Dietary Supplements Market Size, Share, Opportunities, COVID-19 Impact, And Trends By Classification (Age Group, Gender, Usage, Type, Sales Channel), And By Geography - Forecasts From 2019 To 2024

Published:  Mar 2021 Report Code: KSI061610428 Pages: 114

Global dietary supplements market is projected to expand at a CAGR of 7.76% over the forecast period to reach a total market size of US$195.206 billion by 2022. A dietary supplement is a product that is intended to add nutritional value to an individual’s diet. The dietary or nutritional supplement may be a vitamin, mineral, amino acid, herb or others. It may be in the form of tablets, capsules, soft gels, gelcaps, liquids, or powders. Consumption of these supplements ensures the intake of an appropriate amount of nutrients that a body requires for proper functioning and also helps in mitigating the risk of certain diseases. Over the past decade, there has been a huge surge in the sales of dietary supplements owing to greater health awareness, bolstered by an increase in consumer awareness for preventive healthcare, a rise in the ageing population, and expansion of sales channels especially due to higher internet penetration across developing economies. Geographically, Asia Pacific is expected to immensely drive the dietary supplements market in the years ahead, while North America and Europe are other major markets that will witness significant growth.

Research Methodology

This section provides an anatomy of the research process followed for calculating market size and forecasts along with a list of the secondary data sources used and the primary inputs which were taken for data validation. It also provides an outline of the various segmentations which have been covered as part of the report.

Industry Overview

In this section, the entire Dietary supplements market is explained along with the various drivers, restraints, and opportunities to the market. A product pipeline of therapeutic supplements has been mentioned along with innovations in the market. Certain regulations specific to the industry are also listed, followed by detailed scenario analysis.


The dietary Supplements market has been segmented based on age group, gender, usage, type, sales channel and geography as below:

By Classification

By Age Group

0-5 Years

6-20 Years

20-50 Years

Above 50 Years


By Gender




By Usage




By Type




Fatty Acids



By Sales Channel


Specialty Stores


Independent Retailers

Direct Sellers



By Geography


North America

South America

Europe Middle East and Africa


Middle East and Africa

Asia Pacific


Market Players

This Section deals with major players in the market, their market shares, products, growth strategies, financials, and recent investments among others. Key industry players in the Dietary supplements market are Pfizer, Procter & Gamble, Arm & Hammer, Amway, and Abbott Laboratories among others.

1. Introduction
2. Research Methodology
3. Executive Summary
4. Dietary Supplements Industry Overview
4.1. Market Overview
4.2. Drivers, Restraints, and Opportunities
4.3. Industry Value Chain Analysis
4.4. Product Pipeline
4.5. Innovations
4.6. Industry Regulations
4.7. Scenario Analysis
5. Dietary Supplements Market Forecast by Classification (US$ Billion)
5.1. By Age Group
5.1.1. 0-5 Years
5.1.2. 6-20 Years
5.1.3. 20-50 Years
5.1.4. Above 50 Years
5.2. By Gender
5.2.1. Male
5.2.2. Female
5.3. By Usage
5.3.1. Preventive
5.3.2. Proactive
5.4. By Type
5.4.1. Botanicals
5.4.2. Vitamins
5.4.3. Minerals
5.4.4. Fatty Acids
5.4.5. Others
5.5. By Sales Channel
5.5.1. Hypermarkets
5.5.2. Specialty Stores
5.5.3. Pharmacies
5.5.4. Independent Retailers
5.5.5. Direct Sellers
5.5.6. Online 
6. Dietary Supplements Market Forecast by Geography (US$ Billion)
6.1. Americas
6.1.1. North America
6.1.2. South America
6.2. Europe Middle East and Africa
6.2.1. Europe
6.2.2. Middle East and Africa
6.3. Asia Pacific
7. Competitive Intelligence
7.1. Market Share Analysis
7.2. Investment Analysis
7.3. Recent Deals
7.4. Strategies of Key Players
8. Company Profiles
8.1. Pfizer
8.2. Procter & Gamble
8.3. Amway
8.4. BASF
8.5. Arm and Hammer (Parent Company: Church & Dwight)
8.6. Abbott Laboratories
8.7. CVS Pharmacy (Parent Company: CVS Health Corporation)
8.8. Kirkland Signature (Parent: Costco Wholesale Corporation)
Procter & Gamble
Arm and Hammer (Parent Company: Church & Dwight)
Abbott Laboratories
CVS Pharmacy (Parent Company: CVS Health Corporation)
Kirkland Signature (Parent: Costco Wholesale Corporation)


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