The UK avocado market is projected to grow at a CAGR of 3.61% during the forecast period. The consumption trends in the UK are characterized by increasing demand for health and wellness products, as well as functional food products that stem from the Aging population and increased health consciousness of consumers. Another aspect is the concern for animal welfare which is increasingly steering them towards a plant-based diet and organic products. Within the ambit of the aforementioned, avocado has gained a lot of currency among UK consumers. Such substantial is the popularity of avocado that during September 2020 it was reported that a Netherlands based mono-product restaurant The Avocado Show which has expanded internationally by way of a franchise model has been reported to make its UK debut later this year. Also, during June 2020, Marks & Spencer was reported to launch a vegan avocado burger, among others in its Plant Kitchen range. Earlier in January 2020, it was reported that Pret A Manger has launched 15 new vegan menu items that will be available in Veggie Pret outlets in London and Manchester. Among the vegan options offered avocado is one of the ingredients Further, the growing high-paced society and the rising number of single households are driving the demand for convenient ready-to-eat meals among others. To this end, a British brand which is known to revolutionize UK’s ready-to-eat snacking market with its smashed avocado and guacamole ranges is reported to launch its Original Guacamole SKU into Tesco stores across the nation during July 2020. This launch is expected to further respond to meet the soaring post-COVID demand for health-centric products.
Moreover, the increasing inclination to use cosmetics that constitute ingredients derived from plants is expected to drive the UK avocado market growth during the forecast period as well.For instance, cruelty-free cosmetics company Lush has reportedly launched its Easter-inspired range of vegan-friendly bath and shower products online and in stores during February 2020, which is devoid of palm-oil and contains avocado oil which aids in the extending intense moisture and aids in conditioning skin. Miss Fame, who is a model as well as an internationally recognized beauty influencer, reportedly launched her beauty line on Amazon during June 2020, which is known as The Fetish of Fashion features five Lip Voyeur Cre?me lipsticks which constitute of plant-based moisturizer with avocado oil, among others. Moreover, during July 2020 it was reported that a lip balm called Sister & Co Rose and Cardamom Lip Tonic was scheduled to launch in the UK which contains ingredients like avocado oil among others that make it exceedingly hydrating. The British consumers are proactively making purchases online which is expected to increase the sales of the aforementioned. Further with the gradual relaxation of lockdown measures food and beverage establishments are expected to experience a renewed growth with a reinforced interest in avocado-based preparation because it falls with the ambit of vegan, health, and plant-based alternative. Therefore, the aforementioned aspects and development are expected to aid in driving the growth of the UK avocado market.