Soft Drinks Market Size, Share, Opportunities, And Trends By Type (Regular, Diet, Others), By Packaging (Bottled, Canned, Soda Fountain), By Distribution Channel (Online, Offline), And By Geography - Forecasts From 2023 To 2028

The soft drinks market was evaluated at US$39.82 billion in the year 2018. Soft drinks were introduced in the market in substitution in order to change the hard-drinking habits of early Americans. In addition, the growing requirements of the current consumers have led to the manufacturing of new types of soft drinks which include low-calorie, caffeine-free, and soft drinks containing natural ingredients. Hence this has led to an increase in the popularity of soft drinks and would help fuel the market growth in the coming years. Furthermore, the growing population and the increased ability of consumers access to numerous products due to the expansion in the distribution channel are further expected to drive the market during the forecast period. Rising health concerns regarding excess intake of these drinks are expected as a restraining factor that may hinder the demand during the next five years.

DRIVERS

Expansion of distribution channels.
Innovations in new types of soft drinks

RESTRAINTS

Rising concerns regarding excess intake of these drinks.
Availability of substitutes

INDUSTRY UPDATE

In August 2018, PepsiCo announced its partnership with an international company SodaStream Inc, which manufactures sparkling water makers, in this partnership PepsiCo acquired $3.2 billion of all outstanding shares of SodaStream Inc.

In April 2018, Coca-Cola introduced a new soft drink Coca-Cola Plus®, which is said to be the first Coca-Cola that was approved by the Japanese Government as the Food Of Specified Health Use (FOSHU).

The major players profiled in the soft drinks market include The Coca-Cola Company, PepsiCo, Dr. Pepper/Seven Up Inc., Asahi Group Holdings, Ltd., Kirin Holdings Company Limited, The Heineken Company, Reed’s Inc., and Jones Soda Co.

Segmentation:

The soft drinks market has been analyzed through the following segments:

By Type
Regular
Diet
Others

By Packaging
Bottled
Canned
Soda Fountain

By Distribution Channel
Online
Offline

By Geography
North America
USA
Canada
Mexico

South America
Brazil
Argentina
Others

Europe
Germany
France
United Kingdom
Spain
Others

Middle East and Africa
Saudi Arabia
Israel
Others

Asia Pacific
China
Japan
South Korea
India
Others

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