Flexographic Printing Market Size, Share, Opportunities And Trends By Product Type (Inline Type Presses, Stack Type Presses, Central Impression Presses), By Application (Packaging, Labelling, Publishing, Others), And By Geography - Forecasts From 2023 To 2028

Market Overview:

Flexography is a roll-fed web printing technique. Flexographic printing is frequently used to print large quantities of labels and packaging. Flexographic printing has evolved into the most widely used print technology in the label printing business today, offering an ideal balance of quality, productivity, and flexibility. Flexography printing is special because it can work with a broader variety of inks, including UV inks and water-based inks, and it adapts well to various substrates. Almost any substrate, including plastic, metal, and paper, can be printed on thanks to the durability and adaptability of this method of printing. The global flexographic printing machine market is predicted to grow further as the global packaging industry expands and as applications in the advertising and print media sectors expand.

With the integration of e-commerce, flexographic printing is becoming increasingly prevalent in packaging.

One of the primary forces driving the growth of the flexographic printing machine market is the rising demand volumes from the packaging industry. Packaging is a significant strategy for attracting purchasers' attention. Meanwhile, rising internet penetration has had a favourable impact on the market. According to the World health organization (WHO), the percentage of individuals using the internet has increased from 40% in 2015 to 60 % in 2020. Because of the growing number of internet users, there has been significant growth in online purchases. This has helped to improve the global packaging market. Depending on the quality of the products delivered, online retailers or e-commerce enterprises use various types of corrugated boxes and packing procedures. For example, Packman Packaging, India's Leading Corrugated Box Manufacturer, shared insights on corrugated package printing with Flexo in July 2020. According to Packman, innovative technology and materials have changed corrugated package printing. Because of technological advancements and the ever-expanding capabilities of flexographic printing, marketers may now use corrugated product boxes to increase product visibility while also promoting a brand's presence. Thus, the growing population, rising consumer goods demand, and rising disposable income in developing nations are likely to fuel demand for flexographic printing machines throughout the forecast period.

The integration of digital technologies and hybrid equipment will drive growth in the flexographic printing sector.

One of the important flexographic printing machine market trends driving market expansion is the growing adoption of digital solutions in Flexographic hybrid label printing solutions. Hybrid solutions combine the advantages of flexographic printing with digital technologies. Flexography allows for the inclusion of primers, metallics, spot colours, and cold foils, whereas digital printing technology is highly efficient, allowing for the printing of various versions and colours in a single pass. Significantly, flexo-digital hybrid label printing technologies enable printing organizations to increase productivity, throughput, and print quality. For instance, in July 2022, Taylor Corporation launched a new printing machine that combines two established technologies into a single in-mould label solution. Taylor's digital + flexo printing press combines four digital UV inkjet print stations with four additional flexographic print towers, allowing it to meet any brand colour specifications. The resulting "hybrid" press is G7 colour certified and meets unique colour standards where most other digital platforms fall short. It was specifically designed to make in-mould labelling (IML) products for Taylor's many durable label customers. Such innovations are supporting the expansion of the flexographic printing machine market.

Key Developments: 

• June 2022: Flexo Solution Finder is an online tool developed by XSYS to assist printers and platemakers in finding solutions to optimize production and increase Overall Equipment Efficiency (OEE) in the prepress department and press room. Flexo Solution Finder, which is tailored to each market area, will direct users to the best printing plate or combination of plate, equipment, and surface screening software from the extensive XSYS range.
• May 2022: Echaar Equipments Pvt. Ltd. of India has introduced its first CI flexo printing press, the Flexomaster HR-500, which is equipped with Apex GTT 2.0 new generation anilox technology. With its small size and mechanical rigidity, the next-generation CI flexo press provides flexibility and speed to converters to meet a variety of flexible packaging projects, showcasing the capabilities and printability for current market requirements.
• January 2021: Product Identification Company Inc., New Jersey's most flexible commercial printer, announced that Flexographic Roll Label Printing has been added to its roster of in-house manufacturing capabilities. The company currently has two high-speed machines, each capable of printing up to seven colours. Product Identification Company had also introduced two slitter/rewinders, which allow customers to wind and spool labels to any size configuration they require.

The European region will have the fastest market growth due to product innovation.

Flexographic printing machine market expansion in Europe is being aided by increased production and innovation in flexible packaging products. Manufacturers in Europe are simplifying the ink management process to improve quality and uniformity while lowering consumer costs. For example, Flint Group Packaging Inks will launch ONECode Universal Bases in Europe in September 2021 for optimum print flexibility and efficiency in Flexible Packaging. These universal bases enable converters to mix PU inks and NC inks from the same concentration range without having to duplicate goods in their inventory. This base range fulfils all technical print requirements, regulatory compliance standards, and future packaging industry issues.

COVID-19 Impact on the Flexographic Printing Market

COVID-19 is a once-in-a-lifetime event that has forced sectors worldwide to modify their business practices. A recession has been forecast, and the consensus is that difficult times are ahead. However, as a result of COVID-19, flexographic printing equipment sales will increase as manufacturers focus on optimizing supply chains, lowering the need for more manpower, and implementing greater automation. This exemplifies a global trend in which many industries are attempting to increase productivity through the use of technology. With the arrival of COVID-19, this is only anticipated to grow. With therapies still in development, equipment manufacturers around the world will attempt to enhance workflows to limit the effects of COVID-19.

Flexographic Printing Market Scope:

Segmentation:

• By product type
  • Inline type presses
  • Stack type presses
  • Central Impression presses
• By application
  • Packaging
  • Labelling
  • Publishing
  • Others
• By geography
  • North America
    • USA
    • Canada
    • Mexico
  • South America
    • Brazil
    • Argentina
    • Others
  • Europe
    • UK
    • Germany
    • France
    • Italy
    • Spain
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • UAE
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Others