OBGYN EMR Software Market Size, Share, Opportunities, and Trends By Application (Workflow Management, Clinical Management, Healthcare Billing and Revenue Management), By Deployment Type (Cloud-Based, On-Premises), By End-User (Hospitals & Clinics, Ambulatory Surgical Centers, Maternity Centers), and By Geography – Forecasts From 2025 to 2030

OBGYN EMR Software Market Size:

The OBGYN EMR Software Market is expected to grow at a CAGR of 8.58%, reaching a market size of US$3.248 billion in 2030 from US$2.152 billion in 2025.

OBGYN EMR is an electronic medical record that offers specialized electronic records and software solutions for obstetrics and gynaecology. These solutions are designed to meet the specific needs of these fields by managing and streamlining health records such as patients' histories, clinical notes, pregnancy progress, menstrual cycles, hormonal health, ultrasound data, etc. It has applications in appointment scheduling, billing, coding, clinical guidelines and decision-support tools, e-prescribing, and other uses.

The growing demand for convenience as offered by EMR, such as automation, saving time, better data management, etc., is driving the demand for electronic medical records, which is driving the market for specialized OB/GYN EMR as well. Also, the growth in digital infrastructure, as well as growing digitization, is driving the market demand. Further, the technological development in the EMR market is growing the market here also. Moreover, the niche market of B/GYN is also driven by the increasing awareness about women’s health, leading to more women seeking specialized care, driving demand for EMR in the obstetrics and gynecology market. 

What are the OBGYN EMR Software Market Drivers?

• The convenience offered by EMR is driving its market growth

The OB/GYN EMR software offers a range of conveniences tailored specifically for obstetrics and gynaecology practices. These conveniences improve clinical workflows, patient care, and operational efficiency, thus leading the end-users to drive their market demand. For example, it helps streamline documentation, reduces manual paperwork, integrates billing systems, and schedules appointments, enhancing patient care as it helps record the patient's medical history and many other things. Thus, the convenience offered by OB-GYM EMR is propelling consumers, like hospitals. Clinics, etc., to adopt the EMR system for their operational efficiency.

• The growing digitization is driving the market

Growing digitization is a significant catalyst for the expansion of the OB/GYN EMR (Electronic Medical Records) software market. It is making the environment conducive to the growth of the aforementioned market. Digitisation enables workflow efficiency, management, integration of billing, etc, thus, the end-user is making use of the digitisation process. Governments are also supporting digitisation in the healthcare industry. More importantly, the current era of digitization is driving the market demand. Also, innovations in technology like artificial intelligence and its integration are driving the market for EMR and the OB/GYN EMR software market. 

Segment Analysis of the OBGYN EMR Software Market:

• Cloud-based solutions will be growing at a faster rate

The OB/GYN EMR software market is segmented into two types based on deployment models: cloud-based solutions and on-premises systems. Among these, cloud-based solutions are projected to grow at a faster rate compared to on-premises systems.

During the forecast period, the cloud-based solutions market for OB—GYN EMR Software market. The growth in this market is attributed to the various factors or benefits that it offers over the on-premises. Cloud-based is easy to adopt by the end-users because there is no need for in-house infrastructure. It can be assessed by the end-users, like physicians, even if they are operating from different locations. Also, cost-effectiveness is one of the major factors that determines the adoptability of any product. Cloud-based is cost-effective and thus appeals more to the end-users. Thus, cloud-based solutions are leading the growth trajectory due to their flexibility, affordability, and alignment with modern healthcare trends.

What key geographical trends are shaping the OBGYN EMR Software Market?

• North America will hold the largest market share during the forecast period

Based on Geography, the North American market is estimated to hold a significant market share in the healthcare logistics market. The north American market is a more mature market for OB/GYN EMR software as it has a more conducive environment with advanced and widespread healthcare infrastructure and the growing healthcare industry. Also, the women's healthcare infrastructure and their accessibility to women are higher, leading to more demand in the OB/GYN healthcare market.  Also, the region is driven by technological developments, including artificial intelligence, propelling the market growth of the region. 

While The European OB/GYN EMR Software market is experiencing steady growth, driven by increasing digitization in healthcare, government initiatives to promote electronic health record adoption, and the rising demand for specialized healthcare solutions.

On the other hand, the Asia Pacific region will witness significant growth in the market during the forecast period due to the rising growth in the healthcare sector, along with rising infrastructure and accessibility of women in the healthcare is driving the region's growth during the forecast period.

Recent Developments in the OBGYN EMR Software Market:

• In September 2023, ModMed® announces the integration of maternal-fetal medicine (MFM) capabilities into its OB/GYN EHR suite, marking a significant advancement in the OB/GYN EMR market. This new feature enhances communication between perinatologists and referring OB-GYNs, streamlines workflows, and optimizes patient care, especially for high-risk pregnancies. A key feature of the MFM-integrated OBGYN-EHR suite includes the ability to build consult notes specifically for referring physicians. These notes can provide a detailed summary of the MFM evaluation, including identified problems, proposed actions, and next steps.

