Taste Modulators Market Size, Share, Opportunities, And Trends By Type (Sweet Modulators, Salt Modulators, Fat Modulators), By Application (Food, Beverage), And By Geography - Forecasts From 2023 To 2028

Taste modulators are items that improve the flavour and taste of goods with lower calorie content. Sweetness boosters, salt reducers, and bitterness blockers are the most often used modulators. Tastemakers play a significant role in food formulation and flavour enhancement. They are also known as flavour enhancers, masking agents, bitterness blockers, sugar extenders and salt replacers.

Taste modulators are employed in a variety of food and beverages such as snacks, baked goods, processed foods, drinks, ready-to-eat products etc. Thus, growing consumer demand for processed and convenience foods is a major factor driving the global market during the analysis period. Rising demand for low-caloric, sugar-free, low-sodium products is driving the global taste modulator’s market expansion. Furthermore, growing consumer interest in clean-label products is projected to drive growth in the taste modulators market. Changing consumer preferences and rising disposable income are also significant drivers of the market for taste modulators.

However, complex laws, restrictions, possible side effects, high & volatile prices of raw materials and a lack of knowledge obstruct the growth of the global market for taste modulators during the analysis period. Moreover, a continuous product launched by key market players with innovative flavours and textures is providing new opportunities to market participants during the forecast period.

Global taste modulators market growth will be supported by the growing demand for food & beverage products during the anticipation period.

One of the primary factors driving the growth of taste modulators is their high demand from the food and beverage industry. The food and beverage industry is constantly innovating to find clean-label low sugar, low calorie and low-sodium products while retaining the functionality, texture, and taste of the product. Taste modulators are employed in a variety of cuisine categories ranging from pastries and meats to soups, sauces, bakery goods, beverages and dressings. Therefore growing demand for clean-label, shelf-stable and delicious food products is driving the demand for taste modulators globally.

According to a recent International Food Information Council poll, three out of ten consumers prioritise "Total Sugars" information on the Nutrition Facts label, while nearly one in five seek "Added Sugars" on product labels. As the number of individuals who avoid sugar rises, so will the need for low-sugar solutions. Since certain taste modulators can reduce sugar by 30 per cent without affecting the taste of the product, the demand for low-sugar products will expand the market even further. Moreover, an increasing number of cases of obesity, diabetes, and metabolic syndrome along with improved consumer awareness, has resulted in a positive expansion of taste modulators. Diabetes has affected 537 million people in 2021, according to the IDF. This figure is expected to rise to 643 million by 2030 and 783 million by 2045, according to forecasts. 541 million people are at risk of developing type 2 diabetes.

Asia Pacific is anticipated to hold a significant share of the global taste modulators market during the forecast period.

Asia Pacific region is anticipated to hold a significant market share in taste modulators. This region will experience rapid expansion throughout the projection period as a result of expanding consumer health consciousness, greater urbanisation, and rising disposable income. Taste modulators are in high demand in rising markets such as India and China. This region's market is expanding as a result of the presence of a well-established food & beverage industry. This region's market is expanding due to reasons such as changing eating habits and rising demand for low-calorie products and drinks. In addition, the prevalence of key market players such as IFF, Sensient, DSM Kerry Inc Synergy Flavors., is also spurring the growth of taste modulators in this region. Various product launches with innovative flavours are also spurring growth during the forecast period. Prime markets in the Asia Pacific region are India, China, Japan, South Korea, Thailand, Taiwan and Indonesia.

Market Key Developments

• In July 2022, Ohly a German yeast manufacturing company introduced three carbon-neutral components with plant-based food product functionality. The components are part of the Plant Protein Taste Toolbox solutions, which are aimed towards vegan diets. Flav-R-Max, a novel carbon-neutral natural yeast flavour modifier, has a strong umami impact and hides the off-notes of plant proteins. It can also be used to reduce the salt content of meat substitutes.
• In May 2022, Flavorchem introduced Taste Mod Sweet, a taste modulator that is formulated to enhance the sweetness in beverage applications without sacrificing taste or nutrition and enhancing the sweetness of their reduced-sugar drinks. Taste Mod Sweet is effective in a wide range of beverage applications and pH levels. It's also vegan, kosher, and non-GMO, and it can be labelled "natural flavour."
• In November 2021, TastesenseTM Sweet Organic Certified, the first organic-certified sweet modulator for the US beverage industry, was released by Kerry, the world's leading taste and nutrition firm.  This novel taste modulator has various uses for Organic Certified drinks, providing a clean, sweet taste with outstanding mouthfeel and a balanced flavour profile. This taste modulator can also be used in sparkling water, low- or no-sugar beverages, functional and energy drinks, and alcoholic beverages with high and low ABV.

Segmentation:

• By Type
  • Sweet Modulators
  • Salt Modulators
  • Fat Modulators
• By Application
  • Food
    • Bakery and Confectionery Products
    • Dairy Products
    • Snacks & Savory Products
    • Meat Products
    • Others
  • Beverage
    • Alcoholic Beverages
    • Non-Alcoholic Beverages
• By Geography
  • North America
    • United States
    • Canada
    • Mexico
  • South America
    • Brazil
    • Argentina
    • Others
  • Europe
    • United Kingdom
    • Germany
    • France
    • Spain
    • Others
  • The Middle East and Africa
    • Saudi Arabia
    • UAE
    • Israel
    • Others
  • Asia Pacific
    • Japan
    • China
    • India
    • South Korea
    • Indonesia
    • Thailand
    • Others