods, Xylitol serves as a sugar substitute in pharmaceuticals, dietary supplements, toothpaste, and chewing gum, although it is not as prevalent in household sweetening.

One of the notable attributes of Xylitol is its minimal impact on blood sugar levels, as its assimilation and metabolism occur independently of insulin. This quality makes it suitable for inclusion in products designed for special dietary needs, such as diabetes, as approved in the United States. Additionally, Xylitol finds its way into throat lozenges, cough syrups, children's chewable multivitamins, toothpaste, and mouthwashes.

Aside from providing an alternative to sugar, Xylitol possesses other beneficial properties believed to contribute to preventing tooth decay. This multifaceted utility makes Xylitol a versatile ingredient with various applications, aligning with both dietary and oral health considerations, and beneficial for industrial usage.

Market Drivers

• Rise in diabetic cases worldwide

The global surge in diabetic cases is poised to propel the expansion of the xylitol market, with notable implications in the UAE. As reported by the International Diabetic Federation, the UAE recorded approximately 990.9 thousand cases of diabetes among individuals aged 20 to 79 years, within a population of around 9.9 million. Furthermore, on a global scale, the International Diabetic Federation projects that diabetic cases will surpass 642.8 million by the year 2030.

Xylitol, distinguished as a natural sweetener in contrast to artificial counterparts like aspartame and sucralose, is gaining popularity in response to the rising diabetic population. Particularly in the UAE, xylitol finds application in the creation of diabetic-friendly chocolates and desserts. An inherent benefit of xylitol is its ability to deliver sweetness without the accompanying surge in blood glucose or insulin levels. It contains only 40% of the calories found in sugar.

The appeal of xylitol lies in its capacity to provide the same sweet taste as sugar, enhancing diabetic foods for individuals managing diabetes. Consequently, the xylitol market is expected to experience substantial growth in the coming years, fueled by the increasing global prevalence of diabetes and the demand for healthier sugar alternatives in diabetic-friendly products.

• Awareness around the product

The growth of the xylitol market is propelled by heightened awareness driven by extensive media attention and health campaigns. The positive coverage across various media platforms, including magazines, news articles, and online publications, has played a pivotal role in emphasizing the health advantages of xylitol. Notably, its low glycemic index, dental benefits, and potential for weight management have been spotlighted.

As consumers become increasingly acquainted with the many benefits of xylitol, they are more inclined to choose it as a preferable option over traditional sugar or other sugar substitutes. The surge in demand, in turn, catalyzes manufacturers to innovate and introduce new xylitol-based products across various food categories and personal care sectors. This diversification not only meets the evolving preferences of consumers but also expands the overall market reach of xylitol. Hence establishing xylitol as a versatile and sought-after ingredient in the health-conscious consumer landscape.

Market Restraints

• Negative effects on pets

Despite the numerous benefits of xylitol, it heightened attention in recent years, largely due to a notable increase in reported incidents of dog poisonings. While awareness regarding its toxicity to dogs has grown, there remains a potential gap in understanding among some individuals about the risks associated with xylitol.

To ensure the safety of pets, it is imperative to keep all products containing xylitol out of their reach. This precautionary measure becomes crucial in light of the growing incidents of xylitol-related toxicity in dogs. However, it is important to acknowledge that xylitol holds several health benefits for humans. Notably, it contributes to improved oral health and possesses disease-fighting properties, showcasing its potential for significant contributions to the field of medicine.

The Xylitol market by form is segmented into powder and liquid

The xylitol market is segmented into forms: liquid and powder. Powdered xylitol holds distinct advantages, being easier to handle and store compared to its liquid counterpart. Moreover, it generally comes at a lower cost and finds application versatility in various pursuits. This includes baking, cooking, and candy-making. On the other hand, liquid xylitol presents itself as a clear, syrupy liquid, offering unique characteristics suitable for specific applications where powdered xylitol might not be the optimal choice. Its fluid nature allows for use in beverages, showcasing its adaptability in situations where the powdered form may be less practical.

