Automotive Coatings Market Size, Share, Opportunities, And Trends By Product (Primer, Electrocoat, Clearcoat, Base Coat), By Technology (Waterborne Coating, Solvent Borne Coating, Powder Coating, UV-cured Coating), By Application (Metal Parts, Plastic Parts), By End User (Light Vehicle OEM, Commercial Vehicle OEM, Automotive Refinish), And By Geography - Forecasts From 2019 To 2024

Published:  Mar 2020 Report Code: KSI061610586 Pages: 114

The global automotive coatings market is projected to witness a CAGR of 6.31% during the forecast period to reach a total market size of US$21.006 billion by 2023, increasing from US$14.551 billion in 2017. Automotive coating enhances the appearance and durability of automotive and protecting from the harsh environmental condition including acid rain and extreme temperature. Increasing automobile production on account of population growth and rising income levels is expected to aid in market expansion.

The growing requirements of automotive refinish owing to vehicle maintenance and repair will expand the demand of coating industry over the upcoming years. aRaw materials used for manufacturing of the coating includes pigments, additives, binders and solvents. Solvent borne is the most widely used technology and is expected to witness sluggish growth. The environmental regulation pertaining to volatile organic compounds emissions and hazardous air pollutants, such as toluene, xylene, ethylbenzene, and methyl ethyl ketone, is anticipated to restrain product demand. The waterborne technology has low toxicity and flammability with low VOC, HAP emission with greater heat resistance compared to other technologies.

In terms of end user, the automotive coatings market is segmented into Light Vehicle OEM, Commercial Vehicle OEM and Automotive Refinish. Light vehicle OEM is expected to be the largest end use of the market because of significant increase in demands of passenger car in the developing countries.

Geographically, the global automotive coatings market is segmented as North America, Europe, Middle East & Africa, Asia-pacific and south America. The automotive sector in Asia Pacific is driven by rising sales and production in countries including China, Japan, India and South Korea. China is expected to grow strongly with rise in the automobile production. The relocation of manufacturing bases by companies such as Volkswagen, Audi, Honda, Nissan, Toyota, Hyundai and Fiat to China has anticipated to drive the market demand. 

The automotive coatings industry is highly competitive in nature with major manufacturer involved in developing new coating products through R&D. However, some big international players dominating the market with developed nanocoating advancement. The global key players are BASF, PPG Industries, Nippon Paint, Kansai Paint, AkzoNobel, Sherwin-Williams Company, Covestro AG, Arkema SA, Beckers Group, Cabot Corporation, Berger Paints, Eastman Chemical Company, Valspar Corporation, Clariant AG, Deft, Inc., Jotun A/S, Royal DSM, Lord Corporation, and Solvay S.A., Axalta Coating Systems, and KCC Paint.


