Meso Erythritol Market Size, Share, Opportunities, And Trends By Application (Eye Care, Hair Styling And Care, Food Additive, Pharmaceuticals), By Mesh (20-30 Mesh, 30-60 Mesh, 60-80 Mesh, 100 Mesh, Others), By End-User (Retailers, Industry), And By Geography - Forecasts From 2023 To 2028

The Meso-Erythritol market is projected to show steady growth during the forecast period.

Erythritol, also known as meso-erythritol to distinguish it from other isomers, stands out as a natural sweetener produced through the fermentation of glucose. While approximately two-thirds as sweet as sucrose, this compound possesses the unique characteristic of being non-caloric. This makes it an attractive alternative for those seeking sweetness without the associated calorie intake. Furthermore, erythritol does not contribute to tooth decay or impact blood sugar levels.

Erythritol is often combined with monkfruit extracts and D-tagatose, a sugar derivative obtained from galactose. Widely utilized as a sweetener and flavor enhancer, its applications span various food and beverage products. In the beverage category, erythritol finds use in coffee and tea, liquid dietary supplements, juice blends, soft drinks, and flavored water variations. On the food front, it is incorporated into confections, biscuits and cookies, tabletop sweeteners, and sugar-free chewing gum.

One notable feature of erythritol is its neutral impact on blood sugar and insulin levels. This makes it a potential sugar substitute, particularly beneficial for individuals with diabetes. The Meso Erythritol market further extends its applications into various sectors, including eye care, hair styling and care, food additives, and pharmaceuticals. Erythritol's versatility and health-related benefits position it as a valuable component in various consumer products.

Market Drivers

• Rising in cases of diabetes

Meso-erythritol is a promising solution for individuals managing diabetes, particularly in the face of concerning statistics revealed in 2021 by the American Diabetes Association. The data indicated that a substantial 38.4 million Americans, constituting 11.6% of the population, received a diagnosis of diabetes. This alarming trend is mirrored globally, with the World Health Organization reporting an astonishing 77 million individuals aged 18 and above grappling with type 2 diabetes in India. In Europe, according to the international diabetes federation, a considerable 61,425.1 (000') people within the 20-79 age group are coping with diabetes, further emphasizing the widespread nature of this health challenge.

These staggering figures underscore the importance of managing blood sugar levels effectively remains a paramount concern for individuals with diabetes, and the ongoing challenge lies in identifying suitable sweeteners. In this critical context, meso-erythritol emerges as a compelling substitute for sugar, offering potential benefits for individuals in coping with diabetes.

• Versality of the use

Meso-erythritol stands out for its versatility and functional attributes that extend beyond mere sweetness. This ingredient possesses a range of unique properties, including a low glycemic index. These distinctive features make meso-erythritol a highly versatile choice for food manufacturers and across various sectors.

Its applicability spans a wide array of industries, including beverage, confectionery, tabletop sweeteners, and even personal care products like shampoos. The adaptability of meso-erythritol as a sugar replacement is exemplified by products such as Zindagi Erythritol Powder, which offers a perfect and healthy substitute for sugar and artificial sweeteners.

Notably, meso-erythritol finds its way into energy drinks like Monster Ultra Violet Zero Sugar Energy, where it is incorporated as a key ingredient. These multifunctional sweeteners' low glycemic index, sugar-like bulking properties, and resilience to high temperatures make them an invaluable and versatile component for food manufacturers as well as other industries.

Market Restraints

• High cost

In contrast to traditional sugar, meso-erythritol may pose a potential deterrent for certain consumers, especially in price-sensitive markets. For instance, erythritol powdered 1000 gm is priced at ?695 online, while OstroVit Erythritol Natural is available at ?279.96. This pricing differential and variations may be perceived as higher when compared to the cost of sugar and other substitutes.

The meso erythritol market by end users is segmented into retailers and industrial

The meso-erythritol market is segmented into end-user categories, to both retailers and industrial clients. Retailers, functioning as key players in the distribution chain, engage in the procurement of meso-erythritol in bulk quantities. They subsequently undertake the packaging process, transforming the sweetener into smaller, consumer-friendly units. Conversely, the industrial sector comprises significant users of meso-erythritol, including but not limited to food and beverage manufacturers, pharmaceutical companies, and cosmetics producers. These industrial users play a pivotal role in the market, acquiring meso-erythritol in large quantities to incorporate into diverse product formulations.

