The dehydrated sprouts market is evaluated at US$443.804 million in 2020 and is projected to grow at a CAGR of 8.58% to reach a market size of US$789.866 million by 2027. The market growth is mainly attributed to the growing demand for protein-rich food and vegan and plant-based freeze-dried food products. During the COVID-19 pandemic outbreak, the demand for freeze-dried food such as broccoli sprouts, organic sprouts, radish sprouts and mung beans has increased due to the stockpiling nature of the consumers during the pandemic. Moreover, to maintain their immune system, consumers around the globe are concentrating on adding sufficient protein content to their diet, which results in driving the sales of dehydrated sprouts. Additionally, growing consumer awareness regarding the improved shelf life of dehydrated food is promoting the adoption of dehydrated vegetables and foods and is projected to impact the market strongly in the coming years as well.
Furthermore, the rising willingness of consumers to spend on premium food products due to the growing health consciousness worldwide is further enhancing the market growth over the next five years. The adoption of a busy lifestyle among individuals globally has raised stress levels, further resulting in early signs of ageing and weak immunity, hence, this is providing an opportunity for the market to thrive during the forecast period. Additionally, the expansion of retail sales, particularly, the e-commerce retail channel is boosting the growth of the global dehydrated sprouts market over the next five years. Furthermore, the rising adoption of a vegan diet and the rising cognizance of plant-based alternatives are poised to facilitate the healthy growth of the market in the future.
The rise in the geriatric population and the high prevalence of various diseases in the old, aged population is also expected to propel the market growth. According to the report published by the world health organization, by the year 2030, 1 in 6 people in the world will be aged 60 years or over. The number of people aged 80 years or above is expected to increase thrice between 2020 and 2050 estimated to reach 426 million. Common health problems that are associated with aging are fibromyalgia, arthritis, stress, heart disease, high cholesterol, and an array of other serious health conditions which are expected to increase the demand for healthy food products such as dehydrated sprouts oil in the coming years as well.
Various Health benefits and veganism
One of the prime reasons supporting the growth of the market is the growing demand for healthy lifestyle choices and the rising preference for vegetarian food. People around the globe are improving their lifestyle choices and are switching toward healthy dietary habits which are expected to drive market growth during the forecast period. Dehydrated sprouts have various health benefits, and their demand is growing across the globe. For example- Broccoli sprouts have a high level of glucoraphanin which helps in protecting the cells against inflammation and a wide variety of diseases. Many studies have been conducted in the past few years that have confirmed that eating cruciferous vegetables (like broccoli, cauliflower, and kale) can protect the body against a number of cancers. Sulforaphane from these foods slows tumour growth and stops benign carcinogens from converting into active ones. On the other hand, Mustard sprouts are rich in vitamins B1, B3, B6, E, A, and C and contain minerals such as Iron, Calcium, Magnesium, Manganese, Phosphorus, Zinc, and Selenium. The high levels of vitamins A and C in mustard sprouts are important for improving health and preventing certain diseases such as Arthritis, Diabetes, Anemia, and Cancers.
Dehydrated sprouts are gaining popularity in the global market as a convenient option for enhancing the health and wellness of consumers worldwide. This is because of the growing adoption of a busy lifestyle and hence consumers look for packed food and beverages that are easy to consume while meeting their nutrition needs. Furthermore, the rising cases of bad heart health have drawn people’s attention to their health and dietary habits. Consumers are willing to spend more on their dietary food and include plant-based foods in their diet to support their heart health which is expected to boost the demand for dehydrated sprouts in the coming years.
Mung beans are projected to hold a dominating share of the market.
Mung beans are packed with various healthy nutrients and are considered to be one of the best plant-based sourced proteins. They are rich in folate, magnesium, phosphorus, iron, zinc, copper, vitamin B, and potassium. Furthermore, they also serve as the best supplements for most people, particularly women who suffer from magnesium deficiency. Additionally, they are also a must supplementary dietary element for pregnant women, owing to the presence of vitamin B6 and folate.
Extensive research done by multiple groups has depicted that mung bean metabolites, including healthy bioactive substances, are beneficial to health and are enhanced throughout the sprouting process. The bioactive substances exhibit excellent anti-diabetic, antioxidant, anti-inflammatory, anti-diabetic, anti-tumour, anti-mutagenic, antihypertensive, and anti-mutagenic attributes, among few others. The growing health and fitness awareness among the consumer has thus increased the demand for dehydrated mung beans in the market.
