South America Baby Safety And Convenience Market Size, Share, Opportunities, COVID-19 Impact, And Trends By Type (Alumina, Zirconate, Titanate, Ferrite, Others), Distribution (Monolithic, Ceramic Coatings, Ceramic Matrix Composites, Others), By End-User Industry (Electrical & Electronics, Automotive, Machinery, Environmental, Medical, Others), And By Country - Forecasts From 2022 To 2027

South America baby safety and convenience market are projected to grow at a CAGR of 3.34% during the forecast period to reach US$748.989 million by 2027, from US$595.207 million in 2020. Due to rising consumer awareness of baby safety and convenience while traveling or on the move, demand for baby prams, strollers, and car seats is expected to increase, boosting the expansion of the baby safety and convenience market in the South American region during the forecast period. Due to the availability of a variety of baby safety and convenience product choices to a wide range of end consumers, growing investments in R&D activities by companies leading to technological developments in baby care products are anticipated to enhance sales of baby safety and convenience products in South America during the projected period.

Over the projected period, the rising income of parents and consumer awareness of baby safety and convenience products are expected to grow at a sustainable rate in South America during the forecast period. Furthermore, parents are prepared to spend on their newborns in order to ensure the safety of their children, and the market will continue to rise in the forecast period due to rising disposable income. South America reached $3.25 trillion in 2021, accounting for 3.43 percent of global GDP in nominal terms, or $407 million more than in 2020, according to IMF estimates. Between 2008 and 2018, Latin America's middle class grew from 33 million to 46 million households, defined as those earning between 75.0 percent and 125 percent of median income. Furthermore, a few major companies are developing new products and have a strong presence in the South American region, which is boosting the market expansion even more.

The diminishing fertility rate in South America is expected to stifle market growth in the projected period. According to the ECLAC or Economic Commission for Latin America and the Caribbean, South America will reach maximum population by around 2058, with a total of 767.5 million people, owing to sluggish growth in population due to declining fertility rates and negative migration balance. As of 2059, the region is expected to have declining population growth, in contrast to the worldwide perspective, which predicts that, while the population will fall, negative growth will not occur in the next 80 years.

Key Developments

In March 2021, the Ministério da Economia/Instituto Nacional de Metrologia, Qualidade e Tecnologia, Inmetro issued Inmetro Ordinance No. 129, which approved a combined technical regulation and conformity assessment standards for baby walkers.

By type, the South American baby safety and convenience market are segmented into baby car seats, prams and strollers, baby monitors, and others which may include baby carriers, cribs, cots, baby gates, and bed rails. The baby car seat segment is expected to have a significant market share owing to an increase in the frequency of car accidents whereas the baby monitors segment is expected to grow at a rapid pace in the projected period due to the growing number of working parents and the necessity to track their children's activities.

By distribution type, South America baby safety and convenience market is segmented into offline and online. The offline segment is expected to dominate the market as people prefer to buy from supermarkets or hypermarkets. However, due to the penetration of the internet in emerging countries the online segment is expected to grow significantly during the projection period. The growing trend of selling infant safety and convenience items online and the ease of purchasing items that save time, money, and effort will aid the market during the forecast period.

By country, the South America baby safety and convenience market are segmented into Brazil, Argentina, Columbia, Chile, and others.

Covid-19 Insights

The Covid-19 epidemic had a detrimental influence on the market. Sales of baby care items fell during the pandemic as a result of the virus's spread being contained by a lockdown. People were afraid of the virus spreading, naturally, demand fell. The country's economy experienced a historic 19% contraction in Q2 2020 as a result of COVID-19 limitations. Because of the financial uncertainty that occurred as a result of the pandemic, customers in South America cut back on their spending. However, the industry is expected to recover and resume its usual growth trajectory gradually.

South America Baby Safety And Convenience Market Scope:

Report Metric	Details
Market size value in 2020	US$595.207 million
Market size value in 2027	US$748.989 million
Growth Rate	CAGR of 3.34% from 2020 to 2027
Base year	2020
Forecast period	2022–2027
Forecast Unit (Value)	USD Million
Segments covered	Type, Distribution, End-User Industry, And Country
Regions covered	Brazil, Argentina, Chile, Columbia, Others
Companies covered	Newell Brands, Dorel Juvenile Chile, Souza, Hauck Gmbh & Co. KG, Uppababy,   Jané group, Stokke AS, Phil&Teds, Baby Trend Inc., Artsana S.P.A.
Customization scope	Free report customization with purchase

 

Key Market Segments

• By Type
  • Alumina
  • Zirconate
  • Titanate
  • Ferrite
  • Others
• By Distributiin
  • Monolithic
  • Ceramic Coatings
  • Ceramic Matrix Composites
  • Others
• By End-User Industry
  • Electrical & Electronics
  • Automotive
  • Machinery
  • Environmental
  • Medical
  • Others
• By Country
  • Brazil
  • Argentina
  • Chile
  • Columbia
  • Others

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