North America is anticipated to hold a significant share of the meso-erythritol market.

The Meso-Erythritol market is expected to witness a substantial presence in North America. This region stands out for its robust economy, characterized by higher disposable incomes in comparison to several other global regions. According to the USDA Economic Research Service, the share of consumer expenditure spent on food is 6.7% of their earnings., making it invaluable as a food market. Moreover, North America hosts a mature and well-established nutraceutical and functional food industry, showcasing a readiness to integrate Meso-Erythritol into a diverse range of products

Market Developments

• November 2022- Tate & Lyle PLC announced a significant addition to its sweetener portfolio in the past – ERYTESSE™ Erythritol. This expansion resulted from a strategic partnership distribution agreement with a prominent erythritol supplier. The incorporation of ERYTESSE™ Erythritol aimed to enhance Tate & Lyle's capability to assist customers in meeting the growing consumer demand for healthier, sugar-reduced, and lower-calorie products. ERYTESSE™ Erythritol, having 70% of the sweetness of sucrose and a similar temporal profile, addressed the consumer preference for sweetness without the caloric impact.
• November 2021 - Ecoideas announced the expansion of its Monkfruit sweetener line, now featuring Erythritol. The addition of Ecoideas Classic, Golden, and Powdered organic Monkfruit provided consumers with versatile alternatives to traditional sweeteners. These Monkfruit variants could be seamlessly substituted into favorite recipes and utilized in various applications, such as keto frosting, icing, glaze, or as a garnish for baked goods.
• July 2021 - Bausch + Lomb, a prominent global player in the eye health sector under Bausch Health Companies Inc. officially introduced Biotrue® Hydration Boost Lubricant Eye Drops and Biotrue® Micellar Eyelid Cleansing Wipes to the U.S. market. It is specifically designed to alleviate symptoms associated with irritated and dry eyes. These products contain a sterile, isotonic solution featuring key components such as hyaluronan (HA), diglycine, erythritol, and poloxamine, among others.

Company Products

• ChromaDex.-  ChromaDex Standards offers meso-ERYTHRITOL in a 100mg offering. This product contains meso-ERYTHRITOL(P) in a convenient 100mg quantity.
• Santa Cruz Biotechnology, Inc. meso-Erythritol - Santa Cruz Biotechnology, Inc. offers meso-Erythritol, in a powdered form. This product exists in a solid physical state and exhibits solubility in both water (at 50 mg/ml concentration) and ethanol. For optimal preservation, it is recommended to store meso-erythritol at -20° C. The pricing options for meso-erythritol such as 25 grams at $70.0 and 100 grams at $224.00. These offerings provide flexibility for customers based on their specific needs and usage requirements.
• TCI AMERICA meso-erythritol - TCI AMERICA offers meso-erythritol with a high purity level exceeding 99.0%, as determined by High-Performance Liquid Chromatography (HPLC). To ensure optimal storage conditions, it is recommended to store this product under inert gas. Available in different quantities. meso-Erythritol is offered at the following sizes and unit prices, 25 grams at $41.00, 100 grams at $111.00, and 500 grams at $359.00. This product appeared as a white to almost white powder or crystal.

Meso Erythritol Market Scope:

Market Segmentation

• By Application
  • Eye Care
  • Hair Styling And Care
  • Food Additive
  • Pharmaceuticals
• By Mesh
  • 20-30 Mesh
  • 30-60 Mesh
  • 60-80 Mesh
  • 100 Mesh
  • Others
• By End-User
  • Retailers
  • Industry
• By Geography
  • North America
    • United States
    • Canada
    • Mexico
  • South America
    • Brazil
    • Argentina
    • Others
  • Europe
    • United Kingdom
    • Germany
    • France
    • Spain
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • UAE
    • Israel
    • Others
  • Asia Pacific
    • Japan
    • China
    • India
    • South Korea
    • Indonesia
    • Thailand
    • Others