Booklet Label Market Size, Share, Opportunities, And Trends By Label Type (Pressure Sensitive Labels, In Mould Labels, Glue-applied Labels, Sleeve Labels), By Container Type (Flat Containers, Round Containers), By Material (Plastic, Paper), By End-use (Food, Beverages, Chemicals, Pharmaceuticals, Cosmetics And Personal Care), And By Geography - Forecasts From 2024 To 2029

  • Published : Jan 2024
  • Report Code : KSI061616604
  • Pages : 140

The booklet label market is estimated to grow at a CAGR of 4.12% during the forecast period.

Booklet labels provide a user-friendly and clear display of vast volumes of information. They aid with the conveying of information such as product instructions and safety information. They are affordable for displaying supplementary material on a wide range of items. End-use industries are increasingly requiring substantial information on the packaged product to be printed on the packaging. Booklet Labels are also cost-effective because they do not require additional outer packaging. The booklet label industry is predicted to increase rapidly in the future years. As companies acknowledge the need to give accurate information to customers and seek new labelling solutions to satisfy regulatory standards while effectively marketing their brands, the market is expected to grow further.


A booklet label is a form of label that is made up of numerous pages, comparable to a tiny booklet, and may be folded and attached to a product. These labels are used to provide additional product information, directions, or promotional content. They are often employed in sectors such as medicines, food & beverage, cosmetics, and chemicals, where specific information about the product must be transmitted. The future forecast for the booklet label market seems optimistic, owing to rising demand for product information, government labelling rules, and the need for brand uniqueness. As customers grow more aware of the items they buy, the booklet label provides a complete solution for providing thorough information on ingredients, usage, and safety measures. Furthermore, with the advent of e-commerce and globalization, the demand for multilingual labels has expanded, driving the demand for booklet labels even higher. Furthermore, advances in printing technology have made it simpler and less expensive to make high-quality graphics on booklet labels, making them visually appealing and helpful in brand marketing. Smart labels, which combine technologies such as RFID (Radio Frequency Identification) and NFC (Near Field Communication), are also being adopted in the industry, enabling features like product identification and interactive content which is also positively influencing market dynamics.


  • Booklet label contains all important product details for consumers making it an important item: Customers today demand to know every little detail about the goods they are buying. Booklet labels make it possible to show a lot of information in an understandable and user-friendly way. Labels for booklets are especially helpful for presenting information that is frequently referred to, such as safety precautions or product instructions. They are an affordable way to get the additional material shown on a variety of items. Throughout the projected period, the aforementioned characteristics of booklet labels are anticipated to support the expansion of the worldwide market.
  • Recent technological advancements in printing technology are fueling market growth: High-quality graphics on booklet labels are now easier and less expensive to create thanks to advancements in printing technology, which makes them aesthetically pleasing and useful for brand promotion. The industry is also adopting smart labels, which integrate technologies like NFC (near-field communication) and RFID (radio frequency identification). These labels enable features like product identification and interactive information, which are also positively affecting market dynamics.
  • The booklet labels' capacity to print in many languages is what's driving their sales. The fact that booklet labels may be printed with information about the product in many languages, giving them the reputation of being reader-friendly, is one of the key reasons contributing to the growth of the worldwide booklet label market. Combining all of the national languages into a single booklet label helps to save additional printing costs while also facilitating effective cross-border product transportation.
  • Growing demand from the pharmaceutical sector is propelling market growth: The desire for end-user industries—pharmaceuticals in particular—to display extensive information on packaged products directly on the container itself is growing. The pharmaceutical sector is bound by regulatory authorities to provide essential details of the product hence making it a factor influencing the market growth
  • Booklet labels can also be used on products with odd shapes: The booklet labels may be placed immediately on such products, even on containers with unusual shapes. The most common labelling problems are expected to be solved by the global booklet labels industry, especially those that are more concerned with the space or branding of the product.

Products offered by key companies:

  • Faubel Secure, Faubel & Co. Nachf. GmbH: These booklet labels prevent the falsification and manipulation of chemical and medicinal products. These labels have temperature- and UV-sensitive inks, guilloche patterns, microprinting, scratch-off portions, holograms, and tamper-evident functionality. These are attached using unique adhesives that prevent peeling.
  • Standard Booklet Labels, JH Bertrand: Standard Booklet Labels are offset printed booklets or pamphlets laminated to a pressure-sensitive die-cut base label. The brochure or booklet can be produced in an infinite number of colours, including a colour process. The smallest booklet label is around 5′′ x 1′′. The biggest is 12′′ by 18′′ and includes permanent, removable, and low-temperature adhesives.

The prominent growth in the pharmaceuticals sector under the End-Use segment

The pharmaceutical sector captured the major market share and is likely to dominate the market over the forecast period. This market dominance can be attributed to the strict regulatory requirements, complex product information and the necessity for detailed usage instructions and safety precautions connected with pharmaceutical items. Booklets turn out to be an efficient means to include the considerable information required by regulatory agencies while keeping the container design modest

Furthermore, the pharmaceutical industry's dedication to assuring clear communication of key facts like dosing recommendations, contraindications, and potential side effects combines well with the capabilities of booklet labels and is therefore widely used in the healthcare sector.

