China Table Grape Market - Strategic Insights and Forecasts (2026-2031)

The Chinese Table Grape Market is projected to grow at a CAGR of 6.2% over the forecast period, increasing from USD 58.9 billion in 2026 to USD 79.5 billion by 2031.

China has a large production of grapes, as well as a growing domestic market and increasing levels of export activity. The table grape sector in China is growing, with more than average grape production for fresh eating and limited capacities for wine production.

• China’s table grape production was 15 million metric tons (MMT) in the marketing year (MY) 2025/26 (June–May), up nearly 6 per cent from the previous year.

• The rapid expansion of the table grape sector in China has resulted from advancements in agricultural technology. Farmers are utilising greenhouses, rain protection systems, and enhanced storage facilities to reduce the impact of unfavourable weather on their vineyard, ensuring longer harvest periods. This has led to higher volumes of higher-quality grapes.

• China’s table grape commercial production increased from 14,200,000 metric tons in June 2024 to 15,000,000 metric tons in June 2025, reflecting continued expansion in vineyard cultivation and productivity. According to the United States Department of Agriculture, China remains the largest global producer of table grapes, supported by favourable agro-climatic conditions, adoption of improved grape varieties, and modern cultivation techniques such as protected vineyard systems. The increase in production highlights growing efficiency in grape farming and strong domestic consumption of fresh fruits. Higher output also strengthens China’s supply capacity for both domestic markets and export destinations across Asia, supporting the steady development of the country’s table grape market.

Market Dynamics

Market Drivers

• Rising Domestic Consumption of Fresh Fruits and Healthy Diets

One of the key contributors to the table grape industry’s growth is the greater amount of fresh fruit consumption by consumers in China.

• Rising awareness regarding health and nutrition has resulted in consumers further increasing their consumption of fresh fruit daily to enhance their health and immunity. Agricultural outlooks from government-based entities have identified the upward movement in health-related decisions by individuals, the number of out-of-home food service businesses, the recovery of prior food service operations, and the increased consumption of fruit at both home and away-from-home locations.

• As consumers increasingly consume fresh fruit at home, primarily due to the favourable attributes of table grapes as a convenient and nutritious fresh fruit option in China (i.e., sweetness, ease of portability), their rising disposable income and urbanisation will continue to increase opportunities for the table grape industry’s growth. Consequently, the large domestic consumption of table grapes in China is anticipated to drive the value of the table grape market in China in the future.

• China’s table grape supply shows a notable increase between 2024 and 2025, reflecting the strong production capacity of the country’s fruit sector. The total supply reached 143,035,000 tons during 2024–2025, while estimates for June 2025 indicate an increase to around 150,980,000 tons. This upward trend highlights improvements in vineyard productivity, expansion of grape cultivation areas, and the adoption of modern horticultural practices supported by agricultural policies. The rising supply indicates that domestic production is capable of meeting growing consumption demand within China. As a result, the expanding supply base strengthens the overall Chinese table grape market by ensuring stable availability, supporting domestic distribution networks, and enabling greater participation in export trade.

Market Segmentation

By Distribution Channel: Online

By distribution channel, the Chinese table grape market is divided into offline and online. The online distribution channel is set to be a major growth driver in the Chinese table grape sector, as digitalization grows rapidly and consumers are changing their buying habits towards convenience. A wide reach of e-commerce giants like Alibaba Group (through Tmall), JD.com and Pinduoduo has made it easy for consumers to shop for an extensive range of table grapes, both local and imported. Besides offering competitive prices, these platforms also provide detailed product information and customer reviews, thus improving transparency and affecting purchase decisions.

• One of the main reasons for the growth of this segment is the robust logistics and cold chain facilities in China that enable quick and smooth delivery of perishable items such as grapes.

• China Federation of Logistics & Purchasing (CFLP) indicated that total cold storage capacity in China would be at 277 million cubic meters in 2025. Out of this capacity, 3.5 million cubic meters were added in the last quarter. It shows a 5.53% year-on-year growth.

• The China Federation of Logistics & Purchasing (CFLP) states that as of June 2024, the total volume of China's cold storage facilities was 237 million cubic meters, which corresponds to a 7.73% rise compared to the previous year. In 2024, the addition of new cold storage capacity amounts to 9.42 million cubic meters.

• The growing popularity of mobile commerce and digital payment systems has further supported the online channel, making the transactions easier and thereby prompting customers to buy more frequently.

• Cross-border e-commerce has also helped imported grape varieties enter the Chinese market, leading to increased product diversity and meeting the changing consumer preferences accurately.

• Increasing incorporation of technology, well-planned logistics networks, and evolving consumer habits are major factors behind the fast growth of the online sales channel. Therefore, it is likely to become a main source of growth in the Chinese table grape market in the coming years.

Regional Analysis

Xinjiang

The Chinese table grape market, segmented by province, includes Guangdong, Xinjiang, Shandong, Zhejiang, Henan, and others. As China’s largest table grape production centre, the Xinjiang region is a major contributor to the domestic supply and export growth of table grapes in China. This region has advantageous agro-climatic conditions that yield grapes with high sugar content, excellent taste, and an attractive appearance, making these grapes the most sought-after for fresh consumption. The long hours of sunshine, low levels of rain, and large differences in daytime and nighttime temperatures in the Xinjiang region have allowed table grapes to flourish.

• Xinjiang is increasingly becoming an export-oriented production base, especially for table grapes that have gained popularity in international markets (particularly in Southeast Asia).

• Increasing export volumes, improved logistics infrastructure (including cold chain system and rail connectivity), have enhanced the global competitiveness of the region. Additionally, walnut and grape agricultural trade has increased steadily, resulting in a 25.4 percent increase in total agriculture exported from this region.

• The table grape market in Xinjiang has Chinese government support in the form of rules from the Ministry of Agriculture & Rural Affairs and the General Administration of Customs, along with programs such as a Rural Redevelopment Strategy for maintaining quality standards on table grapes exported from China and continuous modernization of the industry.

• Government support, investment in modern agricultural practices, and the expansion of e-commerce channels have further accelerated market growth, enabling farmers to directly access wider consumer markets.

List of Companies

• SNFL Group (AM Fresh Group)

• Zhangjiagang Shenyuan Grape Technology

• Jinan Gogo International Trade Co., Ltd.

• Laiwu Manhing Vegetables Fruits Co., Ltd.

• Jining New Silk Road Food Co., Ltd.

• Bloom Fresh International Limited

Zhangjiagang Shenyuan Grape Technology Co., Ltd. is an agricultural technology company in China that focuses on developing table grape varieties and cultivating them for commercial use. The company began in the early 2000s and now stands as the leading innovator for research-based grapevine breeding and comprehensive agricultural solutions in China.

The company operates a vast network of facilities, including 80 hectares of demonstration vineyards, 50,0000 square meters of greenhouse space, and 2,000 grape varieties from its cultivar bank. The company has created more than 26 unique grape varieties while offering complete solutions, which include laboratory testing, field research, seedling cultivation, and licensing and marketing assistance to agricultural producers.

China Table Grape Market Scope: