Wearable Devices Market Size, Share, Opportunities, And Trends By Products (Watches, Fabric, Glasses, Fitness Trackers, Others), By End Users (Personal Users, Enterprises), By Connectivity Medium (ANT+, Bluetooth, Wi-Fi, Cellular, NFC), By Technology (Computer Technology, Display Technology, Networking Technology, Positioning Technology, Sensor Technology), And By Geography - Forecasts From 2024 To 2029

  • Published : May 2024
  • Report Code : KSI061610015
  • Pages : 142

The wearable devices market is evaluated at US$87.6 billion for the year 2022 growing at a CAGR of 15.94% reaching the market size of US$246.736 billion by the year 2029.

Wearable technology is becoming a focus of invention and development as a result of technological breakthroughs. For instance, the Internet of Things (IoT) is being incorporated into devices to give them sophistication, and Smart Shirts track health-related metrics invisibly. Watch synchronization with smartphones is also a developing technology with a slew of innovative features being incorporated into the devices. To speed up and simplify the process of receiving the phone, eyewear or spectacles now have a calling capability.

The rise of social media usage and the underlying tendency towards remaining updated with its posts is driving the demand for this market. Increasing Convenience in the handling of devices is a reason why people use wearable devices. The Global Wearable Device Market is growing due to its increasing adoption of diverse applications. The number of functions performed by smartwatches is rising spree with heavy investments by companies in their research and development projects. The development of smartwatches has brought a radical transformation in the watch industry and made wearing smartwatches a status symbol.

Rising prevelance of chronic diseases

Wearable medical technology is becoming more and more popular due to the increased incidence of chronic illnesses worldwide. Chronic conditions that require constant monitoring and care include diabetes heart disease and obesity. Wearable technology offers a proactive individualized method of tracking health metrics improving the monitoring and management of chronic conditions for both patients and medical professionals. Additionally, if prevention and treatment strategies are not improved the World Obesity Federations 2023 report projects that the annual global economic cost of overweight and obesity will reach USD 4. 32 trillion by 2035. Being obese increases the chance of acquiring long-term health issues like type 2 diabetes heart disease and some types of cancer highlighting the importance of preventive healthcare techniques. 

Moreover, the global impact of diabetes is estimated and data is available in the IDF Diabetes Atlas. It also demonstrates how diabetes becomes more common as people age. For instance, the prevalence of diabetes in adults aged 20–24 was 21.2% in 2021 while the prevalence in adults aged 75–79 was 24%. According to IDF estimates, there will be 700 million adults worldwide who suffer from diabetes by 2045. 

Integration of artificial intelligence and machine learning

There are many opportunities to improve wearable healthcare devices give users personalized insights and advance predictive healthcare analytics when AI and ML technologies are integrated into them. Numerous datasets such as physiological parameters activity patterns and genetic data can be analyzed by wearable AI algorithms. An AI-enabled wearable for instance can provide individualized health information by analyzing physical activity sleep patterns and heart rate variability. This can involve offering advice on how to get a better night's sleep pinpoint stressors and create customized exercise plans based on personal health objectives. 

Increasing need for safety, security and privacy

The requirement for customer information privacy security and safety is posing a significant obstacle to the rapid growth of wearable technology. Due to the lithium batteries they use and their proximity to the body wearable technology poses a risk to users. Moreover, the increasing danger of hackers manipulating data also impedes user security and privacy. The use of wearable technology is also being threatened by issues with security and privacy which can result in insecure communication a lack of end-to-end encryption of data and the development of cyber-related vulnerabilities.

High demand from the consumer electronics industry

This segment's high share can be attributed to the rise in wearable technology use including fitness bands and AR/VR headsets. Many producers including Garmin Ltd. Yo Omron Inc. as well as Nemaura focus on developing devices that transmit data that includes both clinical and non-clinical information. For Instance, Nemauras sugarBEAT Wearable Technology allows diabetic patients to undergo frequent blood glucose monitoring eliminating the need for the daily finger-prick calibration procedure.

Increasing use in the medical industry

Over the projection period wearable device applications in the pharmaceutical industry will encourage segment growth. Doctors can communicate with their patients through phone apps and telehealth solutions thanks to digital health technology. This enables doctors to virtually monitor their patients. The health sector is becoming increasingly interested in VR and AR advancements. VR technology is used in medicine to help with surgical procedures and training.