The North American region is expected to hold a significant share of the booklet label market:

The North American region emerged as the market leader and is likely to grow significantly over the forecast period. Given the region's well-established retail industry, the booklet labels market in North America is anticipated to lead the global market. Government laws governing labelling standards, the need for brand uniqueness, and the growing need for product information are the main factors driving the industry. The booklet label provides a thorough way to give specific information on ingredients, usage, and safety precautions as customers become more aware of the items they eat. The need for booklet labels has also grown due to the growth of e-commerce and globalization, which has raised the necessity for multilingual labels eventually driving the market growth.

Key developments:

  • Resource Label Group, a full-service provider of label and packaging solutions such as pressure-sensitive labels, flexible packaging, durable labels, shrink sleeves, and RFID/NFC technology, confirmed the acquisition of Coast Label Company in Fountain Valley, California, In November 2023. Coast Label is a market leader in label production and customized solutions.
  • Majestic Labels, situated in Riverside, CA, has been bought by Resource Label Group, LLC, a leading full-service provider of label and packaging solutions in February 2023.

Booklet Label Market Scope:


Report Metric Details
Growth Rate CAGR of 4.12% from 2022 to 2029
Base Year 2022
Forecast Period 2024 – 2029
Forecast Unit (Value) USD Billion
Segments Covered
  • Label Type
  • Container Type
  • Material
  • End-use
  • Geography
Companies Covered
  • Faubel & Co. Nachf. GmbH
  • JH Bertrand
  • Denny Bros Ltd
  • CS Labels
  • And more
Regions Covered North America, South America, Europe, Middle East and Africa, Asia Pacific
Customization Scope Free report customization with purchase



    • Pressure Sensitive Labels
    • In mould Labels
    • Glue-Applied Labels
    • Sleeve Labels
    • Flat Containers
    • Round Containers
    • Plastic
    • Paper
    • Food
    • Beverages
    • Chemicals
    • Pharmaceuticals
    • Cosmetics and personal care
    • North America
      • United States
      • Canada
      • Mexico
    • South America
      • Brazil
      • Argentina
      • Others
    • Europe
      • United Kingdom
      • Germany
      • France
      • Italy
      • Spain  
      • Others
    • Middle East and Africa
      • Saudi Arabia
      • UAE
      • Others
    • Asia Pacific
      • Japan
      • China
      • India
      • South Korea
      • Taiwan
      • Thailand
      • Indonesia
      • Others


1.1. Market Overview

1.2. Market Definition

1.3. Scope of the Study

1.4. Market Segmentation

1.5. Currency

1.6. Assumptions

1.7. Base, and Forecast Years Timeline


2.1. Research Data

2.2. Research Process


3.1. Key Findings


4.1. Market Drivers

4.2. Market Restraints

4.3. Porter’s Five Forces Analysis

4.3.1. Bargaining Power of Suppliers

4.3.2. Bargaining Power of Buyers

4.3.3. Threat of New Entrants

4.3.4. Threat of Substitutes

4.3.5. Competitive Rivalry in the Industry

4.4. Industry Value Chain Analysis


5.1. Introduction

5.2. Pressure Sensitive Labels

5.3. In mould Labels

5.4. Glue-Applied Labels

5.5. Sleeve Labels


6.1. Introduction

6.2. Flat Containers

6.3. Round Containers


7.1. Introduction

7.2. Plastic

7.3. Paper


8.1. Introduction

8.2. Food

8.3. Beverages

8.4. Chemicals

8.5. Pharmaceuticals

8.6. Cosmetics & Personal care


9.1. Introduction

9.2. North America

9.2.1. United States

9.2.2. Canada

9.2.3. Mexico

9.3. South America

9.3.1. Brazil

9.3.2. Argentina

9.3.3. Others

9.4. Europe

9.4.1. United Kingdom

9.4.2. Germany

9.4.3. France

9.4.4. Italy

9.4.5. Spain

9.4.6. Others

9.5. Middle East and Africa

9.5.1. Saudi Arabia

9.5.2. UAE

9.5.3. Others

9.6. Asia Pacific

9.6.1. Japan

9.6.2. China

9.6.3. India

9.6.4. South Korea

9.6.5. Taiwan

9.6.6. Thailand

9.6.7. Indonesia

9.6.8. Others


10.1. Major Players and Strategy Analysis

10.2. Market Share Analysis

10.3. Mergers, Acquisitions, Agreements, and Collaborations


11.1. Faubel & Co. Nachf. GmbH 


11.3. JH Bertrand

11.4. Denny Bros Ltd

11.5. CS Labels 

11.6. Resource Label Group 

11.7. Schreiner Group 

11.8. Edwards Label, Inc.,

11.9. NSD International

11.10. Letra Graphix 

Faubel & Co. Nachf. GmbH


JH Bertrand

Denny Bros Ltd

CS Labels

Resource Label Group

Schreiner Group

Edwards Label, Inc.,

NSD International

Letra Graphix