OBGYN EMR Software Market Scope:

Report Metric	Details
OBGYN EMR Software Market Size in 2025	US$2.152 billion
OBGYN EMR Software Market Size in 2030	US$3.248 billion
Growth Rate	CAGR of 8.58%
Study Period	2020 to 2030
Historical Data	2020 to 2023
Base Year	2024
Forecast Period	2025 – 2030
Forecast Unit (Value)	USD Billion
Segmentation	Application Deployment Type End-User Geography
Geographical Segmentation	North America, South America, Europe, Middle East and Africa, Asia Pacific
List of Major Companies in the OBGYN EMR Software Market	NextGen Healthcare Meditech GE Healthcare Athenahealth AdvancedMD
Customization Scope	Free report customization with purchase

 

The OBGYN EMR Software Market is analysed into the following segments:

• By Application
  • Workflow Management
  • Clinical Management
  • Healthcare Billing and Revenue Management
• By Deployment Type
  • Cloud-Based
  • On-Premises
• By End-User
  • Hospitals & Clinics
  • Ambulatory Surgical Centers
  • Maternity Centers
• By Geography
  • North America
    • USA
    • Canada
    • Mexico
  • South America
    • Brazil
    • Argentina
    • Others
  • Europe
    • United Kingdom
    • Germany
    • France
    • Spain
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • UAE
    • Others
  • Asia Pacific
    • China
    • Japan
    • South Korea
    • Australia
    • India
    • Indonesia
    • Thailand
    • Others

Our Best-Performing Industry Reports:

• Medical Image Analysis Software Market
• Precision Medicine Software Market
• Surgical Planning Software Market

1. INTRODUCTION

1.1. Market Overview

1.2. Market Definition

1.3. Scope of the Study

1.4. Market Segmentation

1.5. Currency

1.6. Assumptions

1.7. Base and Forecast Years Timeline

1.8. Key Benefits to the Stakeholder

2. RESEARCH METHODOLOGY  

2.1. Research Design

2.2. Research Processes

3. EXECUTIVE SUMMARY

3.1. Key Findings

3.2. CXO Perspective

4. MARKET DYNAMICS

4.1. Market Drivers

4.2. Market Restraints

4.3. Porter’s Five Forces Analysis

4.3.1. Bargaining Power of Suppliers

4.3.2. Bargaining Power of Buyers

4.3.3. Threat of New Entrants

4.3.4. Threat of Substitutes

4.3.5. Competitive Rivalry in the Industry

4.4. Industry Value Chain Analysis

4.5. Analyst View 

5. OBGYN EMR SOFTWARE MARKET BY APPLICATION

5.1. Introduction

5.2. Workflow Management

5.3. Clinical Management 

5.4. Healthcare Billing and Revenue Management

6. OBGYN EMR SOFTWARE MARKET BY DEPLOYMENT TYPE

6.1. Introduction

6.2. Cloud-Based

6.3. On-Premises

7. OBGYN EMR SOFTWARE MARKET BY END-USER

7.1. Introduction

7.2. Hospitals & Clinics

7.3. Ambulatory Surgical Centers

7.4. Maternity Centers

8. OBGYN EMR SOFTWARE MARKET BY GEOGRAPHY

8.1. Introduction

8.2. North America

8.2.1. By Application

8.2.2. By Deployment Type

8.2.3. By End-User

8.2.4. By Country

8.2.4.1. USA

8.2.4.2. Canada

8.2.4.3. Mexico

8.3. South America

8.3.1. By Product Type

8.3.2. By Service Type

8.3.3. By Delivery Speed

8.3.4. By End-User

8.3.5. By Country

8.3.5.1. Brazil

8.3.5.2. Argentina

8.3.5.3. Others

8.4. Europe

8.4.1. By Product Type

8.4.2. By Service Type

8.4.3. By Delivery Speed

8.4.4. By End-User

8.4.5. By Country

8.4.5.1. United Kingdom

8.4.5.2. Germany

8.4.5.3. France

8.4.5.4. Spain

8.4.5.5. Others

8.5. Middle East and Africa

8.5.1. By Product Type

8.5.2. By Service Type

8.5.3. By Delivery Speed

8.5.4. By End-User

8.5.5. By Country

8.5.5.1. Saudi Arabia

8.5.5.2. UAE

8.5.5.3. Others

8.6. Asia Pacific

8.6.1. By Product Type

8.6.2. By Service Type

8.6.3. By Delivery Speed

8.6.4. By End-User

8.6.5. By Country

8.6.5.1. China

8.6.5.2. Japan

8.6.5.3. South Korea

8.6.5.4. Australia

8.6.5.5. India

8.6.5.6. Indonesia

8.6.5.7. Thailand

8.6.5.8. Others

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

9.1. Major Players and Strategy Analysis

9.2. Market Share Analysis

9.3. Mergers, Acquisitions, Agreements, and Collaborations

9.4. Competitive Dashboard

10. COMPANY PROFILES

10.1. NextGen Healthcare

10.2. Meditech

10.3. GE Healthcare

10.4. Athenahealth

10.5. AdvancedMD

10.6. Cerner

10.7. Epic Systems Corporation

10.8. eClinicalWorks

10.9. Kareo

10.10. Savocity

NextGen Healthcare

Meditech

GE Healthcare

Athenahealth

AdvancedMD

Cerner

Epic Systems Corporation

eClinicalWorks

Kareo

Savocity