Mexico E-Hailing Market Size, Share, Opportunities, and Trends Report Segmented By Service Type, Device Type, Vehicle Type, End-User, and City – Forecasts from 2025 to 2030

Description

Mexico E-Hailing Market Size:

Mexico E-Hailing Market is projected to increase at a 5.14% CAGR, growing from USD 3.227 billion in 2025 to USD 4.146 billion by 2030.

The Mexico e-hailing market is experiencing significant rising urbanization, growing digital adoption, and growing consumer preferences for e-hailing. As there is rising urbanization in cities like Mexico City, Guadalajara, and Monterrey, there is increasing demand for efficient transportation systems. With a rise in affordability and flexibility in payments, there is increasing adoption of ride-hailing. Tourist and corporate demand are propelling the market growth further.

Mexico E-Hailing Market Overview & Scope

The Mexico E-Hailing Market is segmented by:

• Service Type: By service type, the market is segmented into ride sharing, ride hailing and others. Ride sharing reduces costs and also promotes sustainability. On the other hand, a ride-hailing service is for exclusive use. There is growth of niche or emerging services as well, such as luxury ride service or air taxi bookings.
• Device Type: By type of devices passengers use to access e-hailing services, the market is segmented into smartphones, tablets, and others, such as desktop computers or wearable devices. Smartphone is the most dominant market, driven by e-hailing service booking through apps, which is the most convenient way and can be done easily. Tablets are also used, but more particularly by corporates. Others' adoption is limited.
• Vehicle Type: Two-wheeler, three-wheeler, and four-wheeler are major types of vehicles used for e-hailing services, which affect cost, comfort, and capacity. In Mexico, two-wheelers are growing at the fastest rate, while four-wheelers are currently dominating.
• End User: The market is segmented into personal and corporate as end-users. Personal users are individual users booking rides for daily commuting, social visits, or personal travel. Corporations use rides for employees, clients, or corporate events. The personal segment has the largest share, due to a large base and rising adoption in the middle-class population.
• City: The market is segmented into Mexico City, Guadalajara, Monterrey, Puebla, Cancún, and Others. Mexico City largest and most mature e-hailing market, driven by population density, traffic congestion, and high digital adoption.

Top Trends Shaping the Mexico E-Hailing Market

1. Integration of cash payments alongside digital wallets
   Due to lower or limited banking penetration, many riders still prefer cash payments. Thus, to leverage this trend, many players such as DiDi, Cabify, and all others are offering cash payment options, along with digital wallet options.

Mexico E-Hailing Market Growth Drivers vs. Challenges

Drivers:

• Rising Urbanization and rise in the middle class: The growth in socio-economic structure in Mexico is the key factor driving the e-hailing market. Mexico is a highly urbanized country with nearly 80% of its population living in urban areas. During the last decade, the urbanization share has grown from 78% to 82% in 2024. The country has experienced a huge rise in the middle class. During the last decade, 17% of Mexico’s population joined the middle class in a decade. These factors are driving the Mexico e-hailing market and are creating a high demand.

Challenges:

• Driver Low-Pay and Safety Concerns: In many Mexican cities, ride-hailing drivers face risks such as carjackings, robberies, and assaults, particularly in high-crime neighbourhoods. This discourages driver participation, raises insurance and operational costs. It also impacts the user's trust. Along with safety, low driver pay also impacts the driver supply.

Mexico E-Hailing Market Regional Analysis

• Mexico City: Mexico City is the largest market. It is driven by its high population density, high use of ride-hailing services due to the high middle class and affordability. Tourists and corporations are also major drivers for the market.
• Puebla: Puebla also has a significant share in the market. It has 3.4 million people and is also the fourth-largest metropolitan. Its industrial strength and growing commerce are driving its market.

Mexico E-Hailing Market Competitive Landscape

The market is highly competitive, though moderately fragmented. The dominance is due to presence of major share coverage by Uber and DiDi Chuxing. Some other major players are KEKO, Beat, and others.

• Expansion: DiDi is planning to expand electric cars to 100,000 in Mexico by 2030 and is investing 50.3 million US dollars to do so. The goal is to build the largest fleet of electric cars in Mexico and Latin America. In collaboration with partners like BYD, Didi has been integrating more EVs into its platform, particularly in Mexico City.

Mexico E-Hailing Market Scope:

Mexico E-Hailing Market Segmentation:

• By Service Type
  • Ride Sharing
  • Ride Hailing
  • Others
• By Device Type
  • Smartphones
  • Tablets
  • Others
• By Vehicle Type
  • Two-Wheeler
  • Three-Wheeler
  • Four-Wheeler
  • Sedans
  • SUVs
  • Others
• By End-User
  • Personal (B2C)
  • Corporates (B2B)
• By City
  • Mexico City
  • Guadalajara
  • Monterrey
  • Puebla
  • Cancún
  • Others

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Page last updated on: September 8, 2025

Table Of Contents

Companies Profiled

Uber Technologies Inc.

Didi Chuxing Technology Co.

InDrive

BlaBlaCar

KEKO

Talixo

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