Pet Food Market expected to reach USD 237.376 billion by 2030

Pet Food Market Trends & Forecast

According to a research study published by Knowledge Sourcing Intelligence (KSI), the pet food market will expand from USD 157.873 billion in 2025 to USD 237.376 billion in 2030 at a CAGR of 8.48% during the forecast period.

Pet food is recognized as the food that pets consume, and it is obtained from pet stores or supermarkets. The type of pet nutrition also shifts in line with a certain peculiar animal, e.g., types of food for dogs, fish, cats, and many more. With a huge number of passionate pet owners in a certain area, they save more money, which is now being utilized for purchasing and feeding their pets. Furthermore, this uprising attitude of belonging to pets as a part of the family deserves extra attention in different clusters of the world, as the demand for premium pet food products is gaining speed. The global pet food industry has shown its growth potential greatly with a wide range of pet food products that have many qualities, such as flavour and multiple health benefits. Market expansion is being propelled by the accelerating pace of existing players' takeover and acquisition strategies, as well as by a high level of private equity investments in the pet food business.

Pet Food Market Report Highlights

• By Pet Type, dogs represent the largest and most commercially significant segment in the pet food market, driven by higher adoption rates, diverse nutritional requirements, and greater spending on premium and specialized diets such as breed-specific, age-specific, and functional foods. The cat segment is growing steadily due to rising urban pet ownership and demand for high-protein and grain-free formulations, while “other pets” (birds, fish, and small animals) contribute a smaller but niche market supported by specialized nutrition products.
• By Food Type, kibble dominates the market due to its affordability, long shelf life, and convenience for pet owners, making it the most widely purchased category across both developed and emerging markets. Moist and semi-moist foods are gaining traction as pet owners increasingly prioritize palatability and hydration for pets, particularly for senior animals. Frozen and freeze-dried foods are the fastest-growing premium segment, driven by rising interest in natural, raw, and minimally processed diets that mimic ancestral feeding patterns.
• By Sales Channel, offline retail remains the leading segment, supported by pet specialty stores, veterinary clinics, supermarkets, and convenience stores where consumers prefer in-person product selection and expert guidance. However, online channels are witnessing the fastest growth, driven by subscription models, doorstep delivery, wider product availability, and frequent discounts offered by e-commerce platforms. The increasing use of mobile apps and digital marketplaces is reshaping purchasing behavior, especially among urban and younger pet owners.

Report Coverage:

Report Metric	Details
Pet Food Market Size in 2025	US$157.873 billion
Pet Food Market Size in 2030	US$237.376 billion
Growth Rate	CAGR of 8.48%
Drivers	Growing Trend of Pet Humanization Availability of Various Pet Foods
Segmentation	Pet Type Food Type Sales Channel Geography
List of Major Companies	Nestlé Purina PetCare Mars Petcare Hill's Pet Nutrition General Mills (Blue Buffalo) J.M. Smucker (Big Heart Pet Brands)

Pet Food Market Growth Drivers

Growth Drivers:

• Growing Trend of Pet Humanization Drives the Pet Food Market Growth: There is an evident transformation in the way we view and nurture our animals. They are no longer merely regarded as companions; instead, the concept of ‘pet humanization’ has gained popularity. It involves treating pets like family members, showing pets love, giving them good quality food, as well as clothing them. Social media is a key constituent of this trend; after all, there are so many pages and profiles promoting animals and their upscale lifestyle.

Pet owners these days have become more knowledgeable about the composition of pet food, preferring organic or upscale selections that follow human health food trends. Such humanization of pets symbolizes more than petting; it represents a deeper emotional bond. Such industries include more and more pet-friendly workplaces, daycare facilities for dogs, and even pet counselling services. This trend is projected to continue, thus affecting the pet care industry and other fields, including pet product development and veterinary services.

• The Availability of Various Pet Foods: The dog and cat food landscape has dramatically changed ever since pets were treated more like people. Consequently, the pet food industry has grown to offer comparable diversification that can be seen in the human food market. Today, a pet owner has no limits in choices for grain-free, organic, or special recipes catering to food allergies, as well as human-quality fresh meals, delivered to the doorstep. From the specific preferences of pets to giving people the chance to indulge and pamper their dogs, cats, or birds, the ever-expanding range of choices is more than just a dietary choice.

In relation to this, it is not just foodstuffs that are involved, as there has been a widely increased range of pet body care, dental treats that help with teeth cleaning or reduce anxiety, and also generous designer accessories. This phenomenon clearly shows that with the passage of time, an age when pet owners only feed their animals with dry kibble is over, and pet owners are now setting high standards for nutrition and lifestyle for their beloved pets.

Pet Food Market Key Development

• Product Launch: In October 2025, Mars Petcare and Big Idea Ventures (with partners Bühler and AAK) selected three startups from 39 countries for the “2025 Next Generation Pet Food Program”, targeting biotech-based ingredients, sustainable proteins, and circular feed innovations.

Pet Food Market Segmentation

Knowledge Sourcing Intelligence has segmented the Pet Food Market as follows:

• By Pet Type
  • Dogs
  • Cats
  • Others
• By Food Type
  • Kibble
  • Moist Food
  • Semi-moist Food
  • Frozen and Freeze-dried Food
• By Sales Channel
  • Online
  • Offline
• By Region
  • North America (USA, Canada, Mexico)
  • Europe (UK, Germany, France, Italy, Spain, Others)
  • Asia Pacific (China, India, Japan, South Korea, Taiwan, Thailand, Indonesia, Others)
  • South America (Brazil, Argentina, Others)
  • Middle East and Africa (Saudi Arabia, UAE, Others)

Pet Food Market Key Players

• Nestlé Purina PetCare
• Mars Petcare Inc.
• Hill's Pet Nutrition, Inc.
• General Mills (Blue Buffalo)
• The J.M. Smucker Company
• Dechra Pharmaceuticals
• WellPet LLC
• Champion Petfoods
• Freshpet
• Colgate-Palmolive (Hill’s)