Saudi Arabia Corporate Wellness Market Size, Share, Opportunities, COVID-19 Impact, And Trends By Type (Weight Management & Fitness, Smoking Cessation, Stress Management), By Enterprise Size (Small, Medium, Large) - Forecasts From 2023 To 2028

Description

The Saudi Arabian Corporate Wellness market is predicted to witness steady growth during the projected period.

Market key highlights:

• The increased prevalence of lifestyle-related diseases, population increase and government-sponsored programs under Vision 2030 to increase access to health and quality of life has contributed to the robust growth of the Saudi Arabia Corporate Wellness market.
• Major (or leading) providers are broadening their service offerings, incorporating digital health offerings, and also entering into strategic relationships with employers and insurers, which is driving innovation, increased use of the program, and positively impacting employee engagement across industries.

The market will grow rapidly during the forecast period as the people gain knowledge about preventive health, the productivity of employees gains more attention, and healthcare expenditure increases, compelling employers to invest in wellness. In addition, rising per capita income is increasing pressure on high-end wellness services, and the high-income professional population is becoming willing to embrace holistic, technological-enhanced, and lifestyle-based programs. The fact that the government promotes workplace wellness as a component of Vision 2030 is another factor that supports the need to access corporate wellness services in the market.

Saudi Arabia Corporate Wellness Market Overview & Scope

The Saudi Arabia Corporate Wellness market is segmented by:

• By Type: The Saudi Arabia corporate wellness sector cuts across a variety of wellness segments, such as weight management and fitness, smoking cessation, stress management, nutrition and lifestyle training, chronic disease management, preventive care and screenings among others like women health or mindfulness. The most common of these is weight management & fitness as the number of people in the country who are obese and face problems associated with lifestyle are on the rise, and the employer is more concerned about employee productivity and how healthcare and other costs are affected.
• By Delivery Mode: Corporate wellness in Saudi Arabia is provided as on-site, off-site, as well as virtual/hybrid programs. Although the virtual and hybrid programs are rapidly increasing with the adoption of digital health and the trends of remote working, the on-site programs are the most popular sub-segment, since big enterprises and the government are more inclined to offer employees on-site fitness sessions, health camps, and screening in order to engage them better.
• By Enterprise Size: The market is also divided into small, medium and large businesses. Although the adoption of cloud computing has been increasing slowly in small and medium enterprise, the large enterprise segment controls the market. The reason is that large companies, oil and gas companies, and government-sponsored enterprises invest more funds in employee health plans, and in many cases, they combine full-scale wellness programs with their HR and occupational health and safety policies.
• By Region: The market is divided regionally into Riyadh, Jeddah, and Others.

Top Trends Shaping the Saudi Arabia Corporate Wellness Market

1. Greater Emphasis on Mental Health and Stress Management

• Corporate wellness is taking a new direction in Saudi Arabia through mental health and stress reduction programs. To deal with the increasing stress rates and enhance productivity within the workforce, companies are providing their employees with employee assistance programs (EAP), counseling services, mindfulness workshops, and resilience training.

2. Rapid Digitalization and Virtual/Hybrid Wellness Models

• It is increasingly moving toward a more digital-first wellness solution, such as telehealth, virtual fitness classes, and mobile wellness apps. Hybrid models are the most popular of all because they offer flexibility to both office workers and those who work remotely.

Saudi Arabia Corporate Wellness Market Growth Drivers vs. Challenges

Drivers:

• Rising Lifestyle Diseases: One of the key drivers behind corporate wellness programs in Saudi Arabia is the growing prevalence of obesity, diabetes, hypertension and cardiovascular problems. To reduce the increasing expense of health care and enhance employee productivity, employers are implementing fitness, nutrition and chronic disease management programs.
• Growing Focus on Employee Productivity and Engagement: Businesses have found that healthier workers are more involved, inspired and effective. Stress reduction, fitness and mental health wellness initiatives have a direct relationship with decreased absenteeism, burnout and increased organizational performance.
• Digital Health Adoption: Corporate wellness has been accelerated through the rapid expansion of telemedicine, mobile wellness applications, and wearable in Saudi Arabia. Digital platforms ensure the ease of accessing wellness services by employees anytime, leading to participation and engagement.

Challenges:

• High Cost of Wellness Programs: Corporate health programs, especially with hi-tech applications, biometric testing, or gyms, may be expensive. A significant number of small and medium enterprises in Saudi Arabia are reluctant to invest because they have small budgets.
• Shortage of Trained Wellness Professionals: Saudi Arabia lacks wellness coaches, nutritionists, mental health specialists, and occupational health specialists. This reduces scalability and the quality of delivery of programs in large organizations.

Saudi Arabia Corporate Wellness Market Segmentation:

• By Type
  • Weight Management & Fitness
  • Smoking Cessation
  • Stress Management
  • Nutrition & Lifestyle Coaching
  • Chronic Disease Management
  • Preventive Care & Screenings
  • Others
• By Delivery Mode
  • On-site Programs
  • Off-site Programs
  • Others
• By Enterprise Size
  • Small Enterprises
  • Medium Enterprises
  • Large Enterprises
• By Region
  • Riyadh
  • Jeddah
  • Others

Table Of Contents

1. EXECUTIVE SUMMARY 

2. MARKET SNAPSHOT

2.1. Market Overview

2.2. Market Definition

2.3. Scope of the Study

2.4. Market Segmentation

3. BUSINESS LANDSCAPE 

3.1. Market Drivers

3.2. Market Restraints

3.3. Market Opportunities 

3.4. Porter’s Five Forces Analysis

3.5. Industry Value Chain Analysis

3.6. Policies and Regulations 

3.7. Strategic Recommendations 

4. TECHNOLOGICAL OUTLOOK

5. SAUDI ARABIA CORPORATE WELLNESS MARKET BY TYPE

5.1. Introduction

5.2. Weight Management & Fitness

5.3. Smoking Cessation

5.4. Stress Management

5.5. Nutrition & Lifestyle Coaching

5.6. Chronic Disease Management

5.7. Preventive Care & Screenings

5.8. Others

6. SAUDI ARABIA CORPORATE WELLNESS MARKET BY DELIVERY MODE

6.1. Introduction

6.2. On-site Programs

6.3. Off-site Programs

6.4. Other

7. SAUDI ARABIA CORPORATE WELLNESS MARKET BY ENTERPRISE SIZE

7.1. Introduction

7.2. Small Enterprises

7.3. Medium Enterprises

7.4. Large Enterprises

8. SAUDI ARABIA CORPORATE WELLNESS MARKET BY REGION

8.1. Introduction

8.2. Riyadh

8.3. Jeddah

8.4. Others

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

9.1. Major Players and Strategy Analysis

9.2. Market Share Analysis

9.3. Mergers, Acquisitions, Agreements, and Collaborations

9.4. Competitive Dashboard

10. COMPANY PROFILES

10.1. MantraCare

10.2. Delta Wellness

10.3. Wellness Corporate Solutions

10.4. Personify Health

10.5. Sodexo Group

10.6. LifeWorks, Inc.

11. APPENDIX

11.1. Currency 

11.2. Assumptions

11.3. Base and Forecast Years Timeline

11.4. Key benefits for the stakeholders

11.5. Research Methodology 

11.6. Abbreviations 

Companies Profiled

MantraCare

Delta Wellness

Wellness Corporate Solutions

Personify Health

Sodexo Group

LifeWorks, Inc.

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