North America is witnessing exponential growth during the forecast period

More potent and advanced wearable technologies are becoming rising in demand as smart devices become more commonplace. Several key drivers in this geographic area include the rise in disposable income and the quick uptake and appeal of upgraded devices. Additional factors supporting the market expansion include the region's robust wearable vendor base which includes Apple Fitbit Garmin and others. Expected to drive the wearables market in the region are the growing investments made by numerous sports associations to ensure that highly compensated professional athletes never suffer avoidable injuries. For instance, the Golden State Warriors and the smart clothing company Athos are working together to use these products to improve player performance and prevent injuries. The American athletic industry's role in the smart clothing market is far from fully represented by this investment.

Market key launches

  • In August 2023, Gizmore and Staunch Electronics India announced a strategic alliance to increase Gizmore's market share in the wearable and hearable markets and provide its clients with cutting-edge merchandise. Gizmore anticipates selling one million audio devices through this partnership in 2023–2024, with a particular emphasis on the market for truly wireless earphones.
  • In June 2023, Arena Italia, an Italian swimwear company, declared that it was searching for acquisition opportunities in the wearable technology space for the sports industry. Additionally, companies with in-house technological backgrounds in sports science that produce a variety of wearable devices and technological sensors to track swimmers' performances could be considered targets of interest.
  • In March 2023, Samsung, Google, and Qualcomm announced that they would be developing a mixed-reality headset in the near future. Although not much is known about Samsung's mixed reality headsets, the South Korean tech giant's recent US trademark application raises the possibility that the product may go by the name "Galaxy Glasses."


  • By Product
    • Watches
    • Fabric
    • Glasses
    • Fitness Trackers
    • Others
  • By End-User
    • Personal Users
    • Enterprises
  • By Connectivity Medium
    • ANT+
    • Bluetooth
    • Wi-Fi
    • Cellular
    • NFC
  • By Technology
    • Computer Technology
    • Display Technology
    • Networking Technology
    • Positioning Technology
    • Sensor Technology
  • By Geography
    • North America
      • USA
      • Canada
      • Mexico
    • South America
      • Brazil
      • Argentina
      • Others
    • Europe
      • UK
      • Germany
      • France
      • Italy
      • Others
    • Middle East and Africa
      • Saudi Arabia
      • UAE
      • Israel
      • Others
    • Asia Pacific
      • Japan
      • China
      • India
      • South Korea
      • Taiwan
      • Thailand
      • Indonesia
      • Others

Frequently Asked Questions (FAQs)

The global wearable devices market is expected to grow at a CAGR of 15.94% during the forecast period.
The wearable devices market is expected to reach a market size of US$246.736 billion by 2029.
Wearable Devices Market was valued at US$87.6 billion in 2022.
North America and Europe hold significant shares in the wearable devices market.
The growing health awareness at the global level is contributing to the wearable devices market growth in the forecast period.


