Video Streaming Software Market - Forecasts from 2018 to 2023
Global Video streaming software market is expected to
witness high growth rate over period 2017-22 due to increasing consumption of
transcoding services for video streaming online. A rapid expansion of
Video-as-a-service (VaaS) enterprises worldwide also contributes to the growth
of global video streaming software market. Other factors such as low-cost
ownership for buyers, extensive growth of online videos and growing market for
on-demand videos are significantly driving the demand for video streaming software
and solutions. However, issues such as network connectivity and technical
difficulties for video streaming will hinder the growth of global video
streaming software market during the forecast period.
Transcoding and processing segment will dominate the global video streaming software market over next five years owing to increased traction for online video streaming and adoption of cloud-based transcoding by companies. Video Analytics segment is expected to grow at the highest CAGR during 2017-2022 as VaaS enterprises seek optimization of services for end-user for an enhanced experience. Video analytics vendors focusing on expanding respective market share by product innovation and focusing on providing a 360-degree view of habits and preferences of end-users to meet strategic goals of enterprises accordingly.
Consulting segment of the global video streaming software market is expected to rise at a substantial rate as the industry is witnessing strong competition. Video streaming software consulting firms are continuously improving performances of the VaaS enterprises to increase their market share. The consulting segment along with training and support segment are enabling the enterprises to include latest technologies to improve end-user experience.
By Streaming Type
By streaming type, the live streaming segment is expected to dominant segment due to surge in demand as many major social media websites are incorporating live-streaming services. Globally, on-demand streaming will also grow exponentially due to increase in the number of companies are accessing the services.
Cloud segment of the video streaming software market is expected to grow at a significant rate during next five years. Cloud-based software market for video streaming continues to develop as suppliers continue to introduce cloud-based solutions for better efficiency of the servers.
By verticals, the education sector is expected to be the fastest growing segment during the forecast period. This segment is witnessing an increase in demand for on-demand video streaming. Furthermore, broadcasters, operators, and media segment will witness a moderate growth rate as broadcasters and media enterprises continue to indulge in video streaming on social media applications/websites.
Globally, North America held the largest market share in 2016 as end-users in the US indulge in video streaming on daily basis. The video streaming software market in US will continue to expand due to factors such as large-scale investments in video streaming software and services, institutional partnerships, and collaborations with various networks. Moreover, in developed countries such as the U.S. and Canada, there has been a high adoption rate of video streaming technology among firms for marketing their brand or launching a new product.
Some major companies offering products and services in the global video streaming software market are Apple Inc., Microsoft, Wowza Media Systems, LLC, Sonic Foundry, Inc., Kollective Technology, Inc., Flash Media Live Encoder (Adobe), Ooyala and others. The global video streaming software market is indulging new technologies for better performance of VaaS enterprises. As live- streaming continues to grow at a high growth rate due many prominent software companies are launching cloud-based software products in the market. Microsoft launched video streaming tools for businesses back in 2016 and launched video streaming analytics services. Accenture has also introduced cloud based solutions for video streaming for businesses in the market.
The global video streaming software market on basis of solutions, services, streaming type, platform, deployment, Industry verticals, and geographic regions:
Transcoding and processing
Video Delivery and Distribution
Integration and Deployment Services
Training and Support Services
By Streaming Type
Video On Demand Streaming
Media and Entertainment
By Geographic Regions
Asia Pacific (APAC)
Middle East and Africa (MEA)
Key questions answered by the report
What will be the Video Streaming Software Market size from 2017 to 2022?
How are the major drivers and restraints affecting the Video Streaming Software Market growth and the opportunities which exist for key vendors?
Which segment and region will drive or lead the market growth and why?
A comprehensive analysis of competitive landscape and key market participants’ behavior
Key strategies being adopted by vendors, with in-depth analysis along with their impact on competition and market growth.
Sonic Foundry, Inc.
Kollective Technology, Inc.
International Business Machines Corporation(IBM)