Cloud Kitchen Market Size, Share, Opportunities, COVID-19 Impact, And Trends By Business Model (Standalone Cloud Kitchen, Multi-Brand Cloud Kitchen, Commissary (Aggregator) Kitchen, Outsourced Cloud Kitchen, Co-Working Cloud Kitchen), By Order Source (Customer Call-In, Delivery App), And By Geography - Forecasts From 2021 To 2026
Published:  Nov 2021 Report Code: KSI061614156 Pages: 120

The cloud kitchen market was valued at US$32.460 billion in 2019 and is expected to grow at a CAGR of 12.28% over the forecast period to reach a total market size of US$73.024 billion by 2026. 

A cloud kitchen, also known as a Ghost Kitchen, is a place where food is made and delivered to customers' doorsteps by taking orders over the phone or through online ordering systems. They primarily do not provide dine-in services. They are mostly involved in food preparation and delivery, or have partnerships with food ordering websites such as Swiggy, Zomato, Dine Out, and others.

Cloud kitchens are built for speed, efficiency, and scale, making it simple to operate a delivery restaurant with little risk and investment. They allow an entrepreneur to collaborate with many brands from a single location, increasing the chances of improved cost management in the existing infrastructure. It also provides greater flexibility. Cloud kitchens can continuously review what they provide by assessing what works and what doesn't. All of this results in cheaper costs, more efficiency, and reduced risks.

However, with each consecutive shutdown, there has been a significant increase in the number of Cloud kitchens. Many home businesses and cloud kitchens have launched and have listed themselves as food aggregators which increases the competition in the market. Due to the lack of a physical storefront, it is difficult to cultivate a loyal and regular fanbase for the brand. The curator's aim to offer an experience in a box is also a hurdle because it is dependent not just on the packaging but also on the care with which the food is delivered.

In India, well-known brands such as Punjab Grill, Pino's Pizza, and Zambar, as well as international fried chicken giant Kentucky Fried Chicken, aim to establish cloud kitchens in order to expand in the country. Furthermore, In China, Starbucks has partnered with Alibaba to run its Star Kitchen cloud kitchen brand out of the latter's Hema supermarkets in Hangzhou, Shanghai, and Beijing.

Kitopi, founded in Dubai in 2018, operates 30 cloud kitchens across the United States, United Kingdom, and the Middle East. Its metropolitan locations exclusively use delivery apps like DoorDash, Uber Eats, and Deliveroo to prepare meals for consumers.

Growth Factors:

  • Low risk and low capital requirements:

The most significant benefit of the cloud kitchen model is the removal of costs such as restaurant space, ambiance, furniture, costly silverware, electrical fixtures, and so on. All of them are eliminated, which leaves just a bare minimum of expenses for culinary personnel, cooking supplies, kitchen equipment, and some maintenance expenses such as power bills. Cloud kitchens can easily invest in new menus and ingredients by effectively utilizing their resources. Restaurant owners and operators can change their menu ingredients, establish competitive prices, and operate their businesses much more efficiently if they use real-time consumer data. Cloud kitchens also provide convenience to customers to order from anywhere at any time.  According to the National Restaurant Association consumer trendS 2020, 52% of customers believe that ordering takeaway or delivery meals is essential to their way of life.

Restrains:

  • A high influx of Cloud kitchens:

The pandemic has led to an increase in the number of cloud kitchens. Especially after a nationwide lockout and layoffs, the number of home businesses and cloud kitchens has increased since it is one of the most cost-effective ways of generating a profit in the food business. However, this has created the major problem of keeping costs low while attempting to establish a presence in a relatively overcrowded market. The majority of customers are so prices sensitive that loyalty takes a back seat. There is a need to get the best bargain which increases the price competition. This in turn starts a loop of providing more and more discounts in order to attract clients.

Impact of Covid-19 on the Cloud Kitchen Market

The Covid19 pandemic had negatively affected the Food industry but presented an opportunity for Cloud kitchens. According to the National Restaurant Association, the restaurant sector lost an estimated $25 billion in revenue and more than 3 million jobs during the first 22 days of March 2020.  The demand for cloud kitchens has risen substantially in the last year or so, as restaurants were forced to close down due to lockdowns. With consumer footfall virtually disappearing overnight, restaurants were able to operate by implementing a cloud kitchen approach. The research conducted by National Restaurant Association found that 54% of restaurant operators have made the shift to completely off-premises services, while 44% have been forced to temporarily close down. While the initial idea was to provide takeout or delivery, many operators are discovering how this approach can add value to their business in a variety of ways.

Key Developments:

  • Franklin Junction established a partnership with EAT in May 2021 to target the MENA Region for global expansion. The collaboration will allow current kitchens in the MENA area to become Franklin Junction Host Kitchens®, and restaurant brands headquartered in the MENA region or the United States to establish a global reach through the relationship.
  • Mad Grass, a Jakarta-based startup, open the world's first brick-and-mortar vegan dining and cloud kitchen collaborative space in September 2021.
  • CloudKitchens, a shared kitchen business launched in 2015 and backed by Uber co-founder Travis Kalanick, was planned to be launched in Brazil in the first half of 2020. Earlier that year, the Saudi Arabian sovereign wealth fund granted the company $400 million.