1.1. Market Overview

1.2. Market Definition

1.3. Scope of the Study

1.4. Market Segmentation

1.5. Currency

1.6. Assumptions

1.7. Base, and Forecast Years Timeline

1.8. Key Benefits to the Stakeholder


2.1. Research Design

2.2. Research Processes


3.1. Key Findings


4.1. Market Drivers

4.2. Market Restraints

4.3. Porter’s Five Forces Analysis

4.3.1. Bargaining Power of Suppliers

4.3.2. Bargaining Power of Buyers

4.3.3. Threat of New Entrants

4.3.4. Threat of Substitutes

4.3.5. Competitive Rivalry in the Industry

4.4. Industry Value Chain Analysis

4.5. Analyst View


5.1. Introduction

5.2. Watches

5.2.1. Market Trends and Opportunities

5.2.2. Growth Prospects

5.2.3. Geographic Lucrativeness

5.3. Fabric

5.3.1. Market Trends and Opportunities

5.3.2. Growth Prospects

5.3.3. Geographic Lucrativeness

5.4. Glasses

5.4.1. Market Trends and Opportunities

5.4.2. Growth Prospects

5.4.3. Geographic Lucrativeness

5.5. Fitness Trackers

5.5.1. Market Trends and Opportunities

5.5.2. Growth Prospects

5.5.3. Geographic Lucrativeness

5.6. Others

5.6.1. Market Trends and Opportunities

5.6.2. Growth Prospects

5.6.3. Geographic Lucrativeness


6.1. Introduction

6.2. Personal Users

6.2.1. Market Trends and Opportunities

6.2.2. Growth Prospects

6.2.3. Geographic Lucrativeness

6.3. Enterprises

6.3.1. Market Trends and Opportunities

6.3.2. Growth Prospects

6.3.3. Geographic Lucrativeness


7.1. Introduction

7.2. ANT+

7.2.1. Market Trends and Opportunities

7.2.2. Growth Prospects

7.2.3. Geographic Lucrativeness

7.3. Bluetooth

7.3.1. Market Trends and Opportunities

7.3.2. Growth Prospects

7.3.3. Geographic Lucrativeness

7.4. Wi-Fi

7.4.1. Market Trends and Opportunities

7.4.2. Growth Prospects

7.4.3. Geographic Lucrativeness

7.5. Cellular

7.5.1. Market Trends and Opportunities

7.5.2. Growth Prospects

7.5.3. Geographic Lucrativeness

7.6. NFC

7.6.1. Market Trends and Opportunities

7.6.2. Growth Prospects

7.6.3. Geographic Lucrativeness


8.1. Introduction

8.2. Computer Technology

8.2.1. Market Trends and Opportunities

8.2.2. Growth Prospects

8.2.3. Geographic Lucrativeness

8.3. Display Technology

8.3.1. Market Trends and Opportunities

8.3.2. Growth Prospects

8.3.3. Geographic Lucrativeness

8.4. Networking Technology

8.4.1. Market Trends and Opportunities

8.4.2. Growth Prospects

8.4.3. Geographic Lucrativeness

8.5. Positioning Technology

8.5.1. Market Trends and Opportunities

8.5.2. Growth Prospects

8.5.3. Geographic Lucrativeness

8.6. Sensor Technology

8.6.1. Market Trends and Opportunities

8.6.2. Growth Prospects

8.6.3. Geographic Lucrativeness


9.1. Introduction

9.2. North America

9.2.1. By Product

9.2.2. By End-User

9.2.3. By Connectivity Medium

9.2.4. By Technology

9.2.5. By Country USA Market Trends and Opportunities Growth Prospects Canada Market Trends and Opportunities Growth Prospects Mexico Market Trends and Opportunities Growth Prospects

9.3. South America

9.3.1. By Product

9.3.2. By End-User

9.3.3. By Connectivity Medium

9.3.4. By Technology

9.3.5. By Country Brazil Market Trends and Opportunities Growth Prospects Argentina Market Trends and Opportunities Growth Prospects Others Market Trends and Opportunities Growth Prospects

9.4. Europe

9.4.1. By Product

9.4.2. By End-User

9.4.3. By Connectivity Medium

9.4.4. By Technology

9.4.5. By Country UK Market Trends and Opportunities Growth Prospects Germany Market Trends and Opportunities Growth Prospects France Market Trends and Opportunities Growth Prospects Italy Market Trends and Opportunities Growth Prospects Others Market Trends and Opportunities Growth Prospects

9.5. Middle East and Africa

9.5.1. By Product

9.5.2. By End-User

9.5.3. By Connectivity Medium

9.5.4. By Technology

9.5.5. By Country Saudi Arabia Market Trends and Opportunities Growth Prospects UAE Market Trends and Opportunities Growth Prospects Israel Market Trends and Opportunities Growth Prospects Others Market Trends and Opportunities Growth Prospects

9.6. Asia Pacific

9.6.1. By Product

9.6.2. By End-User

9.6.3. By Connectivity Medium

9.6.4. By Technology

9.6.5. By Country Japan Market Trends and Opportunities Growth Prospects China Market Trends and Opportunities Growth Prospects India Market Trends and Opportunities Growth Prospects South Korea Market Trends and Opportunities Growth Prospects Taiwan Market Trends and Opportunities Growth Prospects Thailand Market Trends and Opportunities Growth Prospects Indonesia Market Trends and Opportunities Growth Prospects Others Market Trends and Opportunities Growth Prospects


10.1. Major Players and Strategy Analysis

10.2. Market Share Analysis

10.3. Mergers, Acquisitions, Agreements, and Collaborations

10.4. Competitive Dashboard


11.1. Apple, Inc.

11.2. Covidien (Medtronic Zephyr)

11.3. Tex-Ray (Aiq Smart Clothing)

11.4. Fitbit

11.5. Xiaomi

11.6. LG Electronics

11.7. Garmin Ltd.

11.8. Essilor (Luxottica Group)

11.9. Huawei Device Co., Ltd

Apple, Inc.

Covidien (Medtronic Zephyr)

Tex-Ray (Aiq Smart Clothing)



LG Electronics

Garmin Ltd.

Essilor (Luxottica Group)

Huawei Device Co., Ltd