By Product




Base coat


By Technology

Waterborne Coating

Solvent borne Coating

Powder Coating

UV-cured coating


By Application

Metal Parts

Plastic parts


By End user

Light Vehicle OEM

Commercial Vehicle OEM

Automotive Refinish


By Geography

North America

United States





South America









United Kingdom



Middle East and Africa


Saudi Arabia

South Africa



Asia Pacific







1.1. Market Overview

1.2. Market Definition

1.3. Scope of the Study

1.4. Currency

1.5. Assumptions

1.6. Base, and Forecast Years Timeline


2.1. Research Design

2.2. Secondary Sources



4.1. Market Segmentation

4.2. Market Drivers

4.3. Market Restraints

4.4. Market Opportunities

4.5. Porter’s Five Force Analysis

4.5.1. Bargaining Power of Suppliers

4.5.2. Bargaining Power of Buyers

4.5.3. Threat of New Entrants

4.5.4. Threat of Substitutes

4.5.5. Competitive Rivalry in the Industry

4.6. Life Cycle Analysis - Regional Snapshot

4.7. Market Attractiveness

5. Global Automotive Coating  Market Forcast By product (US $ billion)

5.1. Primer

5.2. Electrocoat

5.3. Clearcoat

5.4. Base coat

6. Global Automotive Coating Market Forecast By Technology (US $ billion)

6.1. Waterborne Coating

6.2. Solvent borne Coating

6.3. Powder Coating

6.4. UV-cured coating

7. Global Automotive Coating Market Forecast By Application (US $ billion)

7.1 Metal Parts

7.2 Plastic parts

8. Global Automotive Coating Market Forecast By End user (US$ billion)

8.1 Light Vehicle OEM

8.2 Commercial Vehicle OEM

8.3 Automotive Refinish

9. Global Automotive Coating  Market Forecast By Geography (US $ billion)

9.1 North America

9.1.1 United States

9.1.2 Canada

9.1.3 Mexico

9.1.4  Others

9.2 South America

9.2.1 Brazil

9.2.2 Argentina

9.2.3 Others

9.3 Europe

9.3.1 Germany

9.3.2 France

9.3.3 Italy

9.3.4 United Kingdom

9.3.5 Others

9.4 Middle East and Africa

9.4.1 Israel

9.4.2 Saudi Arabia

9.4.3 South Africa

9.4.4 Others

9.5 Asia Pacific

9.5.1 Japan

9.5.2 China

9.5.3 India

9.5.4 Australia

9.5.5 Others


10.1 Recent Deals and Investment

10.2 Strategies of Key Players

10.3 Investment Analysis


11.1 BASF SE.

 11.1.1 Company Overview

11.1.2 Financials

11.1.3 Production and Services

11.1.4 SWOT Analysis

11.2 PPG Industries Inc.

11.2.1 Company Overview

11.2.2 Financials

11.2.3 Production and services

11.2.4 SWOT Analysis

11.3 Nippon Paint

 11.3.1 Company Overview

 11.3.2 Financials

 11.3.3 Production and services

 11.3.4 SWOT Analysis

11.4 Kansai Paint Co., Ltd.

11.4.1 Company Overview

11.4.2 Financials

11.4.3 Production and services

11.4.4 SWOT Analysis

11.5 AkzoNobel N.V

11.5.1 Company Overview

11.5.2 Financials

11.5.3 Production and services

11.5.4 SWOT Analysis

11.6 Sherwin-Williams Company

11.6.1 Company Overview

11.6.2 Financials

11.6.3 Production and services

11.6.4 SWOT Analysis

11.7 Covestro AG,

11.7.1 Company Overview

11.7.2 Financials

11.7.3 Production and services

11.7.4 SWOT Analysis

11.8 Arkema SA

11.8.1 Company Overview

11.8.2 Financials

11.8.3 Production and services

11.8.4 SWOT Analysis

11.9 Beckers Group

11.9.1 Company Overview

11.9.2 Financials

 11.9.3 Production and services

 11.9.4 SWOT Analysis

11.10 Axalta Coating Systems

11.10.1 Company Overview

11.10.2 Financials

11.10.3 Production and services

11.10.4 SWOT Analysis

11.11 Berger Paints India Limited

11.11.1 Company Overview

11.11.2 Financials

 11.11.3 Production and services

11.11.4 SWOT Analysis

11.12 Eastman Chemical Company

11.12.1 Company Overview

11.12.2 Financials

11.12.3 Production and services

11.12.4 SWOT Analysis

11.13 Clariant AG

11.13.1 Company Overview

11.13.2 Financials

11.13.3 Production and services

11.13.4 SWOT Analysis

11.14 Royal DSM

11.14.1 Company Overview

11.14.2 Financials

11.14.3 Production and services

11.14.4 SWOT Analysis

11.15 Lord Corporation

11.15.1 Company Overview

11.15.2 Financials

11.15.3 Production and services


11.15.4 SWOT Analysis


PPG Industries Inc.

Nippon Paint 

Kansai Paint Co., Ltd. 

AkzoNobel N.V

Sherwin-Williams Company

Covestro AG,

Arkema SA

Beckers Group 

Axalta Coating Systems

Berger Paints India Limited

Eastman Chemical Company 

Clariant AG

Royal DSM

Lord Corporation 


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