Cloud Kitchen Market Scope:

Report Metric Details
 Market size value in 2019  US$32.460 billion
 Market size value in 2026  US$73.024 billion
 Growth Rate  CAGR of 12.28% from 2019 to 2026
 Base year  2019
 Forecast period  2021–2026
 Forecast Unit (Value)  USD Billion
 Segments covered  Business Model, Order Source, And Geography
 Regions covered  North America, South America, Europe, Middle East and Africa, Asia Pacific
 Companies covered  KLC Virtual Restaurants, The Food Corridor (Fort Collins, CO), Kitopi, CloudKitchen,   Muy, Mimic, Franklin Junction, Zullu, Virturant, Keatz, Travis Kalanick, Karma Kitchen,   Deliveroo
 Customization scope  Free report customization with purchase

Market Segmentation

  • By Business Model
    • Standalone Cloud Kitchen
    • Multi-brand Cloud Kitchen
    • Commissary (Aggregator) Kitchen
    • Outsourced Cloud Kitchen
    • Co-Working Cloud Kitchen
  • By Order Source
    • Customer call-in
    • Delivery App
      • Firm’s App
      • Aggregate App
  • By Geography
    • North America
      • United States
      • Canada
      • Mexico
    • South America
      • Brazil
      • Argentina
      • Others
    • Europe
      • Germany
      • France
      • United Kingdom
      • Spain
      • Others
    • Middle East and Africa
      • Saudi Arabia
      • UAE
      • Israel
      • Others
    • Asia Pacific
      • China
      • India
      • South Korea
      • Taiwan
      • Thailand
      • Indonesia
      • Japan
      • Others

Frequently Asked Questions (FAQs)

Q1. What will be the cloud kitchen market size by 2026?
A1. The cloud kitchen market is expected to reach a total market size of US$73.024 billion by 2026.


Q2. What is the size of the global cloud kitchen market?
A2. Cloud Kitchen Market was valued at US$32.460 billion in 2019. 


Q3. What are the growth prospects for the cloud kitchen market?
A3. The global cloud kitchen market is expected to grow at a CAGR of 12.28% during the forecast period.


Q4. How is the global cloud kitchen market segmented?
A4. The cloud kitchen market has been segmented by business model, order source, and geography.


Q5. Who are the major players in the cloud kitchen market?
A5. Prominent key market players in the cloud kitchen market include 3KLC Virtual Restaurants, The Food Corridor (Fort Collins, CO), Kitopi, CloudKitchen, Muy, Mimic, Franklin Junction, Zullu, Virturant, among others.

1. INTRODUCTION
1.1. Market Definition
1.2. Market Segmentation


2. RESEARCH METHODOLOGY
2.1. Research Data
2.2. Assumptions


3. EXECUTIVE SUMMARY
3.1. Research Highlights


4. MARKET DYNAMICS
4.1. Market Drivers
4.2. Market Restraints
4.3. Porters Five Forces Analysis
4.3.1. Bargaining Power of Suppliers
4.3.2. Bargaining Powers of Buyers
4.3.3. Threat of Substitutes
4.3.4. The Threat of New Entrants
4.3.5. Competitive Rivalry in Industry
4.4. Industry Value Chain Analysis


5. CLOUD KITCHEN MARKET, BY BUSINESS MODEL
5.1. Introduction
5.2. Standalone Cloud Kitchen
5.3. Multi-brand Cloud Kitchen
5.4. Commissary (Aggregator) Kitchen
5.5. Outsourced Cloud Kitchen
5.6. Co-Working Cloud Kitchen


6. CLOUD KITCHEN MARKET, BY ORDER SOURCE
6.1. Introduction
6.2. Customer call-in
6.3. Delivery App
6.3.1. Firm’s App
6.3.2. Aggregate App


7. CLOUD KITCHEN MARKET, BY GEOGRAPHY
7.1. Introduction
7.2. North America
7.2.1. United States
7.2.2. Canada
7.2.3. Mexico
7.3. South America
7.3.1. Brazil
7.3.2. Argentina
7.3.3. Others
7.4. Europe
7.4.1. Germany
7.4.2. France
7.4.3. United Kingdom 
7.4.4. Spain 
7.4.5. Others
7.5. Middle East and Africa
7.5.1. Saudi Arabia
7.5.2. UAE
7.5.3. Israel
7.5.4. Others
7.6. Asia Pacific
7.6.1. China
7.6.2. India
7.6.3. South Korea
7.6.4. Taiwan
7.6.5. Thailand
7.6.6. Indonesia 
7.6.7. Japan
7.6.8. Others


8. COMPETITIVE ENVIRONMENT AND ANALYSIS
8.1. Major Players and Strategy Analysis
8.2. Emerging Players and Market Lucrative
8.3. Mergers, Acquisition, Agreements, and Collaborations
8.4. Vendor Competitiveness Matrix


9. COMPANY PROFILES
9.1. KLC Virtual Restaurants
9.2. The Food Corridor (Fort Collins, CO)
9.3. Kitopi
9.4. CloudKitchen
9.5. Muy
9.6. Mimic
9.7. Franklin Junction
9.8. Zullu
9.9. Virturant
9.10. Keatz
9.11. Travis Kalanick
9.12. Karma Kitchen
9.13. Deliveroo

KLC Virtual Restaurants

The Food Corridor (Fort Collins, CO)

Kitopi

CloudKitchen

Muy

Mimic

Franklin Junction

Zullu

Virturant

Keatz

Travis Kalanick

Karma Kitchen

Deliveroo

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