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Russia Instant Coffee Market Size, Share, Opportunities, And Trends By Type (Freeze-Dried Instant Coffee), By Distribution Channel (Offline, Online), And By Province - Forecasts From 2020 To 2025

Published: Jun 2020 | Report Code:  KSI061613709 | Pages:  120

Russia instant coffee market is projected to attain a market size of US$2,663.561 million by the end of 2025.

The rising number of consumers of different type of coffee, specifically instant coffee, has led the beverage to gain popularity in the country and pulled the Russia instant coffee market to a significant position in Europe

Russia is considered to be one of the largest instant coffee consumer in the European region. The popularity of coffee has grown has slowly ingrained itself within the individuals.  One of the leading players Strauss Coffee Russia has acquired the Chernaya Karta brand in the Russian Coffee market landscape to cater to the different demands of the consumers and the rising popularity of coffee in the country. In addition, healthier variants are also being made available such as coffee with added chicory or green coffee extract.

Moreover, the consumption of tea has fallen slightly as some of the tea consumers in the country have shifted to drinking instant coffee wing due to its greater health benefits, better and rich taste and the convenience associated with the preparation of coffee. This can also be attributed to the influence of the culture of other European countries, which has spread into the country by the younger population. Thus, these factors are leading to the rising demand for instant coffee and are augmenting the market growth.

Product Offerings by the market players in the Russian instant coffee market

The offering of better and advanced varieties of instant coffee with enhanced flavor and aromas among others by existing and new players in different markets is estimated to lead to increased adoption and propel the market growth further over the forecast period.

Some of the product offerings have been mentioned below-

  • HORS’, which is a coffee-producing company offers different varieties of coffee including instant coffee under its product portfolio under its different brands such as EGOSITE CAFÉ and Moskofe. Under its EGOSITE CAFÉ brand, it offers 4 types of instant coffee, called the “Egoiste Special 100”, “Egosite Special 50” and “Egoiste VS 100” and Egosite X.O. 100”. Egoiste Special 100 is a product that has a full-bodied flavor and is a type of a whole bean instant coffee and is made up of 20% ground and 80% instant coffee with premium Arabica beans. The Egoiste X.0 100 is a unique and rare coffee product that has been made using  GRAND CRU Arabica beans and is a composition of 30% ground and 70% instant coffee.
  • SOBRANIE is a manufacturer od of different brands of coffee such as  SOBRANIE, BUCHERON, SWISS ORIGINAL, SPORTMAX,  and CAFÉ CRÈME among others. Under its CAFÉ CRÈME BRAND, it sells differ pes of instant coffee such as “COFFEE CAFÉ CRÈME INSTANT AROMA GOLD”, which is a type of a free dried instant coffee that is offered in a pouch of 100g as well as a jar of 100g. Some of its other products include “CAFÉ CRÈME GRANDE RESERVA” is a type of freeze-dried instant coffee, has a creamy smooth and thick flavor, and is offered in a jar of 100g as well as 45g.

Segmentation

  • By Type
    • Freeze-Dried Instant Coffee
    • Spray-Dried Instant Coffee
    • Others
  • By Distribution Channel
    • Offline
      • Foodservices
      • Retail
        • Supermarket/Hypermarket
        • Convenience Stores
        • Others
    • Online
  •  By Province
    • Moscow
    • Saint Petersburg
    • Yekaterinburg
    • Others

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