North America is anticipated to hold a significant share of the Xylitol market

The Xylitol market in North America will hold a significant share, driven by the increasing prevalence of diabetes in the United States. A key contributing factor to this trend is the growing number of diabetic patients, with a notable statistic reported by the American Diabetes Association. In 2021, a staggering 38.4 million Americans, equivalent to 11.6% of the population, were diagnosed with diabetes. Furthermore, there were approximately 352,000 cases of diagnosed diabetes in Americans under the age of 20, constituting around 0.35% of that demographic.

Xylitol, characterized by its low glycemic index (GI), emerges as a valuable component in managing diabetes. Its consumption does not lead to spikes in blood glucose or insulin levels within the body. This attribute positions xylitol as an excellent sugar substitute for individuals with diabetes, aligning with dietary considerations for blood sugar management. As a result, the North American market for xylitol is influenced by the increasing demand for such sugar alternatives, particularly given the prevalence of diabetes in the region.

Market Developments

• April 2022- Fazer's xylitol factory, which produced xylitol from oat hulls, commenced its commercial operations in Lahti, Finland. As a prominent manufacturer of oat products in the Nordics, Fazer utilized world-class expertise and modern facilities to produce a diverse range of oat products sourced from locally produced raw materials. The establishment and operation of the xylitol factory in Lahti represented a substantial investment, solidifying Fazer's position as a pioneer in the realm of oat products
• March 2022-  Fazer Group finalized the acquisition of Trensums Food AB, a Swedish food company. The completion of this transaction received approval from the Swedish Competition Authority. Trensums Food, renowned as one of the key producers of plant-based drinks in Europe, particularly emphasizing oat drinks, is now officially part of Fazer's portfolio. This acquisition marks a significant stride in the execution of Fazer's growth strategy within Northern Europe.
• August 2022- IFF inaugurated its food and beverage laboratory in Gangnam, Seoul, South Korea, signaling a significant milestone. As a distinguished supplier of xylitol and protein solutions in South Korea, IFF held a leading position at the forefront of flavor modulation technology. Acknowledging local taste preferences and market demands, the new lab played a pivotal role in fulfilling South Korea's growing requirements for health and wellness products.

Company Products

• XYLISORB® 300- Roquette Frères offers XYLISORB® 300 with a concentration exceeding 99%. A product that serves three specific end uses: in the food industry, pharmaceuticals, and as an intermediate. Notably, XYLISORB® 300 exhibits chemical stability, remaining stable under normal conditions.
• NOW® Foods Xylito- NOW® Foods offers granulated xylitol, a sugar substitute with no added ingredients. It stands out as the ideal replacement for sugar, boasting 1/3 fewer calories than traditional sugar. This xylitol is derived from non-GMO corn cobs, making it a sustainable choice compared to other sources like birch trees, which require cutting of trees.
• Apura Ingredients™ Xylitol- Apura Ingredients™ offers Xylitol in packaging options of 25 kg net weight kraft paper bags and larger containers of 500 kg or 1000 kg. It can be commonly used in chewing gum, adding sweetness without the calories of traditional sugar. Furthermore, it finds a place in confectionery. Additionally, Xylitol caters to the cosmetic industry, showcasing its adaptability as a versatile ingredient across diverse sectors. Apura Ingredients™ xylitol provides varied needs of different applications.

Xylitol Market Scope:

Market Segmentation

• By Application
  • Pharmaceuticals
  • Dietary Supplements
  • Confections
  • Toothpaste
  • Chewing Gum
• By Form
  • Liquid
  • Powder
• By Distribution Channel
  • Online
  • Offline
• By Geography
  • North America
    • United States
    • Canada
    • Mexico
  • South America
    • Brazil
    • Argentina
    • Others
  • Europe
    • United Kingdom
    • Germany
    • France
    • Spain
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • UAE
    • Israel
    • Others
  • Asia Pacific
    • Japan
    • China
    • India
    • South Korea
    • Indonesia
    • Thailand
    • Others