Geographically, the dehydrated sprouts market has been classified into North America, Europe, the Middle East and Africa, South America, and the Asia Pacific. A significant shift toward a plant-based diet owing to a surge in environmental concerns, coupled with a growing inclination towards a protein-based diet is projected to nudge demand for sprouts. Furthermore, hectic work culture and changing consumption patterns have surged the intake of packed food products, which is projected to surge demand for dehydrated sprouts. The rise in product launches is projected to expand the market prospects during the forecasted period.
The COVID-19 pandemic had a positive impact on the demand for the dehydrated sprouts. COVID-19 is an animal-generated virus that spread among humans owing to the consumption of unhealthy and unhygienic animal meat. The severe impact of the virus and its robust outbreak pushed consumers to switch to healthier options while maintaining the required nutrition level. Hence, the demand for plant-based products such as sprouts was propelled, which also supported the market for dehydrated sprouts. Further, the COVID-19 pandemic accelerated a trend of panic-buying and stock-piling goods among consumers. Due to a longer shelf-life, dehydrated sprouts were naturally preferred by consumers during the pandemic. Moreover, online ordering was another change in consumer behaviour during the pandemic that favoured the dehydrated sprouts market. Demand for online ordering with delivery as well as in-store pickup increased significantly. Hence, the market for dehydrated sprouts was revised upwards in 2020. According to the Census Bureau's Annual Retail Trade Survey, E-commerce sales increased by roughly 43% (US$244.2 billion) in 2020, to US$815.4 billion in 2020 up from US$571.2 billion in 2019.
Frequently Asked Questions (FAQs)
Q1. What are the growth prospects for the dehydrated sprouts market?
A1. The global dehydrated sprouts market is projected to grow at a CAGR of 8.58% during the forecast period.
Q2. What will be the dehydrated sprouts market size by 2027?
A2. The dehydrated sprouts market is projected to reach a market size of US$789.866 million by 2027.
Q3. What is the size of the global dehydrated sprouts market?
A3. Dehydrated Sprouts Market was valued at US$443.804 million in 2020.
Q4. How is the global dehydrated sprouts market segmented?
A4. The dehydrated sprouts market has been segmented by type, method, distribution channel, and geography.
Q5. What factors are anticipated to drive the dehydrated sprouts market growth?
A5. The dehydrated sprouts market growth is mainly attributed to the growing demand for protein-rich food and vegan and plant-based freeze-dried food products.
1.1. Market Overview
1.2. COVID-19 Scenario
1.3. Market Definition
1.4. Market Segmentation
2. RESEARCH METHODOLOGY
2.1. Research Data
3. EXECUTIVE SUMMARY
3.1. Research Highlights
4. MARKET DYNAMICS
4.1. Market Drivers
4.2. Market Restraints
4.3. Porters Five Forces Analysis
4.3.1. Bargaining Power of Suppliers
4.3.2. Bargaining Powers of Buyers
4.3.3. Threat of Substitutes
4.3.4. The threat of New Entrants
4.3.5. Competitive Rivalry in Industry
4.4. Industry Value Chain Analysis
5. DEHYDRATED SPROUTS MARKET ANALYSIS, BY TYPE
5.2. Mung bean
5.4. Radish sprouts
6. DEHYDRATED SPROUTS MARKET ANALYSIS, BY METHOD
6.2. Electric Dehydrator
6.3. Air Dry
7. DEHYDRATED SPROUTS MARKET ANALYSIS, BY DISTRIBUTION CHANNEL
8. DEHYDRATED SPROUTS MARKET ANALYSIS, BY GEOGRAPHY
8.2. North America
8.2.1. United States
8.3. South America
8.4.1. United Kingdom
8.5. Middle East and Africa
8.5.1. Saudi Arabia
8.6. Asia Pacific
8.6.4. South Korea
9. COMPETITIVE ENVIRONMENT AND ANALYSIS
9.1. Major Players and Strategy Analysis
9.2. Emerging Players and Market Lucrativeness
9.3. Mergers, Acquisitions, Agreements, and Collaborations
9.4. Vendor Competitiveness Matrix
10. COMPANY PROFILES
10.2. Texas Natural Freeze Dried Products
10.4. Phyto Active Foods
10.6. Sprouts Haven
10.7. Urban Platter
10.9. International Specialty Supply (Sungarden Fresh Living)
10.10. Dynamic Nutraceuticals
Texas Natural Freeze Dried Products
International Specialty Supply (Sungarden Fresh Living)
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